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Social Studies Show: Episode 16 - Karin Kildow
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Karin Kildow has spent her career focused on helping professional athletes and mission-based brands leverage their social platforms to change the world and impact the causes they care about. Over the last 10 years, she has created social strategies for brands including Beyond Meat, UNINTERRUPTED/The Springhill Company, More Than A Vote, HBO’s The Shop, NFL, and Red Bull.
Additionally, she consults personally with DeAndre Hopkins, Lindsey Vonn, PK Subban, and more to help them drive impact, representation, and inclusion across their large networks. Karin is a proven leader in the digital sports industry receiving numerous Webby and Shorty nominations including Best Diversity and Inclusion Campaign, Best Social Activism Campaign, and Best Social Presence in Sports.
In this episode we discuss the HYPOCRISY OF CRITICISM FOR FEMALE ATHLETES in Olympics and how the Simone Biles was judged as well as how Sha'Carri Richardson might have fared if she'd had the opportunity to run.
MENTAL HEALTH the argument of how times have changed and whether athletes should Toughen up and through or be given a safe space.
ENDORSEMENT DEALS and the changing power dynamics of athlete social branding. You don't want to miss this one.
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