S3 06 | The art of re-imagining Seattle

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In 1962 all eyes were on Seattle for the World Fair. It was the height of the space race between the U.S and the USSR — the city’s landmark Space Needle and monorail are relics of that time. Fast forward 60 odd years and Seattle will soon be the world’s focus once again, this time for the 2026 FIFA World Cup. But a very different Seattle will be on display. While Seattle has produced numerous global exports such as Jimi Hendrix, Nirvana, Starbucks and Boeing, we don’t often hear much about what makes this Pacific Northwest city so special and unique, beyond the weather! So, we’ve enlisted some amazing local guides to show us around. Come fly with us as we head to Seattle to hear how the cultural milieu of the city is changing and what that means for its identity.