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Marketing Against The Grain

Hubspot Podcast Network

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Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Welcome to Results Based Marketing – your ultimate destination for expert insights into the world of digital marketing, automation, and lead generation. Hosted by Simeon Cryer, CEO of Automate Convert, this podcast dives deep into strategies like cold email marketing, Facebook ads, Google SEO, and business automation to help you scale your business efficiently. Whether you're an RTO, financial planner, or 7 figure business owner, Results Based Marketing delivers actionable advice to generate ...
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The Email Marketing Show

Email Marketing Heroes

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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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Join our trading community over at https://www.stockmarketoptionstrading.net to improve your stock and options trading skills. Want to level up your trading? Take the SPX Income Masterclass here: https://www.stockmarketoptionstrading.net/spaces/4688450/ Check out the SMOT YouTube channel for quantitative options strategies and education here: https://www.youtube.com/stockmarketoptionstrading For the SPX Premium Blog and Alerts, head over to Patreon here: https://www.patreon.com/VerticalSprea ...
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Join Kendra Corman and her guests as they provide small business owners and solopreneurs actionable tips and insights about how to do more effective and efficient marketing that drives results.
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The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.
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As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digita ...
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Welcome to "On the Record," the podcast that blends the best of business and music. Join us as we dive into timely, topical happenings in the business world. Our guests offer thought-provoking opinions and insights to help you scale your ideas, and our hard-hitting subject matter doesn't shy away from taking an unpopular stance. We’re disruptors and we don't apologize for it. Along the way, we'll sprinkle in discussions about our personal music interests, relating them back to the topic at h ...
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The Virtual CMO podcast discusses growth marketing strategies for SMBs and how new technologies are improving marketing effectiveness. Hosted by Eric Dickmann, founder of The Five Echelon Group and a fractional CMO, the podcast focuses on building strategic marketing plans and executing successful growth marketing programs. It includes interviews with industry thought leaders who share their experiences and insights. The show highlights new marketing automation platforms, AI-enabled tools, a ...
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Millionaire University

Justin and Tara Williams

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We believe that ANYONE can start and grow a successful business, so we created Millionaire University to help you achieve just that. At Millionaire University, we follow a proven process that has been used to create successful businesses time and time again. Do you want to start a business or currently have a business you want to grow? Do you have a skill you want to turn into a business? Do you want to learn from other successful business owners and connect to like-minded entrepreneurs? Do ...
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The Freshlink Deep Dive Podcast takes a deep dive into today's digital marketing strategies for online coaches, content creators, influencers, musicians, and other solopreneurs and brand builders focused on growing their digital presence.
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Welcome to the Full-Funnel B2B marketing podcast hosted by Andrei Zinkevich and Vladimir Blagojevic from FullFunnel.io. Every week with B2B marketing professionals we dive deeply into topics as a B2B marketing strategy, full-funnel marketing, demand generation, lead nurturing, sales and marketing alignment, sales and marketing automation, content marketing and account-based marketing (ABM). Our goal is to share proven advice with B2B marketers & foundersof tech companies to increase their sa ...
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Welcome to the Automated Seller Podcast! Join us as we delve into the world of software and automations on Amazon and other marketplaces, providing you with valuable insights, tips and tricks to help take your online business to the next level. The podcast is hosted by Jakob Wolitzki, Co-Founder of Deltologic.
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The Modern Selling podcast, hosted by Mario Martinez, Jr., is the go-to podcast for sales leaders, sales professionals, business owners, sales enablement leaders, and anyone responsible for generating revenue. Mario's guests are practitioners in the trenches, experts in their profession and influencers who are leveraging modern selling techniques to inspire you to create more sales conversations with your target buyer!
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executive sessions

MiddleGround Capital

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Industrial manufacturing, operational excellence, middle market investing, speciality distribution, and other complex topics made simple with executive sessions. Join our host, Clayton Gullett of MiddleGround Capital, as we invite industry experts to share key insights from from the factory floor to the board room about topics ranging from ESG and automation, to industry 4.0.
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Legal Marketing 101

Rosen Advertising

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Get the latest on legal marketing! Join our host, Toby Rosen, to find out what's hot in legal tech and digital advertising for law firms. We cover everything from automation to viral marketing, and dive in on some of the latest legal marketing stories. For more information or to subscribe, please click here. The website: rosenadvertising.com
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Next in Tech

S&P Global Market Intelligence

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Define your digital roadmap. Weekly podcasts featuring specialists from across the S&P Global Market Intelligence research team offer deep insights into what’s new and what’s next in technology, industries and companies as they design and implement digital infrastructure. To learn more, visit: https://www.spglobal.com/marketintelligence/en/topics/tmt-news-insights
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The CoActive Marketing Podcast

Justin Hipps, MBA | CEO | Slogan Technology Solutions LLC

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Welcome to the Coactive Marketing Podcast, where human creativity meets AI. In this podcast, we'll explore Coactive Design, an innovative AI driven approach transforming the way marketing is executed. It's not about replacing creativity with automation, but enhancing it. For marketing experts, this paradigm opens up new possibilities, allowing them to harness AI for data driven precision while remaining in full control of strategy and execution. Through real world examples, we will reveal ho ...
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We interview marketers who aspire to be remarkable and they share short stories of the best marketing they have ever done. The goal is for marketers and business leaders who listen to be inspired to do epic marketing. A relaxed, informative, conversational style podcast that delivers deep value to marketing professionals, entrepreneurs and business owners worldwide. Episodes are short 10-20 minute episodes (video and audio), recorded remotely at a mutually convenient time, making it convenie ...
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We chat with B2B founders, CMOs, marketing & sales leaders about their successes, failures, what is working for them today in the B2B marketing world and everything in between. In each episode we dive deep into B2B topics including account-based marketing (ABM), demand generation, lead nurturing, sales and marketing alignment, automation, content marketing, marketing leadership and many more! Hosted by Shahin Hoda Produced by Shahin Hoda, Alexander Hipwell & Allysa Maywald from xGrowth.
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The Manufacturing Matters podcast aims to get to the heart of automation technology and how it plays into the growing manufacturing industry. Join us for insights and interviews discussing trends, innovations, and advanced automation technologies, such as robotics, machine vision, AI, and much more. Follow our social channels here: http://linktr.ee/m_mp
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Looking to go deeper with marketing automation? Join Chris L. Davis from Automation Bridge reveals strategies how to properly implement marketing automation to scale your business without exhausting yourself. Listen and learn proven principles, discovered by working in fast scaling marketing and technology startup environments, that will save you from making common mistakes and traps many entrepreneurs fall into. Since 2012, Chris has coached hundreds of small businesses and consulted with s ...
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At CNIP, we recognize that achieving business growth requires a focus on strategic innovation and operational efficiency. Our tailored solutions aim to reduce your operational expenses while enhancing customer relationships through cutting-edge automation technologies.
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Talking Industrial Automation

Control System Integrators Assocation

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The Talking Industrial Automation Podcast is a show to help you get to know the people who make modern manufacturing and processing possible. Along the way you'll hear about integration technology, trends and challenges. If you are a manufacturer, end user/client, supplier or system integrator interested in industrial automation, you will enjoy the insights in this podcast.
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The Artificial Intelligence Show

Paul Roetzer and Mike Kaput

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The Artificial Intelligence Show (formerly The Marketing AI Show) is the podcast that helps your business grow smarter by making AI approachable and actionable. This podcast is brought to you by the creators of the Marketing AI Institute, AI Academy for Marketers, and the Marketing AI Conference (MAICON). Hosts Paul Roetzer, founder and CEO of Marketing AI Institute, and Mike Kaput, Chief Content Officer, break down all the AI news that matters and give you insights and perspectives that you ...
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The place for smart, simple marketing strategies that will amplify your business results. Sharing practical tips, insider knowledge and actionable advice because marketing is something that every business owner can do.
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Big Technology Podcast

Alex Kantrowitz

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The Big Technology Podcast takes you behind the scenes in the tech world featuring interviews with plugged-in insiders and outside agitators. Alex Kantrowitz, a Silicon Valley journalist who's interviewed the world's top tech CEOs — from Mark Zuckerberg to Larry Ellison — is the host.
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Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net
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The Brand Behavior is your go-to show for cutting-edge marketing insights, actionable strategies, and in-depth discussions with the industry’s top minds. Every episode will feature 2-3 leading experts to dive deep into the latest trends, revealing the hacks and tools they use to stay ahead of the curve. Whether you're a marketing professional, entrepreneur, or simply a curious mind, The Brand Behavior delivers valuable takeaways you can implement right away. From mastering AI in marketing to ...
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Join Jason Anderson and Brenden Rawson, Directors at Andzen, in their monthly podcast where they chat with modern software platforms, savvy agencies, and ambitious merchants. It's a casual chat over a drink featuring many laughs & insightful backstories from ecommerce and digital marketing legends. Subscribe on YouTube, Spotify, and Apple Podcasts, and sign up at https://andzen.co/podcast for updates and exclusive offers.
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I'm Steve Hutt, the host of eCommerce Fastlane – your go-to podcast for proven strategies and actionable insights to accelerate your Shopify store's growth. As a seasoned ecommerce entrepreneur, I'm passionate about empowering online retailers to boost traffic, conversions, and lifetime customer value. One reviewer described the show as having an "impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds o ...
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Beyond the Prompt dives deep into the world of AI and its expanding impact on business and daily work. Hosted by Jeremy Utley of Stanford's d.school, alongside Henrik Werdelin, an entrepreneur known for starting BarkBox, prehype and other startups, each episode features conversations with innovators and leaders to uncover pragmatic stories of how organizations leverage AI to accelerate success. Learn creative strategies and actionable tactics you can apply right away as AI capabilities advan ...
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Practical, concrete advice for lawyers who want to use technology to simplify and streamline their work to gain massive freedom and fulfillment. If you're a solo lawyer or run a small firm, the most critical areas of focus should be automation/AI, outsourcing, marketing, cybersecurity, and remote work skills. And that's what this podcast will help you with.
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"AI Marketing Strategies" delves into how artificial intelligence is reshaping digital marketing, offering marketers actionable insights to optimize web design, SEO, social media, and customer engagement. Each episode helps businesses harness AI marketing techniques to stay ahead in today’s fast-paced digital world.
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Welcome to the "Jerry-Rigged Business Marketing Podcast," where we dismantle traditional marketing concepts and rebuild them with innovative, practical strategies tailored for small and medium-sized businesses. Hosted by Jerry, a marketing veteran with over 25 years of experience, this podcast offers a unique blend of expert insights, real-world success stories, and actionable advice.
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With the Minter Dialogue podcast, your host Minter Dial is on a mission to help elevate the debate and insert more meaningfulness into our lives. He gives weekly interviews around leadership, brand strategy and transformation, featuring top business leaders, personalities, entrepreneurs and authors from around the world who are making things happen! The show was ranked as the #6 Leadership and #5 Branding Podcast 2021 by Feedspot, Julie Livingstone’s Top 15 Marketing Podcasts 2020 and Top 50 ...
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Each week million dollar fee based advisor Dan Cuprill, CFP shares his ideas to help other financial advisors build a profit based practice. Topics include automation, selling, marketing, client retention, succession planning, and the use of systems. For more information, visit Dan's blog, ProfitableAdvisor.com
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Send us a text Ep 199 - In this episode of the All Systems Go podcast, Chris introduces Apryl Beverly, the creator of Aipro. Apryl shares her unique journey from journalism to developing AI technology for copywriting in a diverse and multicultural voice. The conversation highlights the limitations of existing AI tools in capturing cultural nuances …
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Send us a text Imperfect Marketing with host Kendra Corman Episode 247: AI in Marketing Automation: Enhancing Customer Journeys Kendra discusses how AI is revolutionizing social media content creation and marketing automation, offering insights on using AI tools effectively without losing authenticity. Highlights from today's episode include: The r…
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In this episode, we dive into the transformative role of AI in revolutionizing sales and marketing, featuring insights from Laura Kamrath, CEO of Zebra Marketing. Laura demonstrates how AI and automation can double sales efficiency by streamlining lead generation, qualification, and follow-up processes. The discussion includes the benefits of integ…
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Imagine transforming your marketing efforts overnight and freeing up hours of your time with the power of automation. This episode guides you through the essentials of marketing automation workflows, from sending personalized welcome emails and follow-ups to recovering abandoned shopping carts. We'll unpack the complexities and show you how to stre…
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WTF is an automated customer journey and why do you need to worry about it? We’re Kennedy and Fifi, and today we’re going to dig into what automated customer journeys really are, why they work, and how to build them into your email marketing strategy. Plus, we’ll even peel back the curtain on the SCORE Method, our proven framework for engaging subs…
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In this episode, we’ll dive into the world of email marketing automation, focusing on how it can save you time, keep your audience engaged, and drive conversions—on autopilot. We’ll break down the key elements of setting up automated workflows that work for you, even when you're not online, so you can nurture leads, onboard new customers, and keep …
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Jiquan Ngiam, Co-Founder and CEO of Lutra AI, discusses his career journey Stanford University to eventually founding Lutra. He shares how Lutra helps streamline workflows by assisting with data prospecting, lead enrichment, and automating repetitive tasks. Jiquan also explores the balance between AI and human creativity in marketing, highlights hi…
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The rise of remote work has highlighted the importance of high-quality audio. A good USB microphone can make all the difference, whether you’re attending virtual meetings, recording podcasts, or chatting with colleagues. But with so many options available, how do you choose the right one for your home office? This guide breaks down the different ty…
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In this episode, I walk through my recent GOOGL earning trade in which I held shares into the earnings event but added a risk free collar trade for protection. As you'll hear, the collar trade caps my upside but gives some downside protection in case the stock were to rollover. At the time of this posting, GOOGL was up a little over 5% on an earnin…
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Unlock the potential of your business as we unveil the secrets to customer experience marketing with insights from expert Dan Gingiss. Imagine transforming dissatisfied customers into loyal advocates through memorable experiences that naturally generate positive buzz. Gain exclusive access to strategies that identify at-risk customers early, incorp…
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What if you could unlock the full potential of your digital marketing campaigns with just a simple, oft-overlooked tool? Join us as we reveal the secret power of short links in our latest episode, featuring insights from Freshlink. We'll show you how these tiny URLs can act as a treasure trove of data, offering you a crystal-clear view into your au…
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Want to scale your business faster without breaking the bank? In this episode, host Brien Gearin dives into the topic of leveraging overseas talent with guest Brian O'Connor, founder of TalentHQ. As a digital nomad with extensive experience hiring and working with Latin American professionals, Brian shares insights on how businesses can effectively…
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Aidan Gomez is the co-author of the "Attention Is All You Need" paper that launched the AI revolution and CEO of Cohere, an enterprise AI company. Gomez joins Big Technology to discuss the myths, facts, and realities of today's AI landscape. Tune in to hear why the real value of AI isn't in flashy consumer apps but in automating crucial back-office…
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On this episode, we chat to Kris Rudeegraap, Co-CEO & Co-Founder of Sendoso about approaching Influencer Marketing in the B2B space. This episode also covers... How Sendoso built their influencer community How to balance transparency and professionalism The strategies and tactics of building a community The future of Sendoso About Kris... Kris has …
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In this week's episode, we're tackling a popular question: "How would you build your email list if you were starting all over again?" It’s something I’ve been asked countless times at events and on panels, and I’ve actually had to do it myself a few times over the years. So, let’s dive into the strategies I’d use today. Useful Episode Resources FRE…
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We're heading to the UK for this month's episode with the lovely Hannah Morris - Head of Partnerships AND Ian Madigan - Head of Sales from Dataships. We're doing this one remote with us spread out in Dublin, London & Brisbane. We dive into what is Dataships, correctly collecting marketing consent and why we're all here - making money! Another fun o…
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Welcome to eCommerce Fastlane. Today, my guest is Alex Bryan, the Customer Success Manager at Loqate. In this episode, Alex shares his expertise on tackling three critical challenges in ecommerce: Accurate Address Verification International Market Expansion Customer Experience Enhancement Alex reveals strategies for improving delivery accuracy, red…
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Welcome to eCommerce Fastlane. Today, our guest is Vikram Anreddy serves as the Head of Product for Financial Services at Shopify. In this episode, Vikram shares insights on how Shopify is transforming ecommerce financial management through its comprehensive suite of tools including Shopify Balance, Shopify Capital, Shopify Credit, Shopify Bill Pay…
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Discover how Rainmaker Reputation AI CRM can revolutionize your small business operations with ease and finesse. What if you could streamline all your communications and marketing efforts into one seamless platform? Join us as we explore the transformative potential of this all-in-one solution designed for local businesses. From its unlimited conta…
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As the seasons shift gears, there’s activity happening off the playing fields with sports media deals that are getting teams on their feet. Analysts Scott Robson and Michael Johnson join host Eric Hanselman to look at deals in women’s and men’s sports in the NFL, NBA, WNBA, NWSL and NHL. Streaming media companies are pushing into an area where line…
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In this episode, Juntae DeLane hosts a discussion on consumer psychology and its impact on marketing strategies with experts Zontee Hou and Jessica Veronica Couch. They explore psychological triggers in fashion marketing, the importance of data in understanding consumer behavior, and the role of neuro marketing tactics. The conversation also delves…
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Next-gen models emerge while safety concerns reach a boiling point. Join Mike Kaput and Paul Roetzer as they unpack last weeks wave of AI updates, including Anthropic's Claude 3.5 models and computer use capabilities, plus the brewing rumors about OpenAI's "Orion" and Google's Gemini 2.0. In our other main topics, we review the tragic Florida case …
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Ever wondered how your favorite fast food spot seems to know exactly what you want, right when you want it? This episode uncovers the secrets behind Quick Service Restaurants (QSRs) and their cutting-edge use of location-based engagement. From dynamic QR codes to real-time data, discover how QSRs are transforming customer experiences and boosting o…
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On the latest podcast episode, Philipp Schuster talks about bringing his agency and procurement background to build meaningful and innovative marketing partnerships at Bayer. This is his shiny new object, which he likens to "getting better if you play against a better team" and sees as supporting growth on both agencies' and clients' side. Learn mo…
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This episode discusses Google's NotebookLM, an AI research assistant designed to handle groups of complex documents. Listen and learn about its amazing features, such as generating summaries, citations, and FAQs. You can also hear the “audio overviews” feature, in which two bots discuss a recent case (Matter of Weber) involving the use of AI in the…
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A digital marketing agency is a professional organization that provides a wide range of online marketing services to businesses. These agencies specialize in helping businesses leverage digital channels such as search engines, social media, email, websites, and mobile apps to reach their target audience, drive traffic, and convert visitors into cus…
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Ep. 273 What happens when machines start making decisions instead of humans? Kipp and Kieran dive into one of the biggest AI updates of the year, exploring the implications of Claude's new features on our professional and personal lives. Learn more about the potential of Claude’s computer use API, the innovative abilities of Claude Sonnet 3.5, and …
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The retail media network space is booming to say the least. An there is a seemingly endless supply of retailers making everything an ad network, all competing for the same ad budgets. To sell its retail media network to advertisers, Walmart Connect placed its bet on Rich Lehrfeld, svp and general manager of Walmart Connect. He’s got a background in…
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In this episode of the New School of Marketing Podcast, we dive into the world of sales funnels and why they’re essential for your business. If you’ve ever felt overwhelmed by the idea of creating a funnel, don’t worry—it doesn’t have to be complicated! We break down what a sales funnel is, why it matters, and how you can create a simple yet powerf…
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In this episode, B2B marketing expert and author Pam Didner dives into how marketers can balance AI’s efficiency with the need for human creativity and strategic thinking. Pam highlights that while AI can simplify processes, critical thinking is essential to prevent complacency. She underscores the importance of not only collecting data but interpr…
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What if the key to your next big business idea isn’t a lightning bolt of inspiration, but a problem you’ve faced yourself? In this episode hosted by Kirsten Tyrrel, Dan Demsky reveals how solving a personal pain point helped him to launch Unbound Merino, a globally recognized apparel brand. Dan shares his entire journey, from a risky leap with a cr…
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The Role of Webinars in Legal Marketing Join our host, Toby Rosen, as we explore how webinars have become an essential tool for law firms. Discover how webinars can help establish your firm’s credibility, showcase thought leadership, and build trust and authority through live, interactive sessions. We cover how to effectively use webinars as a cost…
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Sick of ‘One-Trick’ Digital Marketing Providers? Fill Your Pipeline With High-Quality Clients, book a call with us today: https://automateconvert.com/book-a-call/ In this episode of the Results-Based Marketing Podcast, Simon Cryer reveals how a single email campaign generated $2.5 million in revenue! Discover the importance of nurturing your databa…
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In this episode, we sit down with Nick Johnson from 2J Supply to dive into the driving forces behind the HVAC industry and how 2J Supply is meeting the evolving needs of contractors and customers alike. Nick shares insights into the latest HVAC trends, and how 2J Supply is innovating to provide exceptional service and solutions. Join us in discover…
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OPTIMIZE YOUR BUYER JOURNEY With Mouseflow’s heatmaps and session recordings, you’ll easily understand the why behind the drop-offs and optimize those user journeys to drive more meaningful conversions. Try for free here: https://bit.ly/47lmfI5 In the new episode of Fullfunnel Live we'll share with Vladimir Blagojevic how to plan long-term marketin…
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Today we discuss how Content-Led Growth can increase your lead generation by up to 300% with insights from Michael Marchese, the founder and CEO of Tempesta Media. Discover how a 20-year-old insurance company overcame the challenges of transitioning from outdated marketing strategies to a vibrant digital presence. Michael shares the transformative …
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In this episode of the Minter Dialogue podcast, I explore the possibilities of delegating the hosting to AI, in the form of Google's NotebookLM. In the ensuing interview that is artificially constructed by two voices, there are two interviews with quite different editorial approaches to exploring my book, "Heartificial Empathy, 2nd edition". The fi…
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Ranjan Roy from Margins is back for our weekly discussion of the latest tech news. We cover 1) AI agents are here 2) Anthropic's Sonnet 3.5 model 3) Why we're underwhelmed with AI agents so far 4) The long-term bull case for agents 5) OpenAI's Orion model 6) Sam Altman's fake news tweet, and his cryptic preview of that news 7) Elon Musk and Putin s…
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Welcome to eCommerce Fastlane. Today, our guest is Eitan Koter, is the Co-founder and Co-CEO of Vimmi. In this episode, Eitan shares his expertise on leveraging video commerce to drive sales and enhance customer engagement, addressing key challenges in modern ecommerce: Video Commerce Evolution Live Shopping Innovation Multi-Channel Integration Thr…
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Welcome to eCommerce Fastlane. Today, our guest is Val Narodetsky, the founder and CEO of Hire Odessa. In this episode, Val reveals how Shopify brands can access elite Ukrainian tech talent while achieving significant cost savings: Up to 70% lower costs 14-day placement time Top 1% of tech talent Val shares strategies for connecting US and Canadian…
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If you want to live differently than everyone else, then you need to think differently than everyone else. In this episode hosted by Kirsten Tyrrel, we analyze the game of wealth-building with financial expert Freddie Rappina, owner of Opta Financial. Freddie challenges traditional thinking by introducing the idea of playing chess instead of checke…
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Best Alternatives to Google URL Shortener In this episode of The Freshlink Deep Dive Podcast, hosts Jack Dunlop and Hannah Donovan explore the top alternatives to the now-retired Google URL shortener. Shortened URLs are essential for managing links, tracking analytics, and optimizing digital marketing campaigns. Jack and Hannah provide an overview …
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It’s already been three years since Emerson unveiled the concept of Boundless Automation as its future vision of operational technology architecture at Emerson Exchange 2021 in Nashville. How has the automation landscape evolved since then? Joining Control publisher Keith Larson for a wide-ranging discussion on AI, sustainability, Boundless Automat…
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For many marketers, it can be a challenge knowing how to market technical products and services when the assumption is often that for content to resonate, it must speak in very technical terms. Today, we'll discuss the secrets behind effective communication in this experimental episode of The Virtual CMO Podcast. For this episode, host Eric Dickman…
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Send us a text Episode 246: Podcasting for Business: Strategies for Content, Monetization, and Growth with Guest Cody McLaughlin Kendra talks imperfect marketing with Cody McLaughlin, an experienced podcast showrunner, guest, and host with over 1000 media appearances. Cody is a published writer in the outdoor space and is responsible for all elemen…
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What if something as simple as a shortened URL could revolutionize student engagement in digital classrooms? Discover how easy-to-use, memorable links can transform the learning experience by reducing the friction of accessing online resources. We break down how these tiny tweaks can lead to significant improvements in accessibility and interaction…
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Ep. 272 Can an AI avatar be your new sales hire? Kipp and Kieran dive into the future of sales with AI, exploring how virtual assistants can transform the way businesses grow and operate. They are joined by Amanda Kahlow (CEO and Founder of 1mind). Amanda introduces them to Mindy, a virtual seller and avatar. Learn more about the strengths of AI av…
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In this episode of ChannelWaves, host Steven Kellam interviews Larry Walsh, CEO of Channelnomics, for a deep dive into the evolving role of AI in channel marketing, the challenges of data attribution, and key industry trends. Walsh shares how AI, while often overhyped, holds potential to transform marketing automation, referencing StructuredWeb’s i…
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Ethan Hays, General Manager at Moz, dives into the world of SEO. He shares his insights on simplifying SEO and the importance of democratising it within organisations, ensuring all stakeholders recognise its value. Ethan compares the dynamics of startups and large enterprises, as well as the cultural differences between East and West Coast marketin…
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Ever wondered how a simple square barcode could transform your daily shopping experience? Unlock the secrets behind the smart labels that are not only revolutionizing product packaging but also redefining customer engagement. In this episode, we explore Freshlink's guide, "Smart Labels: Revolutionizing Product Packaging and Customer Engagement," re…
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