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Darrell Steed: How to Run a Successful Used Car Department
Manage episode 442115836 series 3433233
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"Ever felt like you’re stuck in a never-ending cycle of ‘best practices’ that never seem to move the needle? In this episode, I’m thrilled to introduce you to someone who’s been breaking the mold in the automotive world – Darrell Steed, founder and president of Smart Wolf Consulting.
Darrell isn’t just another industry voice; he’s the guy who’s out there solving real problems for dealers just like you and me. We dive deep into what it really takes to win in the used car game, from dismantling outdated processes to building strategies that actually work. You’ll hear why most dealerships are their own worst enemies when it comes to used car acquisition, and why it’s time to stop relying on so-called ‘best practices’ that are more about hype than results.
What I loved about this conversation is how Darrell doesn’t pull any punches. He’s been in the trenches, knows what works, and isn’t afraid to call out what doesn’t. He shares the story behind his nickname, ‘The Wolf,’ and how he became the go-to guy when dealerships were facing insurmountable challenges. We tackle everything – from finding the right used car manager to creating a culture that fosters accountability and growth.
If you’re ready to stop playing it safe and start making real, transformative changes in your used car department, this is the episode for you. Listen in as Darrell and I unpack the hard truths and the proven strategies that will take your dealership from struggling to soaring.
“The truth hurts only when it should.” – This line hit me hard, and I think it’ll resonate with you, too.
Grab a coffee, get comfortable, and let’s dive into the kind of conversation that’s going to make a difference in how you approach your business.
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