Do You Know Your Agency Archetype?
Manage episode 407576082 series 2829175
In this episode, I discuss the importance of creative agency owners identifying their unique agency archetype to make client acquisition smoother and more predictable. And I do this by introducing the four main agency archetypes I’ve seen at Kaffeen.
Resources mentioned in this episode:
> Lead Flow Sprint > https://www.kaffeen.club/lfs <
> Win Clients Consistently > https://www.kaffeen.club/wcc <
> Client Magnet Book > https://www.kaffeen.club/book <
Kapitel
1. Introduction (00:00:00)
2. Finding the right fit (00:02:00)
3. Scrappy (00:03:18)
4. Traditional (00:06:44)
5. Collaborator (00:08:43)
6. Lone Wolf (00:11:45)
7. Summary (00:13:43)
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