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Ascertaining Attribution: How to Build a Survey That Offers Insight into Customers
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When? This feed was archived on August 04, 2025 12:13 (). Last successful fetch was on April 15, 2024 11:56 ()
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Manage episode 339456952 series 2997512
Matt Bahr, founder and CEO of Fairing, understands the importance of attribution. This is why he chose to focus his company Fairing, formerly EnquireLabs, on collecting data to help companies understand the attribution of their customers. The goal at Fairing is to bring speed and scale to survey data in an effort to help solve the issue of attribution. The company helps its clients design surveys that help them determine who their customers are, where they came from, and what will keep them coming back. On this episode of Subscription Radio, Ben and Matt discuss the importance of customer surveys, what questions to ask, and how to use those answers to your competitive advantage.
Show Topics
- How Fairing helps solve attribution
- Get a competitive advantage
- Increase completion rate
- Let people classify themselves
- Find out where customers are coming from
- Create surveys with ease
- Let people come back to the questions
- Build a profile over time
- Understand your customers’ motivations
- Ask more than one question
Show Links
37 Episoden
Archivierte Serien ("Inaktiver Feed" status)
When? This feed was archived on August 04, 2025 12:13 (). Last successful fetch was on April 15, 2024 11:56 ()
Why? Inaktiver Feed status. Unsere Server waren nicht in der Lage einen gültigen Podcast-Feed für einen längeren Zeitraum zu erhalten.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 339456952 series 2997512
Matt Bahr, founder and CEO of Fairing, understands the importance of attribution. This is why he chose to focus his company Fairing, formerly EnquireLabs, on collecting data to help companies understand the attribution of their customers. The goal at Fairing is to bring speed and scale to survey data in an effort to help solve the issue of attribution. The company helps its clients design surveys that help them determine who their customers are, where they came from, and what will keep them coming back. On this episode of Subscription Radio, Ben and Matt discuss the importance of customer surveys, what questions to ask, and how to use those answers to your competitive advantage.
Show Topics
- How Fairing helps solve attribution
- Get a competitive advantage
- Increase completion rate
- Let people classify themselves
- Find out where customers are coming from
- Create surveys with ease
- Let people come back to the questions
- Build a profile over time
- Understand your customers’ motivations
- Ask more than one question
Show Links
37 Episoden
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