What Makes Donors Tick, Click, and Give? - Moshe Hecht

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What would happen to your fundraising strategy if you knew your donors beyond their names and addresses? What would happen if you could understand their passions, connections, and social circles? For many organizations, this would be a game changer in influencing how marketing dollars are spent and how messages are crafted. With the new options available to AI, this idea is now within easy reach and on this episode host Meghan Speer sits down with Moshe Hecht to talk about how AI can up your fundraising game.
A philanthropic futurist and innovator, at the helm of Charidy.com Moshe built a global team and platform that helped 8,000+ organizations raise over 3 billion dollars in 8 years. Dedicated to advancing philanthropy through the use of technology, he won the Nonprofit Technology Professional of the Year award (Nonprofit Pro) and his articles on the future of giving have been published in Forbes, Guidestar, Nonprofit Pro, Nonprofit Quarterly, and eJewishPhilanthropy. Moshe also makes angel investments in technology that services the nonprofit and corporate giving markets.
Moshe has worked with some of the world’s most prominent nonprofits such as the American Cancer Society and others, on revolutionizing their digital donation infrastructures.

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