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Navigating a changing DTC landscape with Patrick Johnson of Progress Labs
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Manage episode 305192421 series 2997512
High-growth DTC brands encounter roadblocks and questions on a regular basis. That’s because technology is often moving quickly, but different platforms and DTC support systems don’t always talk to one another. Patrick Johnson is an engineer with a background working for Red Antler and the CEO of Progress Labs. His work has attracted clients like Huas, Soma Water, Andie Swim, and many more. He’s found that the key to navigating the DTC landscape lies in educating clients on their options, so that they can make choices that will empower their brand in both the short term and the long haul.
Show Topics
- Differentiate on more than price
- The caveats of going headless
- The role of pre-optimization
- Engineers should educate and guide brands
- Care about more than conversions
Show Links
- Connect with Patrick Johnson on LinkedIn or Twitter
- Check out 1-Click Pony
- Connect with Ben Fisher on LinkedIn or Twitter
- Connect with Joel Van Horn on LinkedIn or Twitter
37 Episoden
Archivierte Serien ("Inaktiver Feed" status)
When? This feed was archived on August 04, 2025 12:13 (). Last successful fetch was on April 15, 2024 11:56 ()
Why? Inaktiver Feed status. Unsere Server waren nicht in der Lage einen gültigen Podcast-Feed für einen längeren Zeitraum zu erhalten.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 305192421 series 2997512
High-growth DTC brands encounter roadblocks and questions on a regular basis. That’s because technology is often moving quickly, but different platforms and DTC support systems don’t always talk to one another. Patrick Johnson is an engineer with a background working for Red Antler and the CEO of Progress Labs. His work has attracted clients like Huas, Soma Water, Andie Swim, and many more. He’s found that the key to navigating the DTC landscape lies in educating clients on their options, so that they can make choices that will empower their brand in both the short term and the long haul.
Show Topics
- Differentiate on more than price
- The caveats of going headless
- The role of pre-optimization
- Engineers should educate and guide brands
- Care about more than conversions
Show Links
- Connect with Patrick Johnson on LinkedIn or Twitter
- Check out 1-Click Pony
- Connect with Ben Fisher on LinkedIn or Twitter
- Connect with Joel Van Horn on LinkedIn or Twitter
37 Episoden
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