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Ep. 31: Health Goth [TEASER]
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Originally started as a Facebook page by three Portland natives, health goth was an online internet aesthetic that proliferated from 2013 to 2015. Health goth imagery and fashion incorporated monochrome color schemes, performance wear brands (particularly Nike, Adidas, and Y-3), chav culture, light weaponry, face masks, and fitness culture. Where did it go, and why has it been erased from public memory to a greater degree than other early Tumblr aesthetics? On this week's episode the boys explore how the aesthetic was later commandeered and mishandled by the controversial former Chicago club kid Johnny Love. Amongst other things they discuss how the aesthetic side of Tumblr often made them feel “Tumblr fatigue,” how local DIY scenes are a recipe for drama and GoFundMe disasters, how goth clean girl looks eerily reminiscent to health goth, and how phonk seems to be health goth music incarnate.
Links:
Cottweiler: 2014 S/S Collection
What Health Goth Actually Means by Adam Harper
#HealthGoth - Hashtags Season II by Red Bull Music Academy
execussion.tumblr.com 2012 by Celestial Youth
Is the Health Goth Movement Selling Out to the Mainstream?
famous 2012 basement group photo w/ Johnny Love
Johny Love’s recent health goth facebook post
The DigiFairy’s goth clean girl Instagram reel
Artwork:
Jazzelle Zaughnatti wearing a Dead Worldwide shirt
Recorded on 6/30/2024
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