Handwritten Notes: A Simple Way to Make Customers Feel Valued

CSM Practice - The Customer Success Podcast

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What if a simple handwritten note could turn a frustrated customer into a lifelong advocate?
In this interview, David Wachs, the founder of Handwrytten, a company revolutionizing how businesses connect with customers through personalized, handwritten notes, shares how his approach has helped companies boost customer retention, create emotional connections, and turn mistakes into opportunities for deeper loyalty.

Click here to watch the interview on YouTube!

𝐇𝐈𝐆𝐇𝐋𝐈𝐆𝐇𝐓𝐒
- How handwritten notes create emotional connections with customers
- Real examples of companies using this strategy to increase customer lifetime value
- Practical tips on implementing thoughtful outreach in your customer journey

𝐀𝐁𝐎𝐔𝐓 𝐎𝐔𝐑 𝐆𝐔𝐄𝐒𝐓
A proven entrepreneur, David's latest venture, Handwrytten, provides scalable, robotic solutions that write your notes in pen. Used by businesses in all industries and nonprofits, Handwrytten changes the way brands and people connect.
🔗 You may connect with David via LinkedIn

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📑 Read: Connection Between Customer Lifetime Value and Retention
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Kapitel

1. Intro (00:00:00)

2. 3 Keys to Increasing Customer Retention (00:03:27)

3. Automated Hand-Written Notes (00:05:31)

4. Turning Mistakes Into Customers for Life (00:07:15)

5. Key Moments to Send a Hand Written Note (00:10:30)

6. Hand-Written VS Digital Messages (00:13:49)

7. Hand-Written Notes Cadence (00:14:43)

8. Getting the Mailing Address (00:15:54)

9. Timing of Personal Notes (00:18:09)