Episode #41 - How Internal Marketing Can Improve the Way Teams Work (with Jimmy Burroughes)
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Yes, internal marketing can actually help to improve team synergy and productivity...which ultimately impact the bottom line. In this episode, Jimmy Burroughes shares some valuable insights into how you can leverage the power of internal marketing to enhance how your teams work.
The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!
ABOUT JIMMY BURROUGHES - Featured Guest
Jimmy Burroughes is a leadership expert on a mission to change the way we achieve business results. With over two decades of experience as an Officer in the British Military and a track record of success as a people leader in top global organizations. Jimmy and his team have helped leaders and their teams in some of the world’s leading organisations get 'off the burnout ledge' and back into doing their greatest work, earning promotions, and accomplishing huge goals.
Jimmy hosts his own podcast and is also the author of "Beat Burnout - Ignite Performance". It’s the leader's guide to building ahigh-performance team. The book was the product of multiple years of research, working with 7 to 12-figure businesses all over the world.
You can connect with Jimmy and get a copy of his book via his website - www.jimmyburroughes.com
ABOUT KERRY-ANN STIMPSON - The Internal Marketing Podcast Producer and Host
Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.
ABOUT WORKSHOP (The Internal Marketing Podcast's Season 4 Sponsor)
Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.
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