The art of conscious branding with Eva Gajzer.
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Join host Yuli in a thought-provoking episode as she engages in a conversation with Eva Gajzer, the founder of Oneness, a strategy and design agency focused on empowering conscious leaders and businesses. With years of experience as a brand visionary and a full mesa carrier shaman within the Q’ero lineage, Eva knows what it takes to foster positive change. Now, she’s turning her attention to helping startups and healers shape their story and create authentic experiences for their clients. In this episode, we’ll dive into the polarizing topic of personal branding and identity for healers, giving you the tools and insights you need to thrive in your business.
Summary:
- Introduction to Eva (0:30)
- Eva's journey from brand visionary to business healer (3:40)
- Why is it important for healers to have a brand and image? (8:44)
- Key elements of a great brand. (13:10)
- How to get started with your brand strategy? (16:55)
- Shaping compelling narratives to create a personal connection. (22:20)
- Selecting a brand name for practice. (26:20)
- The extension of the brand into social media. (29:13)
- The expansion and scaling process (34:09)
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