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Inhalt bereitgestellt von Web Canopy Studio. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Web Canopy Studio oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
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70: How To Generate B2B Leads Using The “Marketing Backwards” Method
Manage episode 408279308 series 3303570
Inhalt bereitgestellt von Web Canopy Studio. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Web Canopy Studio oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Welcome to a groundbreaking episode of The Web Canopy Studio Show, where you’re set to discover a revolution in B2B lead generation systems. In this episode, host Tom Andrews is joined by Web Canopy Studio’s CEO John Aikin to explore the transformative approach of “Marketing Backwards”.
We’ll dive deep into the heart of sales and marketing alignment, and uncover the strategies that promise not just to bridge the gap but to build a superhighway between these two pivotal departments.
From the art and science of lead scoring to leveraging educational content for trust-building, we're uncovering the keys to unlocking unprecedented growth and efficiency in your B2B marketing efforts.
Whether you're a seasoned marketer, a sales professional looking to up your game, or a business leader seeking to drive your organization forward, this episode is packed with insights, tips, and actionable strategies to revolutionize your approach to B2B lead generation.
Tune in to discover how aligning your sales and marketing teams can transform your business dynamics and propel you towards success in the competitive B2B landscape.
99 Episoden
Teilen
Manage episode 408279308 series 3303570
Inhalt bereitgestellt von Web Canopy Studio. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Web Canopy Studio oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Welcome to a groundbreaking episode of The Web Canopy Studio Show, where you’re set to discover a revolution in B2B lead generation systems. In this episode, host Tom Andrews is joined by Web Canopy Studio’s CEO John Aikin to explore the transformative approach of “Marketing Backwards”.
We’ll dive deep into the heart of sales and marketing alignment, and uncover the strategies that promise not just to bridge the gap but to build a superhighway between these two pivotal departments.
From the art and science of lead scoring to leveraging educational content for trust-building, we're uncovering the keys to unlocking unprecedented growth and efficiency in your B2B marketing efforts.
Whether you're a seasoned marketer, a sales professional looking to up your game, or a business leader seeking to drive your organization forward, this episode is packed with insights, tips, and actionable strategies to revolutionize your approach to B2B lead generation.
Tune in to discover how aligning your sales and marketing teams can transform your business dynamics and propel you towards success in the competitive B2B landscape.
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Ähnelt The Web Canopy Studio Show
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
9k280
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!
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continue reading
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continue reading
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continue reading
Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked t ...
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