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Designing for Impact and Customer Experience with Nora Schaper, Co-founder, President, and Chief Growth Officer, HiBAR
Manage episode 381798627 series 3498616
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On this the very first episode of Decarbonizing Commerce host Keith Anderson is joined by Nora Schaper. Nora is an eco-preneur and a co-founder of HiBAR, the world's first salon-quality, plastic-free hair care (and now solid luxury face wash and natural deodorant). A lover of nature, Nora despises plastic more than the average person, but believes in the power of many people making simple swaps to inspire a movement toward a more beautiful planet. They discuss the innovative design of HiBAR’s products and how this aligns with both their mission and customer experience goals as a company.
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