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On this episode of Advances in Care , host Erin Welsh and Dr. Craig Smith, Chair of the Department of Surgery and Surgeon-in-Chief at NewYork-Presbyterian and Columbia discuss the highlights of Dr. Smith’s 40+ year career as a cardiac surgeon and how the culture of Columbia has been a catalyst for innovation in cardiac care. Dr. Smith describes the excitement of helping to pioneer the institution’s heart transplant program in the 1980s, when it was just one of only three hospitals in the country practicing heart transplantation. Dr. Smith also explains how a unique collaboration with Columbia’s cardiology team led to the first of several groundbreaking trials, called PARTNER (Placement of AoRTic TraNscatheteR Valve), which paved the way for a monumental treatment for aortic stenosis — the most common heart valve disease that is lethal if left untreated. During the trial, Dr. Smith worked closely with Dr. Martin B. Leon, Professor of Medicine at Columbia University Irving Medical Center and Chief Innovation Officer and the Director of the Cardiovascular Data Science Center for the Division of Cardiology. Their findings elevated TAVR, or transcatheter aortic valve replacement, to eventually become the gold-standard for aortic stenosis patients at all levels of illness severity and surgical risk. Today, an experienced team of specialists at Columbia treat TAVR patients with a combination of advancements including advanced replacement valve materials, three-dimensional and ECG imaging, and a personalized approach to cardiac care. Finally, Dr. Smith shares his thoughts on new frontiers of cardiac surgery, like the challenge of repairing the mitral and tricuspid valves, and the promising application of robotic surgery for complex, high-risk operations. He reflects on life after he retires from operating, and shares his observations of how NewYork-Presbyterian and Columbia have evolved in the decades since he began his residency. For more information visit nyp.org/Advances…
Outliers in Sales and Marketing explicit
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Inhalt bereitgestellt von Outliers in Sales and Marketing and Outliers Podcast. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Outliers in Sales and Marketing and Outliers Podcast oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
We interview guests who are exceptional at Sales and/or Marketing. Guests who have built high performance sales teams, run advertising firms, and/or built amazing brands. People who are exceptional at getting brands known and products sold!
…
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3 Episoden
Alle als (un)gespielt markieren ...
Manage series 1933220
Inhalt bereitgestellt von Outliers in Sales and Marketing and Outliers Podcast. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Outliers in Sales and Marketing and Outliers Podcast oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
We interview guests who are exceptional at Sales and/or Marketing. Guests who have built high performance sales teams, run advertising firms, and/or built amazing brands. People who are exceptional at getting brands known and products sold!
…
continue reading
3 Episoden
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Outliers in Sales and Marketing
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1 #009 - Kyle Bailey - Selling from the Soul 1:01:11
1:01:11
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For this episode I interviewed Kyle Bailey, a sales and marketing consultant with a decade of experience helping small business owners grow their topline revenue through improvement of their search rankings, sales process, and online marketing campaigns. 0:00 - Introduction of Kyle Bailey 1:25 - Kyle’s unique combination of skills 2:15 - General perception of sales 3:08 - Sales is attached to your soul 8:50 - Covering objections before they come up 11:15 - Shady sales tactics - how they backfire 12:45 - Getting people to let their guard down 15:29 - What to do when a potential customer does not seem interested 19:00 - Importance of belief in the product 27:23 - Quitting a job where you don’t believe in the product 35:12 - How to put up a lot of content 40:21 - Qualifying people early 50:45 - Discussion of books…
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Outliers in Sales and Marketing
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1 #008 - Phillip Chang - Dropping out of college, the power of daily habits, and real estate sales 36:48
For this episode I interviewed uber successful real estate agent Phillip Chang. Like myself, he dropped out of college after becoming disillusioned with the merits of pursuing his degree over starting his career in business. Now he's an incredibly successful real estate agent (and person) and has some powerful lessons to share with you! Enjoy! O:00 - Introduction of Phillip Chang 1:40 - How Phillip decided to drop out of college 7:58 - How Zach decided to drop out of college 10:45 - The quality of education in college 11:40 - Learning by doing over in a classroom 13:10 - Problems with higher education in the United States 14:27 - Resistance from your parents on dropping out 15:55 - Figuring out success in the real estate industry 19:09 - What words Phillip's mirror that have changed his life 21:00 - Daily reflection 22:49 - The importance of follow-up 24:34 - Ultimate tip for selling through Facebook 27:10 - Million ways to make money 29:13 - Controlling your anxiety 31:12 - The power of consistency 31:48 - Adapting habits permanently…
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Outliers in Sales and Marketing
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1 Episode #007 - Nathan Green - Long sales cycle, channel partners, and higher education startups 1:03:21
1:03:21
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This week's guest is Nathan Green, a friend and an old boss of mine from my college days. More importantly, Nathan is a highly successful entrepreneur and businessman. Having seen him work up close, I know how unique his combination of grit, resourcefulness, and charm is at accomplishing the things that Nathan sets out to do. He's currently the Co-Founder and Chief Revenue Officer of the College Consortium, an online platform helping colleges take their courses online. He's previously founded a company called Campus2Careers, which ended up with a successful exit, the founder of the Austin Young Chamber of Commerce, and before that a successful business executive at multiple large companies. I hope a bit of his magic mix of talents can rub off on you from listening to the podcast, and that if you're in a situation with long sales cycles or in an early-stage business-to-business startup that you can benefit from Nathan's recent experience mastering those domains. Enjoy! O:00 - Introduction of Nathan Green 2:05 - Explaining the College Consortium 4:15 - What are the advantages of moving courses online? 7:30 - How and why Zach dropped out of school 9:40 - The alternative to online courses 11:00 - Automating manual pen-and-paper processes as a business idea 12:15 - What does Nathan Green do as VP of Growth? (Now CRO) 12:50 - Product responsibilities 15:08 - The sales cycle at College Consortium 16:00 - Decision makers College Consortium deals with 17:15 - The long and difficult sales cycle of Higher Ed 18:45 - Not charging upfront to speed up the sales cycle 23:09 - Raising money as a startup in Texas 30:37 - Pricing strategies for startups 31:05 - Multistage startup strategies 31:55 - Tapping into natural senses of urgency (good section!!) 36:33 - Managing a sales process with multiple key stakeholders 37:30 - Know what problems your product solves for each stakeholder 39:54 - Story about selling to higher ed vs. businesses 41:55 - Neutralize the other people in a deal besides decision maker 44:00 - Make your product ridiculously easy to on-board 45:00 - Changing your customer's orientation and mindset 47:32 - Sales is a long hallway, closing doors before you get to them 50:08 - Why channel partnerships are so effective 52:40 - How the first channel partnership was established 54:27 - How Nathan first discovered channel parternships 1:00:23 - Strategically aligning your mission with channel partners…
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