We’re on a mission to uncover the science of self-made success. Join host Akua Konadu each week as she interviews some of the most brilliant minds in business—digging deep into the details and uncovering the strategies that turned entrepreneurial dreams into reality. The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook, and have business flow your way. Natalie Franke was th ...
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Inhalt bereitgestellt von SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
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Getting SaaS pricing right (2/2) - Varun Shoor, Kayako | BTS E15 | SaaSBoomi Podcast
Manage episode 361805009 series 2912609
Inhalt bereitgestellt von SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
In Part 2 of Getting SaaS Pricing right, Arvind and Varun bump it up a notch. They discuss key features of a pricing plan like Naming of plans, the ideal number of plans to go with, Add-ons, Discounts, cost-based pricing and value-based pricing.
Listen on as the duo share insights from their own experience of having worked for and mentored other companies and of course getting the price right in their own respective startups. Enjoy the show!
Key Takeaways
3:40 - Decoy pricing plan
6:05 - What's the ideal number of price plans?
8:30 - Open Vs Hidden pricing
14:00 - Contact us to know the pricing
16:56 - Knowing your target audience while selling
21:40 - Naming the Price Plans
26:10 - Deciding on the value metric
28:05 - Land and expand strategy
29:55 - What is value and value-based pricing?
35:43 - Is there room for Add-ons?
42:12 - How often do we change pricing?
44:23 - Open Vs Closed pricing verdict
46:05 - Dishing out Discounts
49:15 - Importance of pricing in NRR
52:00 - Top 3 ways to increase NRR
56:15 - Importance of revenue recognition
59:15 - Varun and Arvind’s Pricing pet peeves
Key mentions
58 Episoden
Teilen
Manage episode 361805009 series 2912609
Inhalt bereitgestellt von SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
In Part 2 of Getting SaaS Pricing right, Arvind and Varun bump it up a notch. They discuss key features of a pricing plan like Naming of plans, the ideal number of plans to go with, Add-ons, Discounts, cost-based pricing and value-based pricing.
Listen on as the duo share insights from their own experience of having worked for and mentored other companies and of course getting the price right in their own respective startups. Enjoy the show!
Key Takeaways
3:40 - Decoy pricing plan
6:05 - What's the ideal number of price plans?
8:30 - Open Vs Hidden pricing
14:00 - Contact us to know the pricing
16:56 - Knowing your target audience while selling
21:40 - Naming the Price Plans
26:10 - Deciding on the value metric
28:05 - Land and expand strategy
29:55 - What is value and value-based pricing?
35:43 - Is there room for Add-ons?
42:12 - How often do we change pricing?
44:23 - Open Vs Closed pricing verdict
46:05 - Dishing out Discounts
49:15 - Importance of pricing in NRR
52:00 - Top 3 ways to increase NRR
56:15 - Importance of revenue recognition
59:15 - Varun and Arvind’s Pricing pet peeves
Key mentions
58 Episoden
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Ähnelt SaaSBoomi
We’re on a mission to uncover the science of self-made success. Join host Akua Konadu each week as she interviews some of the most brilliant minds in business—digging deep into the details and uncovering the strategies that turned entrepreneurial dreams into reality. The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook, and have business flow your way. Natalie Franke was th ...
…
continue reading
Whatever you lead can only grow when you do. Experience real-life, real-time business and leadership coaching from Dave Ramsey, a successful CEO, popular radio personality, bestselling author, and now the host of The EntreLeadership Podcast. Dave takes your calls and draws on over 30 years of experience as the CEO of Ramsey Solutions to help you overcome the challenges you're facing. More at https://www.ramseysolutions.com/shows/the-entreleadership-podcast.
…
continue reading
Kara Goldin, founder of Hint, sits down with today’s most fascinating entrepreneurs, disruptors, and change-makers for a no-holds-barred discussion of how they overcame long odds on the road to start-up success. Guests such as Guy Kawasaki (Apple, Canva), Julie Bornstein (The Yes, Stitch Fix), Mindy Grossman (WW), and Amy Errett (Madison Reed) share wisdom and anecdotes that will inspire you – and challenge you to think differently about achieving your goals. For more on the podcast as well ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
Interesting stories from today’s franchisors and entrepreneurs.
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Business tips for startups by proven entrepreneurs
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
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continue reading
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