Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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The Second Half
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Inhalt bereitgestellt von Jabari Saunders. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Jabari Saunders oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
When the game ends, the hustle doesn’t stop. On a show about new beginnings, Jabari Saunders sits down with former pro-athletes as they tell their stories and provide insight and guidance on how they shifted their passion, discovered new careers, and found success after sports.
…
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Inhalt bereitgestellt von Jabari Saunders. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Jabari Saunders oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
When the game ends, the hustle doesn’t stop. On a show about new beginnings, Jabari Saunders sits down with former pro-athletes as they tell their stories and provide insight and guidance on how they shifted their passion, discovered new careers, and found success after sports.
…
continue reading
9 Episoden
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1 Triple Threat: From Sports to Corporate Life to Entrepreneurship, ft. Taylor Burner 1:08:31
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Später Spielen Später Spielen Listen Gefällt mir GelikedSummary: This week’s guest, Taylor Burner, brought the energy and insights to make for a must-listen episode. From collegiate basketball in the U.S., to an overseas playing career in Israel, to starting her own women-led marketing and branding agency in Chicago, Taylor Burner has seen it all, done it all, and has learned tons along the way. The moral of the story: do what’s right by your people, be honest about your goals, and watch the results naturally come. Timestamps: “First half” 0:00 - 17:14 → New York City upbringing, finding mentors 17:14 - 28:38 → On & off-court adventures as a women’s college hooper 28:38 - 42:19 → Making a professional career in Israel “Second Half” 42:19 - 54:00 → Networking post-athletics, bouncing back from setbacks, and working with brands 54:00 - 1:08:32 → Lessons in entrepreneurship and knowing your value…
1 A Competitive Drive: Helping Kids Get Their Win, ft. Chris James 1:17:10
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Später Spielen Später Spielen Listen Gefällt mir GelikedSummary: Guest Chris James spent his childhood in the projects of Chicago playing basketball and football at local parks. He took this competitive drive and passion for sports with him to the University of Illinois-Urbana Champaign where he soon recognized the disparity in academics for student-athletes. His experience sparked the inspiration to create the HEROH Foundation, an organization providing resources for both athletic and academic successes to young people. The HEROH Foundation has the mission of giving back to James’s childhood community and the surrounding Chicago Public Schools. Timestamps: 0:00 - 6:46 → Growing Up in the Projects of Chicago Playing Basketball 6:46 - 31:45 → High School Transition to Growing Skill and Reputation in the Football Recruiting World 31:45 - 44:57 → Life as a Football Student-Athlete at the University of Illinois-Urbana Champaign 44:57 - 50:22 → 30 second timeout : Getting to Know the Guest on a Personal Level 50:22 - 59:50 → Post-College Life: Coaching and Educating Athletes with the HEROH Foundation 59:50 - 1:17:11 → Lessons Learned as a Business Owner, Father, and Retired Athlete…
1 Understand Your Why: Swimming into the Marketing World, ft. Kerhyl Gantt 1:17:08
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Später Spielen Später Spielen Listen Gefällt mir GelikedSummary: Kerhyl Gantt was an elite high school and college swimmer and has since channeled her passion for sports into the marketing world. In this episode, Kerhyl shared her experiences growing up in Houston, as a swimmer at an HBCU, and as a young adult working for Nike and Amazon Prime Video. For anyone looking to get into a career in marketing, you won’t want to miss this episode of The Second Half Podcast. -- Timestamps: “First Half” 0:00 - 11:25 → Accessibility and representation in youth sports 11:25 - 30:42 → Sport as a “way out” & HBCU Experience 30:42 - 48:38 → Transitioning into life after swimming “Second Half” 48:38 - 1:02:38 → Finding career path through Nike 1:02:38 - End → Career change and life advice…
1 Thrive, Not Survive: How to Grow Your Brand as a Former Athlete, ft. Samir Hernandez 1:20:55
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Später Spielen Später Spielen Listen Gefällt mir GelikedSummary: Guest Samir Hernandez is all about embracing life’s journey, staying humble and hungry, and building community-centered relationships. Throughout all his stages– college hooper, banker, Jordan Brand rep, and independent filmmaker, that competitive nature that was instilled in him as a kid in South Central Los Angeles never left. Timestamps: 0:00 - 18:21 → Growing Up In the L.A. Basketball Scene 18:21 - 35:42 → Overcoming Challenges and Building Relationships 35:42 - 57:19→ Taking Risks In Post-Athletics Life 57:19 - End → Learning Across Industries & Putting Film Skills to Work…
1 What’s Your Vision? Maintaining A Winner’s Mentality, ft. Garren Strong 1:23:54
1:23:54 Später Spielen Später Spielen Listen Gefällt mir Geliked1:23:54
Später Spielen Später Spielen Listen Gefällt mir GelikedSummary: In episode four of The Second Half Podcast, Jabari and Garren Strong have a conversation about how athletes can stay motivated and find their vision after their playing career closes. Strong was a wide receiver at the University of Oregon before transitioning into a career in marketing at Nike/Air Jordan. Now, Strong is going back and helping student-athletes just like his former self make the most of their college careers—both on the field and off the field—with his organization called Circle of Winners. The moral of the story? Surround yourself with the right people and keep that winner’s mentality wherever you go. Timestamps: “First Half” 0:00 - 16:46 Upbringing & Falling in Love with Sports 16:46 - 32:59 College Football Journey & Resilience “Second Half” 32:59 - 1:06:25 Post-Sports Life: Working with Nike 1:06:25 - End Entrepreneurial Venture: Circle of Winners…
1 From Sports to Digital Marketing: A Conversation on Self-Awareness, featuring Jeremy Smith 1:10:19
1:10:19 Später Spielen Später Spielen Listen Gefällt mir Geliked1:10:19
Später Spielen Später Spielen Listen Gefällt mir GelikedIn this episode of The Second Half Podcast, host Jabari Saunders sits down with Jeremy Smith. The two former athletes discuss Jeremy’s upbringing, his unique college experiences, and how he overcame obstacles to achieve great things in the digital marketing space after his basketball career came to a close. -- “First-Half” 0:00 - 21:44 Upbringing & Early Basketball Journey 21:44 - 32:00 Variety of College Experiences 32:00 - 46:15 Finding Professional Footing “Second-Half” 46:15 - 59:50 Building Relationships in Corporate Life 59:50 - 1:10:20 Career Advice & Current Endeavors…
Super Bowl Champion. Dual-Sport Athlete. Entrepreneur. In episode two, Jabari talks to a friend and former colleague, Dennis Dixon. In this wide-ranging discussion, Dixon shares his knowledge and insights on how he was able to navigate a career in professional sports and transition away from it successfully when the time was right. You won’t want to miss this. -- “First Half” 0:00 - 12:26 Upbringing, Family Values, & Choosing a Path 12:26 - 25:37 College Life - Athletics and Academics 25:37 - 36:44 Professional Football Career “Second Half” 36:44 - 43:22 Retirement & Shift to Corporate Life 43:22 - 53:21 Entrepreneurial Ventures & Life Advice…
In episode one, Jabari sits down for an open and honest discussion with L. Rick Cornett. Cornett is a former professional basketball player turned entrepreneur. If you are an athlete or former athlete yourself, or simply fascinated by the stories of people like L. Rick Cornett, this episode is for you. The two discuss it all; Cornett’s upbringing, his athletic and academic career at Notre Dame, his work-family balance, and tips for success. Timestamps: “First Half” 0:00 - 4:13 - Upbringing & Choosing Basketball 4:13 - 12:48 - College Career: Notre Dame 12:48 - 20:29 Overseas Professional Career “Second Half” 20:29 - 34:50 Get-to-know-you & Transition from athletics to other endeavors 34:50 - 44:43 Current Projects and Family Life…
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