FIR #414: Companies Treat Remote/Hybrid Like It’s Temporary. It’s Not.

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Organizations need to adopt policies and communication strategies based on the acknowledgment that remote/hybrid work is here to stay. The current state of play is rooted in an assumption that it’s temporary, creating tensions between workers and leaders and leaving pre-pandemic company cultures in shambles. In a survey conducted jointly by the International Association of Business Communicators (IABC) and the USC Annenberg School of Communication, communicators shared their views about how remote/hybrid is going four years after it was thrust on organizations and its impact on the internal communication function. These results were presented on June 26 at a session of the IABC World Conference in Chicago. A press release is set for distribution the week of July 1, with survey results available soon after.

Links from this episode:

• Check back for links after the survey has been released

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The next monthly, long-form episode of FIR will drop on Monday, July 29.

We host a Communicators Zoom Chat most Thursdays at 1 p.m. ET. To obtain the credentials needed to participate, contact Shel or Neville directly, request them in our Facebook group, or email [e-mail].

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. You can catch up with both co-hosts on Neville’s blog and Shel’s blog.

Disclaimer: The opinions expressed in this podcast are Shel’s and Neville’s and do not reflect the views of their employers and/or clients.

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