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Oil sands takeover/Branded entertainment
Manage episode 1288990 series 9504
Carrie Tait explains how Total SA of France finally bought Calgary’s UTS Energy, and why the deal has an unusual structure. Branded entertainment — entire shows based around a brand — are becoming rather popular on the Internet. Hollie Shaw explains why viewers are tuning in.
50 Episoden
Manage episode 1288990 series 9504
Carrie Tait explains how Total SA of France finally bought Calgary’s UTS Energy, and why the deal has an unusual structure. Branded entertainment — entire shows based around a brand — are becoming rather popular on the Internet. Hollie Shaw explains why viewers are tuning in.
50 Episoden
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