We're Back with SZN 4! Engagements, Babies, and New Epic Founder Convos w/ Stef and Lauren

Allowlist

In this episode, Stef and Lauren catch up on their recent life events, including Lauren's engagement and Stef's journey into motherhood. They discuss wedding planning, consumer trends in the wedding industry, and the products they have been obsessing over. Stef also shares her birth story and reflects on the coolest and weirdest parts of motherhood. Finally, they talk about the evolution of the show and the exciting advertisers they have partnered with for season 4. In this episode, they also talk about the core categories of companies Allowlist will focus on and the new launch of "The List" on their website.

Takeaways

• Wedding planning can be a mix of excitement and stress, with consumer trends playing a role in decision-making.
• Motherhood brings about new consumer needs and trends, with innovative products emerging to meet those needs.
• Birth stories and the journey into motherhood can be both awe-inspiring and challenging.
• The show is evolving to focus on disruptive consumer products that enhance the female experience, and the hosts are excited to partner with brands that align with their values.
• The hosts focus on four categories of companies: consumer packaged goods brands, consumer technology companies, consumer services, and consumer media.
• The List is launched on the website as a resource for listeners to find and support the brands featured on the show.

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