The anatomy of a great storytelling email

ill communication: copywriting tips & sales strategies for small businesses

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Let’s dive into something that trips up a lot of people when they sit down to write an email -how to weave in a personal story. I know a lot of business owners want to write emails like this… but they think it’s super hard or complicated.

But guess what? It’s not!

So in this episode of ill communication, I’m sharing The Anatomy of a Great Storytelling Email. And trust me, it's one you'll want to bookmark.

Topics covered in this episode include:

• The flow of a great storytelling email
• How to write a great hook
• The key to incorporating stories into your emails
• A couple of prompts to get you started using stories
• The power of a good segue
• How to link the narrative to the lesson or tip for your reader

Incorporating storytelling into your emails doesn’t have to be scary or overwhelming! Tune in to hear my tips to get started today.

Show notes are always available at https://www.kimkiel.com/podcast!!

Resources Mentioned:

Listen to episode 76: 10 scroll-stopping hooks to get more engagement on your emails and posts: https://www.kimkiel.com/podcast-1/10-scroll-stopping-hooks-to-get-more-engagement-on-your-emails-and-posts

10 Scroll-stopping hook formulas Cheatsheet: https://www.kimkiel.com/s/10-Scroll-Stopping-Hook-Formulas-Cheatsheet.pdf

Get great at writing storytelling emails inside the Joy of Copy Club: www.kimkiel.com/copyclub

I would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkiel

Leave a voice note with your fave episode, a top takeaway or to Ask me Anything at: www.speakpipe.com/kimkiel

Or send me a text message by clicking the Send a Text link in the shownotes.