What the Beastie Boys can teach us about writing great copy

ill communication: copywriting tips & sales strategies for small businesses

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It’s no secret that I love the Beastie Boys. They actually inspired the name of this podcast! Their autobiography is where my love of the Beastie Boys collided with my love of the written word.

The Beastie Boys Book is a masterclass in writing and storytelling. In this episode of ill communication, I’m sharing three important things that the Beastie Boys can teach us about great copywriting.

Topics covered in this episode include:

• The importance of voice and tips for writing in your own unique voice and personality
• The importance of detail and how you can use details to make your brand more realistic and believable
• The importance of story and how to use storytelling to make your business memorable

Tune in now to hear these copywriting lessons learned from the legendary Beastie Boys!
Show notes are always available at https://www.kimkiel.com/podcast!

Resources Mentioned:

Listen to a mini-playlist of some of my fave Beastie Boys tunes: https://open.spotify.com/playlist/1fGT8BnYZHMfBE2962NFLE?si=hYvcp_DFR1-xMcV0nYqGpA&pi=u-NtJbmFXQSNmm
Sabotage Music Video: https://youtu.be/z5rRZdiu1UE?si=YqC2Hdt1DS2fD_PM
Intergalactic Music Video: https://youtu.be/qORYO0atB6g?si=SUNsJ-soe7PCbG78
Don’t Play No Game I Can’t Win: https://youtu.be/w-QIiVS_7Hs?si=-xLm-l_TRRI0dhoM
The Beastie Boys Book (affiliate link): https://amzn.to/3D0XVwJ
I would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkiel
Come to the Summer of Ease workshop: www.kimkiel.com/summer