From Siberia to Server Rooms: Oleg Korenfeld's Tech Trek

Marketing, Media & Adtech

If you thought #adtech was all #algorithms and no personality, prepare to have your circuit boards blown.

This week’s episode of the Adotat Show features none other than Oleg Korenfeld the Chief #Technology Officer (CTO) of CMI Media Group who's turned data into a high art form—and not the kind that puts you to sleep. From the frosty climes of Siberia to the hotspots of New York’s tech scene, Oleg’s journey is more thrilling than a season finale cliffhanger. Strap in, because this isn’t your grandma’s podcast episode—unless she likes sassy tech insights mixed with tales of Cold War-era escapades, then she might actually be into Oleg.

Now, let’s get real—Oleg isn’t just talking about Empower as the Godzilla of health marketing tech; he's laying out why it's more like King Kong on a caffeine buzz.

He dives into how this beast of a platform is tearing down the silos between dusty old data practices and sparkling SAS-enabled brilliance. This is where the magic happens: not in some drab boardroom, but at the exciting intersection of healthcare data and cutting-edge #technology. Forget stale #webinars; this is the #tech deep-dive you actually want to listen to.

So, if you’ve ever wondered what it’s like to navigate the wilds of the ad tech jungle, this episode is your machete. Find out how a little kid from Siberia becomes a titan of tech in America, why data privacy doesn’t have to be a snoozefest, and what snacks power a late-night coding session (hint: it's not celery).

Miss this at your own peril, because the insights here are hotter than a server farm in July.

Tune in, turn up, and get ready to be entertained and educated—Oleg and Pesach aren’t holding back.