Mastering SaaS metrics with Equals CEO Bobby Pinero

Intercom on Product: Building Software in an AI-first World

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Bobby Pinero, the co-founder and CEO of Equals, sits down with Mark Iafrate, Principal of Integrated Marketing at Intercom, to discuss the challenges of navigating product-market fit, the importance of understanding key metrics in the SaaS industry, common mistakes founders make in evaluating metrics, and the significance of storytelling in presenting data.

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#User Experience #Software Development #Business #Intercom #Product Design #Software #johnc1@indigo.ie #Tech #RD In #Productivity #SaaS