Laura Casselman - From Rockette To Billion Dollar CEO & Improving Mental Health In The Workplace | #55

The Tom Cole Podcast

This week I am honored to by joined by Laura Casselman.
Laura is the CEO of JVZoo and co-founder of Vidastreet. Companies under her direction have landed on the Inc. 5000 Fastest Growing Companies in America four times, increased revenue from $100M to over $2B. Laura is the recipient of both the Executive and Woman of the Year - Stevie Awards, Female CEO of the Year - CEO World Awards, and the Employer's Diversity Achievement of the Year Award - Pillar World Awards.
But none of this happened by accident. Throughout Laura's 20's, while she was starring as a Radio City Rockette, she was also putting in the work to make sure that she would be set up to make the jump into business once her dancing career was over.
Today we sit down to discuss the challenges that Laura faced in her own journey to becoming CEO, what is holding Gen Z back from achieving their own career goals and much more.
Learn More About Laura
Buy Trust Your Increments Now
0:00 - Intro
1:28 - Love of Dance
4:38 - Coming From A Small Town
7:38 - Lessons From The Rockets
11:58 - Corporate Work While Dancing
14:58 - Selling Your Own Skillset To Employers
17:58 - The Ick Factor
19:08 - Transferring From Dance To Business
21:45 - Dehumanizing Through Social Media
27:49 - Advice To Young Employees
31:10 - Unlocking A Mentors Knowledge
34:23 - Climbing The Corporate Ladder
40:43 - Maternity Leave In America
47:23 - Lessons From Laura's Mom
51:08 - Lessons From Laura's Daughter
53:43 - Lessons on Love