E95: Dan Caron: From Gym Bro to Business Pro: Revolutionizing Sports Supplements
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In this episode, Roger interviews Dan Caron, co-founder of Runway Sports Nutrition (RNWY). Dan shares his inspiring journey from being broke and heartbroken to co-founding an innovative sports nutrition brand. He talks about moving to Chicago, starting his career at LA Fitness, and then joining Equinox, where he met Kurt, the CEO of Vital Proteins. Dan got invaluable lessons at Vital, from failing fast to effective marketing strategies– like giving away products. Dan explains how the idea for RNWY came about and their focus on creating holistic and clean products for athletes, emphasizing combined benefits. The discussion covers the company's distribution and marketing strategies, including field activations and a strong DTC presence. Dan also shares personal insights, including book recommendations that have inspired him, and his thoughts on the future of the nutritional supplement industry. The episode wraps up with details on how to connect with Dan and learn more about Runway Sports Nutrition.
Topics Include:
- Dan's Unique Business Journey
- Marketing and Exposure Tactics
- The Inch Wide Mile Deep Mentality
- Distribution Strategies and Challenges
- The Future of the Nutritional Supplement Industry
Dan’s Book Recommendations:
Old Path, White Clouds: Walking in the Footsteps of the Buddha
Connect with Dan:
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