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71: Tips For Becoming A Professional Organizer, with Laurie Palau
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Do you have a knack for being organized in your space?
Or in helping others be organized in theirs?
Then maybe becoming a professional organizer is the side hustle for you!
Today’s guest Laurie Palau is a pro at this!
In this episode she describes;
- how to get started,
- multiple ways to make money at it,
- start up costs (and they’re pretty minimal),
- ways to go about setting your pricing,
- how to expand your customer base by partnering with people in complementary industries,
- creative marketing ideas, and
- best places to find clients
Enjoy this conversation with professional organizer and the author of Hot Mess: A Practical Guide To Getting Organized, Laurie Palau
What You’ll Hear:
01:57 Definition of a professional organizer
04:47 From doing a favour for a friend grew a side hustle
07:48 You don’t need to know everything about running a business before you start
09:45 Low barrier to entry for becoming a professional organizer
12:04 Ways to make money at this
13:01 “DIY” consulting
14:50 Cautions and alternatives to offering free consultations
16:28 Figuring out what to charge
19:56 Laurie advises when starting out, not to charge less that $50 per hour
22:37 Additional income streams as your experience grows
23:15 Partnering with people in complementary industries to grow any business
26:44 Start up costs that might be overlooked, i.e. why you need business insurance
27:27 What not to spend money on in the beginning
28:50 Getting involved (or not) with affiliate marketing
30:51 Best ways and places to find clients
32:57 Remember your “why” and don’t get hung up on the results others are getting
37:13 Laurie’s best tip for starting or growing your side hustle
Added Takeaway:
38:06 Examples from Joan’s businesses of partnering with people in complementary industries
Connect with Laurie:
https://simplyborganized.com/this-organized-life/
Connect with Joan:
https://www.instagram.com/joanposivy/
https://www.facebook.com/posivy/
https://www.sidehustlehero.com/about/
Be on the show!
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