Scaling into Retail Without Losing DTC Roots: Monica + Andy with Founder and CEO Monica Royer

LEADING BRANDS® — Wavebreak Podcast

Inhalt bereitgestellt von Dylan Kelley. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Dylan Kelley oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.

1+ y ago 50:11

MP3•Episode-Home

In this episode of the Wavebreak Podcast, Dylan Kelley interviews Monica Royer, Founder & CEO of Monica + Andy, the children’s and family brand parents can rely on for the products, resources, and support needed to confidently navigate every stage of raising a family.

Monica’s experience advising her brother, Andy Dunn, Founder of Bonobos, combined with her passion for high quality essentials and entrepreneurship, has been a driving force behind the continued growth and evolution of the Monica + Andy brand.

You'll also learn:

Why the brand launched with a retail location and how it became the primary growth driver during the early years of the brand
Retail strategy and how the brand has created a sub-brand that is launching in 1,000+ Walmart locations
Future of the brand as they continue to scale into retail while remaining true to their DTC roots

Monica Royer is the Founder & CEO of Monica + Andy.

Links Mentioned

Sponsored by...

Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.

Tidio — Tidio is the first software that enables small and medium-sized ecommerce brands to solve customer problems with a conversational AI chatbot called Lyro. Lyro uses technology similar to ChatGPT to answer 4 out of 5 customer questions, freeing up your support agents to solve complex issues. The AI chatbot understands context and remembers previous conversations, answering questions with fluid, natural language. Visit www.tidio.com/wave and join the Tidio Lyro waitlist to be among the first to see Lyro in action!

Bloomreach - Personalization is complicated. Bloomreach makes it simple. Show millions of customers the right product, in the right place, at the right time.

327 Episoden