The SEO Vault Episode 197: Demystifying Link Building Myths - Power of Branded Anchor Text

The SEO Mad Scientist

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today!

This Week's Podcast features Victor Perez and Mike Milas.

Highlights From The Episode:

• Victor and Michael shared updates on a Fourth of July sale and a mastermind event, as well as an upcoming webby focusing on accelerating SEO wins.
• They also discussed the importance of using branded anchor text in link building and how service pages should prioritize relevant information rather than keyword-specific anchor text.
• They also touched on topics such as AI-generated content, the end of support for sitemap pings by Google, and the potential impact of low-level DR0 links on site rankings, offering defense strategies.

Web 2.0 Ranker Weekly Update

1:24 Brand updates, deals, promotions, and news.

• Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!
• The 4th of July sale is ending today.
• This year we’re changing up the prizes… top spenders will unlock access to a private IN-PERSON mastermind with Mark, Nate, and Victor
• Q3 Webby will be next Monday at 12 PM- Victor will discuss how to accelerate your SEO wins.
• NEW BLOG: 13 Link Building Myths that Hinder Your Rankings - Web 2.0 Ranker

Recent SEO News

23:45 Catch up on the latest industry and algorithm updates.

• Google To Drop Support For Sitemaps Ping Endpoints In 6-Months
• Google Ads May Disapprove Ads For Using Third-Party Click Tracking
• Google Analytics UA 3 Still Collecting Data But Google Says Not For Long…

SEO Q&A

31:21 We have a site where we are seeing more and more low-level (DR 0) links showing up. Mostly these links are to photos on the site. It's definitely having an effect on our site rankings.

Is this some sort of new competitor attack? And if so, any suggestions on how to defend against it? I don't want to go disavow all these sites because I'm sure it will leave a huge hole in Google's graph, which would cause even more damage. Not sure how to handle this one...

35:50 How important is it to have accurate NAP on my website and other places where I build links?

Our previous guy did some link-building after that we changed our location. So now I can’t find him to edit them.

What’s the solution?

38:18 Linkbuilding: Do you use only one single link per post or do you use multiple links?

Join us weekly for the latest SEO news and Q&A session with Victor, with his panelists, where we try to answer all your SEO Questions.

Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA.

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