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Bonus: AI in OOH (A LinkedIn Live Replay with Tim Rowe)
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Inhalt bereitgestellt von Tim Rowe. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Tim Rowe oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
This is a rebroadcast of "AI in OOH" a LinkedIn Live Event (which can you can access here).
Watch the YouTube version here
In this free class, I talk about how to incorporate AI in your OOH workflows.
Whether for sales enablement, measurement, or streamlining your operation, this is a great primer on the use of generative AI in your media company or as a media buyer or media planner.
There is a deck that accompanies this presentation which can be accessed for free at https://rb.gy/d5kk4
Key Timestamps:
- [00:01:25] AI enabling personal workflows.
- [00:06:13] AI in the podcasting industry.
- [00:11:22] Researching keywords with AI.
- [00:14:07] Creating internal apps with AI.
- [00:16:09] App built with spreadsheet integration.
- [00:20:13] Billboard foot traffic in cities.
- [00:24:03] Increasingly challenging quantifying the impact measurement.
- [00:27:58] Web traffic and media measurement.
Get the entire back catalogue of OOH Insider, since 2019 at https://www.theoohinsider.com/
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