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The Agile Brand with Greg Kihlström®
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Lacey Schuckman talks upcoming Invicta FC fight
Manage episode 121731895 series 25757
Inhalt bereitgestellt von Funky Monkey MMA Radio. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Funky Monkey MMA Radio oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Lacey Schuckman catches up with Funky Monkey MMA Radio to discuss her upcoming fight against Mizuki Inoue at Invicta FC 15! You can catch all the action LIVE on UFC Fight Pass on January 16th. Dive deep into the mind of "The Ladie" just days before she returns to the Invicta cage! Nickname: The Ladie Record: 11-8 From: Golden, CO, USA Fighting out of: Denver, CO, USA Team: The S.H.O.P Combat Sports & Fitness Center Height: 5’2? Weight: 115 pounds Visit Funky Monkey MMA Radio online at: http://FunkyMonkeyMMA.com Please visit our incredible sponsor Altercation Clothing online at: http://AltercationFightGear.com/ Please email us at: FunkyMonkeyMMA@gmail.com for sponsorship information, comments, or questions regarding the show
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134 Episoden
Manage episode 121731895 series 25757
Inhalt bereitgestellt von Funky Monkey MMA Radio. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Funky Monkey MMA Radio oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Lacey Schuckman catches up with Funky Monkey MMA Radio to discuss her upcoming fight against Mizuki Inoue at Invicta FC 15! You can catch all the action LIVE on UFC Fight Pass on January 16th. Dive deep into the mind of "The Ladie" just days before she returns to the Invicta cage! Nickname: The Ladie Record: 11-8 From: Golden, CO, USA Fighting out of: Denver, CO, USA Team: The S.H.O.P Combat Sports & Fitness Center Height: 5’2? Weight: 115 pounds Visit Funky Monkey MMA Radio online at: http://FunkyMonkeyMMA.com Please visit our incredible sponsor Altercation Clothing online at: http://AltercationFightGear.com/ Please email us at: FunkyMonkeyMMA@gmail.com for sponsorship information, comments, or questions regarding the show
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134 Episoden
Alle Folgen
×Mixed Martial Arts competitor Emmanuel Walo joins Funky Monkey MMA Radio to discuss his life inside and outside of the cage! Dive deep into the mind of a rising martial artist who is climbing his way to the top. Go beyond the cage and find out what drives this United States Army veteran to succeed! Follow Funky Monkey MMA Radio at our official website at: http://FunkyMonkeyMMA.com Be sure to subscribe to our show and leave us a review as it helps us grow! We appreciate your tremendous support!…
UFC competitor, Shana Dobson, joins the Funky Monkey MMA Radio show to discuss her time on "The Ultimate Fighter" and so much more! Sneak inside the mind of a rising athlete who is currently competing on the most prestigous reality show in the mixed martial arts world, The Ultimate Fighter. Find out what gives Shana the drive and passion to pursue her dreams of becoming a UFC champion. Follow Funky Monkey MMA Radio at our official website at: http://FunkyMonkeyMMA.com Be sure to subscribe to our show and leave us a review as it helps us grow! We appreciate your tremendous support!…
Anthony "Joker" McDonald is a force to be reckoned with. In this interview we take you behind the scenes and into the life of a GLORY kickboxing competitor who is climbing the ladder to the top of his division. Dive into the mind of "The Joker" and find out what drives him to success! In addition Bellator MMA competitor, David "Caveman" Rickels discusses his promotion as well as what the future holds for him. Follow Funky Monkey MMA Radio at our official website at: http://FunkyMonkeyMMA.com Be sure to subscribe to our show and leave us a review as it helps us grow! We appreciate your tremendous support!…
Lion Fight Middleweight Champion of the world, Chip Moraza-Pollard joins us on the latest edition of Funky Monkey MMA Radio to discuss his upcoming title defense on November 18th! In addition Legends of the Cage founder Brian Moore joins the show to discuss the brand new Legends of the Cage Mueseum in Christianburg, Ohio which will be opening sometime next year! Muay Thai Grand Prix (MTGP) and Lion Fight Promotions are teaming up with MTGP Presents Lion Fight 39 slated for Saturday, November 18 at the Indigo inside the famed O2 Arena in London, England.This is the first time the partner promotions have combined to present what is sure to be an epic night of fights. Make sure you tune in to watch Chip Moraza-Pollard defend his Lion Fight Middleweight Championship and try to capture the MTGP Middleweight Championship! An undisputed champion will be crowned, this is one event you do not want to miss! Catch all the action on FloCombat.com on Saturday, November 18th! Follow Funky Monkey MMA Radio at our official website at: http://FunkyMonkeyMMA.com Be sure to subscribe to our show and leave us a review as it helps us grow! We appreciate your tremendous support!…
Michael Humphrey discusses his upcoming fight with MMNorCalA Radio's Dave Madden on this special Halloween edtion of Funky Monkey MMA Radio! Dive deep into the mind of a competitor who has the grit and determination to climb the ladder to the top! Also be sure to check out more of NorCal MMA Radio at: https://www.facebook.com/norcalfightmma/ Follow Funky Monkey MMA Radio at our official website at: http://FunkyMonkeyMMA.com Be sure to subscribe to our show and leave us a review as it helps us grow! We appreciate your tremendous support!…
Mike Rodriguez discusses his fight on Dana White's Contender Fight Series and getting a UFC contract. Dive into the mind of a mixed martial arts competitor who has just inked a deal with the worlds most prestigous MMA promotion, the UFC. Mike Rodriguez is a contender who is quickly making a name for himself as he continues his climb towards the upper echelon of the UFC. Visit Funky Monkey MMA Radio online at: http://FunkyMonkeyMMA.com Please email us at: FunkyMonkeyMMA@gmail.com for sponsorship information, comments, or questions regarding the show Call us at 614-300-5945 and leave us a voicemail with your thoughts and input and we may just air them on the show!…
MMA competitor, Charles Johnson, catches up with Funky Monkey MMA Radio to discuss his fight that goes down tonight at LFA 21! You can catch all the action live on AXS TV starting at 9pm Eastern Standard Time! Be sure to check out the rest of Dustin's LFA interviews at FunkyMonkeyMMA.com Visit Funky Monkey MMA Radio online at: http://FunkyMonkeyMMA.com Please email us at: FunkyMonkeyMMA@gmail.com for sponsorship information, comments, or questions regarding the show Call us at 614-300-5945 and leave us a voicemail with your thoughts and input and we may just air them on the show!…
UFC competitor, Jordan Rinaldi discusses the sweet feeling of victory and how he broke into mixed martial arts. Dive deep inside the mind of an athlete who is driven to succeed and make it into the upper elechon of the UFC. Go behind the scenes in this in depth interview with Jordan "All Day" Rinaldi as we find out where he came from, and what has made him the monster in the cage he is today! In addition, our very own Ben "The Drill" Sergent makes a return to discuss his main event fight this Saturday night when he fights for Bellator at Bristol Motor Speedway! Visit Funky Monkey MMA Radio online at: http://FunkyMonkeyMMA.com Please email us at: FunkyMonkeyMMA@gmail.com for sponsorship information, comments, or questions regarding the show Call us at 614-300-5945 and leave us a voicemail with your thoughts and input and we may just air them on the show!…
Titan FC bantamweight Andrew Whitney has become a fan favorite fighter under the promotion thanks to his explosive style and heavy hands. Here, Whitney discusses his notable wins under the Titan FC banner and what he thinks will be next for him in his career.
Since winning the 23rd season of The Ultimate Fighter, Andrew Sanchez has dropped down to middleweight and plans on making a name for himself in the UFC. Sanchez is a promising prospect who possesses a great amount of potential in his weight class. You can see Sanchez face Trevor Smith at UFC Fight Night 102 on December 9th.…
The legendary Bobby Gunn drops by to discuss his upcoming world title defense against Shannon Ritch on November 26th! In addition the President of the Bare Knuckle Boxing Hall of Fame, Scott Burt, drops by to co-host the show! You can catch Bobby Gunn vs Shannon Ritch LIVE on PPV, November 26th! Thank you for listening to our show, if you enjoy what you hear please leave us a ranking on iTunes or Stitcher as it helps our show grow! Visit Funky Monkey MMA Radio online at: http://FunkyMonkeyMMA.com Please email us at: FunkyMonkeyMMA@gmail.com for sponsorship information, comments, or questions regarding the show…
Having competed in organizations such as the UFC, Titan FC, and Strikeforce, Bristol Marunde is a seasoned welterweight with a wealth of experience. Marunde is well known for his time spent on The Ultimate Fighter where he was a member of Shane Carwin's team. In this interview, Marunde discusses what it was like to be on the show, as well as what he's busy doing when he's not training. Visit Funky Monkey MMA Radio online at: http://FunkyMonkeyMMA.com Visit our incredible sponsor Altercation Clothing online at: http://AltercationFightGear.com/ Please email us at: FunkyMonkeyMMA@gmail.com for sponsorship information, comments, or questions regarding the show…
Over the past few years, Andrea "KGB" Lee has been one of the fastest rising stars in the world of female mixed martial arts. With experience in Muay Thai and Kickboxing as well as having fought for popular organizations such as Invicta FC and LegacyFC, Lee has already gained a wealth of exposure in her growing combat sports career. As a fan-favorite, Lee is confident that she will continue to make waves in the MMA world and work her way up to the top. Visit Funky Monkey MMA Radio online at: http://FunkyMonkeyMMA.com Visit our incredible sponsor Altercation Clothing online at: http://AltercationFightGear.com/ Please email us at: FunkyMonkeyMMA@gmail.com for sponsorship information, comments, or questions regarding the show…
As a cast member on the 23rd season of The Ultimate Fighter, Helen Harper quickly gained attention due to her exciting style of fighting. Harper took the time to discuss what her experience on TUF was like, as well as what her future plans are for her career.
One of the fastes rising stars in the UFC's flyweight division, Louis Smolka is truly one of the most talented athletes at 125 lbs. Smolka continues to climb the ladder and cement himself as a threat to current champion Demetrious Johnson. Not only is Smolka confident that he'll hold the belt some day, he also believes that a UFC Hawaii card will eventually come to fruition.…
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