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Talking visual storytelling through photography and video.
Did you know that people process visuals 60,000 times faster than text and 9 in 10 people prefer information packaged as stories? Rise above the communication noise with visual storytelling. Welcome to the Visual Storytelling Today show - your #1 source for the latest actionable visual storytelling ideas you - the marketer or business leader - can easily apply to your business today! Host Shlomi Ron, CEO of the Visual Storytelling Institute, brings you a premium blend of notable visual story ...
There has never been a better time to tell your story. The gear is readily available and 1 can reach millions thanks to the social web. In this podcast, I explore the mindset, the gear and the tools you need in order to use visual storytelling as a way to express yourself, communicate with others and use it as a source of inspiration in your life.
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The MatCast - visual storytelling for video creators
Welcome to this monthly podcasts about visual storytelling, digital helpers, tools and gadgets that will take your videos to the next level. All about new apps for mobile filmmakers and journalists, tools for documentary filmmaking and talks with filmmakers and visual storytellers from around the globe. You find additional information and video tutorials on youtube.com/MatthiasSdun Twitter: @SdunNet IG:@sdun_net
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Visual Storytelling Today
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What is Volumetric Storytelling?
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In this episode of the Visual Storytelling Today podcast, I chat with Elizabeth Baron, Enterprise Solutions Executive at Unity Technologies - the world’s leading real-time 3D development platform. We talked about her impressive 30-year journey at Ford leading immersive reality programs, what is volumetric storytelling? Key benefits, project example…
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The Visual Storytelling Podcast
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Develop Your Own Creative Voice and Put In The Work! - With Phil Penman
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In this episode, I chat with one of my favorite photographers: the inspirational Phil Penman. Phil is a UK-born, NY-based photographer who has documented the rapid flux of New York City's streets for over 25 years. He is also a passionate photography teacher and has been identified as one of the "52 Most Influential Street Photographers" alongside …
Welcome to Unsplash - the source of the internet’s freely useable images brought to you by the the most generous community of photographers out there. Unsplash was born from the pain in finding great, usable imagery. Which is why millions of creators from around the world have downloaded over 1 billion Unsplash images to create presentations, artwo…
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Visual Storytelling Today
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How can Brands Develop Metaverse Experiences on Their Own Platforms?
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In this episode of the Visual Storytelling Today podcast, I chat with Ida Kymmer, a Strategic Business Development Manager with Journee - a Berlin-based Metaverse Company. They are the team that developed the metaverse experience for Vogue Business. BMW, Adidas, Siemens and more. We talked about her unique journey entering the metaverse field, bene…
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The Visual Storytelling Podcast
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When you are so passionate about Street Photography, you start a magazine and podcast about it! - With Bob Patterson, Publisher of Street Photography Magazine
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In this episode, I chat with Bob Patterson, Founder, and Publisher of Street Photography Magazine and podcast. We talked about: How he got started with photography Why he created the Street Photography Magazine How a magazine helps you slow down in a world of fast-paced media consumption How he ended up shooting with Leica cameras (and Fujifilm) Wh…
Deciding on how to price yourself can be an absolute brain ache. Charge too much and people expect the unachievable, charge too little and people overlook you believing you're not capable. In this episode I break down the math of a recent wedding I shot and give you insight on the things to consider, especially if you're new to wedding photography,…
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The Visual Storytelling Podcast
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How passion can drive a movement - With Ricky Huerta from the Leica Street Photography Collective
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In this episode, I chat with Ricky Huerta (Aka Ricky Chan) the founder of the Leica Street Photography Collective and podcast and an all-around great photographer. We talked about: How he got started in street photography Why created the LSPC and podcast communities Why does he prefer to shoot black and white What makes a great image The importance…
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Visual Storytelling Today
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How can Brands Use DAOs to Build Communities?
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In this episode of the Visual Storytelling Today podcast, I chat with Jeremy Gilbertson, a metaverse expert. We talked about what is a DAO (Decentralized Autonomous Organization)? What are the key types? What are the benefits for brands as a way to build and mobilize audiences? The process of forming a DAO, examples, misconceptions, his top 3 tips …
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The Visual Storytelling Podcast
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Is Social Media Wasting Our Creativity?
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In this episode, I talk about how social media can be harmful to creators if it's your only source of inspiration and I offer alternatives. Make sure you are subscribed and rate on your favorite podcast app if you like what you hear! My latest photography zine can be found here: blurb.ca/b/10968097-silo-5 You can also support this ad-free podcast b…
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Visual Storytelling Today
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How to Manage Virtual Assets in the Metaverse?
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In this episode of the Visual Storytelling Today podcast, I chat with Sara Adami-Johnson, Senior Wealth Planning Consultant BMO Private Wealth Group. With all the recent metaverse explosion, how do you manage all these virtual assets during your lifetime but also the day after? We talked about her journey leading to wealth planning of high-net wort…
In January 2021 I wrote myself a note with respect to creating content on YouTube. However, it would appear that throughout the year I had forgotten this advice. Changes need to be made moving into 2022. My YouTube channel, https://www.youtube.com/user/GaryFernon If you enjoyed this episode I would very much appreciate you subscribing to hear more …
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Visual Storytelling Today
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How Brands Can Create A Meaningful Metaverse Strategy?
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In this episode of the Visual Storytelling Today podcast, I chat with Dirk Lueth, Co-founder, at Uplandme, Inc. Upland is one of the world’s fastest growing blockchain games. We talked about his journey leading to AR/VR, his definition for the metaverse, examples of brands using the metaverse, success criteria, his top 3 tips - and much more. Watch…
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The Visual Storytelling Podcast
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Photography as Therapy?
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In this episode, I talk about how photography can be therapy for a lot of us creative people. Make sure you are subscribed and rate on your favourite podcast app if you like what you hear! My latest photography zine that I referenced in the episode can be found here: https://www.blurb.ca/b/10968097-silo-5 You can also support this ad-free podcast b…
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Visual Storytelling Today
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How to Use Sponsored Films to Drive Brand Purpose?
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In this episode of the Visual Storytelling Today podcast, I chat with Sarah Colamarino, former Vice President, Corporate Brand Equity and Partnerships, at Johnson & Johnson. As of recent she founded SC Blueprint Inc - strategic consulting practice. We talked about her impressive 30-year journey at J&J in various marketing communication roles, the b…
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Visual Storytelling Today
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What is Branded Entertainment?
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In this episode of the Visual Storytelling Today podcast, I chat with Chris Stephanyk, Head of Global Brand Partnerships at Wattpad - a leading social storytelling platform and destination for Gen Zs. We talked about his journey in storytelling, what is branded entertainment, his process, notable examples, challenges, final tips - and much more. Wa…
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Visual Storytelling Today
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How to Create Cinematic Brand Videos?
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In this episode of the Visual Storytelling Today podcast, I chat with Steve Pearson, Head of Visual Storytelling of GANNETT - USA TODAY NETWORK. We talked about his journey in storytelling, USA TODAY’s GET Creative Studio, what is cinematic brand video, few examples, his creative process, challenges, final tips - and much more. Watch the video reco…
The world of photography is subjective. It is also a world that is accessible to all. Don't compare yourself to anyone other than yourself but continue to strive to be better than you were the day before. Hopefully you will find inspiration in this episode, inspiration to push your own creative boundaries and feel confident enough to try new things…
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Visual Storytelling Today
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What is a Minimalist Video?
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In this episode of the Visual Storytelling Today podcast, I chat with George Hammer, former Chief Content Officer of IBM. We talked about his journey in storytelling from the early days to his work as SVP of Content at Digitas, heading digital content at Discovery Channel, and creating a global content organization at IBM. George also talked about …
Having recently purchased a new laptop, I have become frustrated that I am unable to connect my DJI Osmo Action. It works fine with my MacBook, so why not my MacBook Air? Well, I'll explain how to overcome this issue in this epsiode. If you enjoyed this episode I would very much appreciate you subscribing to hear more like this, but also getting in…
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Visual Storytelling with Gary Fernon
The process of documenting our daily lives is now very much the norm, sometimes we do this without thinking about it. Consider this, when you take that photo of yourself socialising with friends, or on a trip, and you then share that to your chosen social media platform, what you are doing is documenting that moment in time and sharing it for all t…
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Visual Storytelling Today
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What is Virtual Sales Storytelling?
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In this episode of the Visual Storytelling Today podcast, I chat with John Livesay, Virtual Sales Keynote Speaker and author of "Better Selling Through Storytelling." We talked about their his journey in sales at leading media brands like Conde Nast and TheDailyBeast.com, what is virtual sales storytelling, illustrative examples, tips marketers and…
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Visual Storytelling with Gary Fernon
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My First Q&A Corner of 2021
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If you're new to photography, then this episode is definitely worth a listen to. Even if you're not new to photography, I'd still recommend a listen. This is my first Q&A Corner of 2021, where I answer the following questions, What are the best photography tips for a beginner? How does ISO affect images in photography? What types of shots are best …
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The Visual Storytelling Podcast
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Why I ALWAYS have a camera with me
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You can support this ad-free podcast by buying me a coffee at buymeacoffee.com/fredranger In this episode, I talk about why I ALWAYS carry one of my cameras with me and how it helps me stay saine and creative. Make sure you are subscribed and rate on your favourite podcast app if you like what you hear! . You can find me on the socials: @fredranger…
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Visual Storytelling Today
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What is Virtual Cinema?
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In this episode of the Visual Storytelling Today podcast, I chat with Mike Brown, CEO, and Vincent Keane, Creative Director at Cyber-NY - a boutique digital agency that has pioneered virtual cinema back in Spring 2020. We talked about their unique journey breaking into video streaming, what is virtual cinema, their remarkable story of working with …
Create an engaging logo by creating movement, in this case through rotation, using Adobe Premiere Pro. It doesn't matter what aspect of visual content creation you're in, the bottom line is the same...Create something that stands out. Whether you're creating something for yourself, a friend, or a client, it's important that you have the creative ed…
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Visual Storytelling Today
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How to Use Visual Storytelling in Regional Marketing?
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In this episode of the Visual Storytelling Today podcast, I chat with Jacqueline Elboghdadi, Regional Senior Marketing Director at Alshaya Group - a leading international franchise operator that delivers great shopping, dining and leisure experiences - based in Dubai. We talked about her journey, the process of adapting visual stories around global…
I recently discovered fine art photographer, Burnham Arlidge, and wanted to share his work with you as it is absolutely phenomenal and something I've never seen before. https://www.burnhamarlidge.com Instagram - @burnhamarlidge Be Creative. Be Inspired. Be You. --- Send in a voice message: https://anchor.fm/gary-fernon/message…
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Visual Storytelling Today
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What is Food Storytelling?
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In this episode of the Visual Storytelling Today podcast, I chat with Shizue Roche Adachi, Director of Communications & Narrative Design at Real Food Real Stories, a non-profit organization based in San Francisco with a mission to grow just connected and resilient food communities through stories. We talked about her journey entering the food story…
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Visual Storytelling with Gary Fernon
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Can The Traditional Camera Survive?
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As I scrolled through my feed on LinkedIn I came across a question being asked, actually there were five questions, and decided to throw my hat in the ring. The topic of discussion was whether or not the traditional camera could survive in today's age, and advancements, in mobile photography. Listen to the episode to hear my response. I'd love to k…
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The Visual Storytelling Podcast
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The Rodecaster Pro - The best tool for podcast creators?
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Just a quick upload to say hello and share my thoughts and first impressions on what I think might be the ultimate podcast creator tool: the Rodecaster Pro.You can support this no ads and free podcast by buying me a coffee at buymeacoffee.com/fredranger ///Subscribe to The Visual Storytelling Podcast on Apple Podcasts Spotify Podcasts Google Podcas…
Bjorn Persson is an acclaimed wildlife photographer based in Stockholm. As a subscriber to Digital Camera magazine, I read Bjorn's tips on how to find original perspectives, which I found truly insightful, and wanted to share them with you. Check out his website; http://bjornpersson.nu Be Creative. Be Inspired. Be You. Gary https://twitter.com/Gary…
The idea behind this episode came to me whilst out cycling, and references an incident I had with a window cleaner, which caused me to take a step back and reflect upon what it was that they had done wrong, and to remind myself not to make the same mistake. f you enjoyed this episode I would very much appreciate you subscribing to hear more like th…
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Visual Storytelling with Gary Fernon
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Breaking Stereotypes with Natasha Lloyd-Vest
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Breaking Stereotypes is a project that I began to identify and raise awareness of females who are working within stereotypically male dominated fields, to expose the fact that they are just as competent as their male counterparts, but also to highlight the prejudices that they have to deal with on a daily basis. Whilst we are getting better at acce…
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Visual Storytelling with Gary Fernon
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Is There Still Money To Be Made From Photography?
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This episode was inspired by a post I saw on Facebook and the comments about the photo's shared. New kit being used to record the sound in this episode, and all future episodes were the Rode NT1-A microphone with the SM6 shock mount & pop filter, as well as the Scarlett solo Audio Interface. If you enjoyed this episode I would very much appreciate …
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Visual Storytelling Today
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What Makes A Perfect Visual Story?
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In this episode of the Visual Storytelling Today podcast, I chat with Ai Ching Goh, CEO of Piktochart, a web app offering users without intensive graphic design experience to easily create professional-grade visuals using themed templates. We met as Ai Ching kindly invited me to speak at the recent Business Storyteller Summit '20 her company hosted…
Finding the edge over your competitors when it comes to visual marketing can be a real battle. Incorporating the right colours can set you apart. In this episode I reveal the colours mostly associated with Christmas to allow you to gain that competitive edge. If you enjoyed this episode I would very much appreciate you subscribing to hear more like…
There will be times when inspiration is lacking. You have the drive to get out there with your camera in hand and want to be creative, but the heart and head just aren't in sync. Hopefully this quick episode will help spark something creative within. At the time of recording this the weather in the UK was raining, and whilst this may be stereotypic…
With all the noise that is present today, I decided to pause, evaluate what my goals were and how I thought best to achieve them. The first step in achieving this was to hit the reset button. If you enjoyed this episode I would very much appreciate you subscribing to hear more like this, but also getting involved and leaving your thoughts, when a p…
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Visual Storytelling Today
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How Brands Can Tell Long-Form Visual Stories?
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In this episode, I chat with Nina Jacobsen, Co-founder, CEO, and Helle Jabiri, Co-founder, CCO of Biites.com, a brand film platform headquartered in Copenhagen, Denmark. We met on LinkedIn where we realized that we shared the same vision of how visual storytelling can effectively bring to life brand narratives. Nina and Helle are looking to revolut…
I explain why it’s been over a month since my last episode and what changes I’m making moving forward. --- Send in a voice message: https://anchor.fm/gary-fernon/message
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How Slowing Down Your Photography Can Change Your Creative Life
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In a world where everything needs to be delivered faster (thanks Amazon ;-) I explore the power of slowing your photography down to recharge, connect with the elements and how it can inspire you to find more purpose in your creativity.--- Send in a voice message: https://anchor.fm/fredranger/message
Hello everyone, this episode is an (audio) extract from a video I put together, targeted mainly towards my connections on LinkedIn, as I had noticed that a lot of them were repeating the same mistakes time after time, so I thought I'd step in and help explain how they could achieve better engagement when recording themselves. You can also watch the…
I thought long and hard about changing the name of the podcast. Deciding I was going to, only to change my mind. Well, I finally decided to do it and I talk about why in this episode. If you enjoyed this episode I would very much appreciate you subscribing to hear more like this, but also getting involved and leaving your thoughts, when a particula…
Whether you're new to photography or been doing it for some time, you will, at some point, have been told that the best times to shoot outside are during the golden hours. In this episode I touch upon why you shouldn't shy away from shooting outside of these times and how to overcome some of the challenges. If you enjoyed this episode I would very …
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Visual Storytelling Today
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When Storytelling Meets Geography
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What do you get when you mix together storytelling and geography? In this episode, I chat with Brian Alonso, Co-Founder at Built Story. I have recently come across BuiltStory a new mobile app that’s doing just that: creating self-guided tours where each stop is, in essence, a chapter of a larger story you’re telling about your town or other places …
This episode is a take away from an interview I did, where I share my thoughts on how to sustain a photography business. If you enjoyed this episode I would very much appreciate you not only subscribing to hear more like this, but also getting involved and leaving your thoughts, when a particular episode resonates with you. My main focus is all abo…
This episode is a take away from an interview I did. The only question when it comes to your photography is, how much do you love it. If you enjoyed this episode I would very much appreciate you not only subscribing to hear more like this, but also getting involved and leaving your thoughts, when a particular episode resonates with you. My main foc…
This episode is a take away from an interview I did, during which I share how to have the kit that you want, for cheaper. If you enjoyed this episode I would very much appreciate you not only subscribing to hear more like this, but also getting involved and leaving your thoughts, when a particular episode resonates with you. My main focus is all ab…
This episode is a take away from an interview I did. The bottom line is just focus on what you're doing, forget about everyone else. Don't worry about your competition, let your competition worry about you. If you enjoyed this episode I would very much appreciate you not only subscribing to hear more like this, but also getting involved and leaving…
This episode is a take away from an interview I did, where I explain my thoughts on how I believe you can set yourself apart from everyone else. If you enjoyed this episode I would very much appreciate you not only subscribing to hear more like this, but also getting involved and leaving your thoughts, when a particular episode resonates with you. …
