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Customer Service That Builds Relationships, Not Transactions
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In this episode, I share two powerful stories that highlight the real meaning of customer service—one that cost a business future referrals, and another where going the extra mile made a lasting impact. We’ll talk about why true customer service isn’t about a quick sale, but about treating people with dignity, kindness, and respect—even when there’s nothing in it for you.
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I’ll also recommend a book that’s had a big influence on how I think about hospitality: Unreasonable Hospitality by Will Guidara. While it’s written from the restaurant industry, the lessons apply to any business where relationships matter (and that’s every business!).
If you’ve ever wondered how to grow a business built on trust, referrals, and genuine connections, this episode is for you.
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