Business Brain – The Entrepreneurs’ podcast

Business Brain – The Entrepreneurs’ Podcast

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Inhalt bereitgestellt von Shannon Jean & Dave Hamilton, Shannon Jean, and Dave Hamilton. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Shannon Jean & Dave Hamilton, Shannon Jean, and Dave Hamilton oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.

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The Menendez Brothers | Five-Year Plan | 1 43:56

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On August 20th, 1989, Lyle and Erik Menendez shot and killed their own parents. Until then, this Beverly Hills family had been a portrait of the American Dream. How did it go so wrong? To listen to all four episodes of 'The Menendez Brothers' right now and ad-free, go to IntoHistory.com . Subscribers enjoy uninterrupted listening, early releases, bonus content and more, only available at IntoHistory.com . If you or someone you know is in crisis, there is free help available at mhanational.org Learn more about your ad choices. Visit megaphone.fm/adchoices…

Business Brain – The Entrepreneurs’ Podcast

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Two long-time small-business owners, Dave Hamilton and Shannon Jean, come to you each week to talk through the trials, success, pitfalls and tips it takes to successfully run a small business in today’s world. Hear real-world folks talk about real-world problems, letting you know not only what it takes to get it done but that you’re not alone in doing it!

626 Episoden

#Business #MBA #Entrepreneur #Self-Improvement #Small Business #Shannon Jean & Dave Hamilton #Dave Hamilton #Shannon Jean #Podcasting Education

Business Brain – The Entrepreneurs’ Podcast

30 subscribers

updated vor 4 Tagen

Serie-Home•Feed

626 Episoden

#Business #MBA #Entrepreneur #Self-Improvement #Small Business #Shannon Jean & Dave Hamilton #Dave Hamilton #Shannon Jean #Podcasting Education

Tous les épisodes

Business Brain – The Entrepreneurs’ Podcast

1
FridAI and Over-Automating 20:38

vor 4 Tagen20:38

20:38

In this episode of Business Brain, Dave Hamilton and Shannon Jean reflect on the highs and lows of entrepreneurship, acknowledging the emotional rollercoaster that comes with running a business. They discuss the importance of resilience and how even seasoned entrepreneurs still experience moments of doubt, only to bounce back with new energy and perspective. The main topic of the episode focuses on the risks of over-automation. Shannon shares his philosophy of manually doing a task before automating it to fully understand the process and add a personal touch—what he calls avoiding the loss of “Dave-ness.” Dave agrees, emphasizing that starting with a manual process allows businesses to iterate and refine their systems before automating them efficiently. They share real-world examples, including how Dave’s company initially managed podcast ad placements with spreadsheets before building a custom solution, and how Shannon believes hands-on experience in business operations prevents blind spots when scaling. In their weekly FridAI segment, Shannon introduces Napkin.ai, a tool that extracts key insights from written content and automatically generates visually appealing charts and diagrams. Dave shares a personal story of using ChatGPT to decipher his illegible handwriting from a critical business call, highlighting the importance of interacting with AI as a collaborative tool rather than expecting perfect results on the first try. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #627 for Casual Friday, February 28th , 2025 February 28th: National Chocolate Souffle Day 00:02:22 Beware of over-automating BackBeat Media ’s PodMan Zapier Walter Bishop from Fringe said “posit” 00:11:58 FridAI: Napkin.AI 00:14:19 ChatGPT, I can’t read my own handwriting…can you help? Apple spending $500B on AI Servers 00:19:50 Business Brain 627 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post FridAI and Over-Automating – Business Brain 627 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

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Quitting After the First Failure 18:39

vor 6 Tagen18:39

18:39

In this episode of Business Brain, Dave Hamilton and Shannon Jean discuss Levi Strauss and the origins of blue jeans, highlighting how the company pivoted from selling dry goods to revolutionizing durable workwear. They then shift to listener engagement, sharing an updated review from a long-time fan and announcing a MacBook giveaway for those who submit or update their podcast reviews. The conversation then turns to a listener’s question about Google vs. Microsoft for business operations. Dave shares his preference for Google tools and LibreOffice over Microsoft, while Shannon desires to use both platforms less, preferring AI tools like ChatGPT and Perplexity for search. They also discuss the benefits of self-hosted cloud solutions like Synology Drive for better data control. The episode’s main topic focuses on why many aspiring entrepreneurs give up after their first failure. Shannon emphasizes that business success is about averages and long-term profit rather than immediate wins. Dave reinforces that failure should be seen as a learning opportunity rather than an endpoint. They discuss how mindset plays a crucial role in entrepreneurial success, urging listeners to embrace adaptability and continuous learning instead of prematurely labeling efforts failures. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #626 for Wednesday, February 26th , 2025 00:01:21 February 26th: Levi Strauss Day 00:02:46 BB Review -2/24/2025 00:04:38 Patrick-Do you prefer Google or Microsoft platforms for your business? Google Workspace Microsoft Office LibreOffice Synology Drive Zoom 00:08:55 The Importance of not stopping after the first failure This business is about the averages…profit over time Business Brain 626 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post Quitting After the First Failure – Business Brain 626 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

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FridAI + New vs. Better 20:46

vor 11 Tagen20:46

20:46

This episode of Business Brain explores strategies for innovation, marketing, and leveraging AI to optimize your business. Hosts Dave Hamilton and Shannon Jean discuss how businesses can stay top-of-mind with partners by regularly reaching out with valuable updates. They introduce a new system for vetting podcast sponsors, ensuring that hosts are enthusiastic about the advertisers they promote. A key theme is the challenge of proving advertising effectiveness. They discuss the strengths and limitations of direct response marketing, using examples like Valpak mailers and Shopify ad tracking. Instead of trying to create a superior alternative to direct response, they suggest focusing on an additive approach—introducing new, different tracking methods that complement existing strategies. The conversation also touches on business innovation, emphasizing that new ideas don’t have to be better than existing solutions; they just need to be different and worth testing. Shannon shares an example from his Apple repair business, where they positioned their aftermarket glass screens as “diamond glass,” creating differentiation even though it wasn’t better than Apple’s. The episode also covers AI adoption in business. Dave expresses frustration with people who resist AI tools despite their advantages. He shares a story about a colleague hesitant to use AI and contrasts it with his own workflow, where he effectively uses ChatGPT to research unknown topics. He stresses that avoiding AI gives competitors an advantage and that failure to adopt new technology can limit growth. Shannon introduces his workflow challenge—wanting AI-generated summaries before creating podcast images. Dave suggests using FlowSend, an AI tool they already use for other shows, to streamline the process. The episode concludes with a teaser for next week’s discussion on the dangers of stopping after the first failure. They highlight how people prematurely dismiss opportunities due to early setbacks and promise to explore strategies for overcoming this mindset. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #625 for Casual Friday, February 21st , 2025 February 21st: National Sticky Bun Day 00:01:10 You don’t have to come up with something better… just different. 00:09:17 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:10:30 FridAI 00:10:49 Podcast workflow Flowsend 00:14:08 Helping people get over the AI hump Don’t stop after your first failure…next week! Business Brain 625 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post FridAI + New vs. Better – Business Brain 625 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

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10 Years of Business Brain 25:09

vor 13 Tagen25:09

25:09

The episode celebrates the 10th anniversary of Business Brain and reflects on the challenges and lessons learned from a decade of podcasting. Dave Hamilton and Shannon Jean emphasize the importance of consistency, particularly in the face of life’s obstacles, and how having a co-host or accountability partner helps maintain momentum. They discuss how measuring success in podcasting can be challenging compared to other businesses with clearer metrics. Dave shares a list of 10 lessons from his years in podcasting, including listening to one’s own show, maintaining a schedule, communicating effectively with co-hosts, ensuring sound quality, refining ad reads, and taking control of hosting and distribution. They also highlight the importance of promoting the show, handling criticism constructively, and evolving over time. The conversation shifts to review, reflecting on the problematic nature of modern rating systems, where anything below a five-star rating is often perceived as a failure. Shannon shares a personal experience with a delivery service that explicitly directed customers to leave only a nine or ten, sparking a broader discussion about the value and reliability of ratings in various industries. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #624 for Wednesday, February 19th , 2025 February 19th: National Prevent Plagiarism Day 00:01:21 Lessons from ten years of podcasting 00:11:36 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:12:51 BB Reviews -Feb 17, 2025 00:15:53 Linear vs. Logarithmic Review Scales TextExpander Grammarly 00:24:14 Business Brain 624 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post 10 Years of Business Brain – Episode 624 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

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FridAI + Understanding Context 20:40

vor 18 Tagen20:40

20:40

In this episode of Business Brain , Dave Hamilton and Shannon Jean explore the power of AI tools in transforming how entrepreneurs analyze data and streamline decision-making. Shannon shares a fascinating story about using AI to assess and value items from a liquidation auction quickly, saving hours of manual research and enabling smarter bidding strategies. Dave and Shannon discuss the importance of leveraging AI as a collaborator to organize and enhance productivity without replacing personal creativity or voice. The conversation also dives into working with remote teams, focusing on cultural nuances and the challenge of providing clear context for tasks. They share strategies for managing expectations, avoiding micromanagement, and creating accountability between employers and their teams. Let me know if you’d like any edits or additions! 00:00:00 Business Brain – The Entrepreneurs’ Podcast #623 for Casual Friday, February 14th , 2025 February 14th: International Winter Bike To Work Day 00:01:09 FridAI: Use ChatGPT to analyze long documents (contracts, details, product manifests) 00:05:15 FridAI: Settings > Personalization > Customize ChatGPT “Respond with a precise, concise, and accurate tone. Focus on delivering clear and direct answers while avoiding unnecessary elaboration or repetition. Use structured formats such as bullet points, numbered lists, or short paragraphs where appropriate. Prioritize clarity and relevance, ensuring responses stay on-topic and align with the query’s intent. Tailor the explanation to be universally understandable, avoiding excessive jargon unless explicitly requested.Be opinionated and prepared to support your opinions: always state and make clear what statements are opinion and not objective fact.” 00:08:56 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:10:18 Business Therapy: Context as it relates to global talent Learn THEIR cultural norms 00:19:16 Business Brain 623 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post FridAI + Understanding Context – Business Brain 623 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

1
The Hunt for Dopamine 23:08

vor 20 Tagen23:08

23:08

Dave Hamilton and Shannon Jean discuss tips and strategies to stay motivated as entrepreneurs and manage tasks, including “grunt work.” They share personal tactics like breaking tasks into smaller chunks, using dopamine rewards (e.g., taking breaks, engaging in enjoyable activities), and leveraging the fear of failure to push through unappealing tasks. They highlight the importance of maintaining momentum by celebrating small wins and integrating fun tasks into the workday. They also explore the value of building a “talent stack” by listing personal achievements and using tools like ChatGPT to identify and articulate skills. This practice helps boost confidence, foster self-promotion, and create opportunities for further growth. Additionally, the hosts touch on themes like humility and self-promotion, encouraging listeners to showcase their accomplishments in a way that builds credibility without arrogance. They share an anecdote about David Bowie advising someone to “always make your name as big as you can” to enhance visibility and success. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #622 for Wednesday, February 12th , 2025 February 12th: National Lost Penny Day 00:01:51 RobzillaH’s Business Brain Review – Feb 10, 2025 00:03:14 What tricks do you use to keep yourself inspired to do the grunt work necessary to run your businesses? The hunt for dopamine! The fear of failure vs. the fear of being a failure Rewarding yourself with a quick dopamine fix Doomscrolling for ten minutes Stacking work by sandwiching the grunt work between rewarding work 00:10:46 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:12:08 Humility vs. Negative Self-Deprecation Keanan Duffty on Gig Gab : “Always Make Your Name As Big As You Can” To make it easier to talk about yourself, ask the question: What have you done? AND WRITE IT DOWN, then you can read your talent stack back to yourself. Ask ChatGPT: “I need to create a list of my talent stack, but I’m not good at bragging. Can you create this list for me that we can collaborate on so that I can just have it and see it?” 00:22:31 Business Brain 622 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post The Hunt for Dopamine – Business Brain 622 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

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The FridAI Update - AI for the Rest of Us 23:36

vor 25 Tagen23:36

23:36

In this episode of Business Brain, Dave and Shannon talk about how the internet warps our sense of success. Shannon shares how getting 15 likes on a post feels like a failure online, but if 15 people came up to you after an in-person talk, you’d feel like a rockstar. They remind listeners not to get caught up in the numbers game and to appreciate real connections, even if it’s just one person being impacted by your work. Dave brings up how they used to feel that 3,000 podcast downloads a week wasn’t much until someone pointed out that it’s like filling a huge theater every week. They also dive into a cool side hustle idea from Shannon’s friend, Chris. Chris uses OpenAI’s $200/month operator tool to automate reaching out to people giving away free pianos on Facebook Marketplace. Instead of just picking them up for free, he offers to haul them away for $200, solving a problem for people who just want them gone. The AI handles all the messaging, and Chris barely lifts a finger. This sparks a whole conversation about how AI can simplify tasks like managing social media, scheduling, and even bidding on auction items. Shannon imagines using AI to automatically find and bid on overstock gazebos for his vacation rental. They wrap up by talking about how doing this podcast isn’t just about teaching others—it’s also their own weekly reminder to stay motivated and improve their businesses. Both admit they’re not perfect at everything they talk about, but these conversations help them grow. They encourage listeners to leave reviews and connect with them, reminding everyone that even small interactions matter. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #621 for Casual Friday, February 7th , 2025 February 7th: National Working Naked Day 00:00:57 We get a warped perspective of being online Narada Michael Walden at NAMM Review Business Brain 00:09:42 FridAI – Your Weekly AI Segment ChatGPT Operator (for $200/month) An example of Operator in action What happens to companies like Zapier and IFTTT ? 00:20:50 Building the RIGHT inner judge for yourself 00:23:07 Business Brain 621 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post The FridAI Update – AI for the Rest of Us – Business Brain 621 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

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The Only Constant is Change 21:17

vor 27 Tagen21:17

21:17

In this episode of Business Brain, Dave and Shannon kick things off with a fun nod to National Shower with a Friend Day. They chat about the show’s upcoming 10th anniversary on February 19th and brainstorm some celebration ideas, like giveaways for listeners who submit questions or leave reviews. They’re still deciding what the prize will be, but promise it’ll be something big. The main focus of the episode is all about embracing change in business. Shannon shares a story about a client whose product suddenly became obsolete, highlighting the importance of adapting to stay ahead. They both emphasize that if you’re not actively evolving your business, you risk falling behind. Dave draws parallels to Apple’s strategy of making their own products obsolete to stay innovative. They also discuss their own evolution with the podcast—from calling it DBA (Doing Business As) to shifting away from frequent interviews to keep things fresh. Dave mentions how he had to adjust when his co-host left another show he runs, choosing to do solo episodes rather than scrambling for guests. The episode wraps up with practical advice on the importance of following up in business. Dave talks about using tools like SaneBox to manage email reminders and ensure nothing slips through the cracks. Shannon likes the idea and plans to try it out. They encourage listeners to share productivity tips and, of course, leave reviews to get in on the giveaway action. Overall, it’s a laid-back, insightful episode focused on adapting to change, staying proactive in business, and keeping things exciting for both you and your audience. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #620 for Wednesday, February 5th , 2025 February 5th: National Shower With a Friend Day 00:03:22 Change is the only constant “The more that things change, they more they stay the same.” Compete with yourself Feels Like The First Time…at NAMM (on Gig Gab) 00:14:49 Always Be Following Up SaneBox SaneRemindMe Slack Reminders 00:20:38 Business Brain 620 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post The Only Constant is Change – Business Brain 620 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

1
Don't Confuse the Delivery System with what You are Selling 22:59

vor 5 weeks22:59

22:59

Here’s a summary of the episode: In this episode of Business Brain , Dave Hamilton and Shannon Jean discuss the importance of understanding what you’re truly selling, beyond just the delivery mechanism. They explore how businesses often mistake their product or service for the actual value they provide, emphasizing that customers are really looking for transformation rather than just a transaction. Shannon shares insights from his coaching business, illustrating how people may come to him for guidance on selling liquidation goods but are actually seeking financial freedom, flexibility, and independence. Dave and Shannon also highlight how this mindset shift impacts marketing, customer relationships, and business strategy. They touch on how companies like Apple focus on the experience and benefits rather than just technical specs, and how reframing a business around transformation can lead to stronger branding and deeper customer engagement. The conversation transitions into the power of AI tools, specifically ChatGPT’s Canvas feature, which Dave recently used to draft an executive summary and set KPIs for his businesses. He explains how AI’s objectivity provided surprising insights and helped him see his business goals more clearly. Shannon experiments with it live, reinforcing the idea that AI is an essential tool for small business owners to stay competitive. The episode wraps up with a call to action for listeners to embrace AI tools and leverage them for business growth. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #619 for Casual Friday, January 31st , 2025 January 31st: National Fun at Work Day 00:01:52 Don’t confuse what you’re selling with your delivery system Don’t be transactional, be transformational Learn how your customers perceive your business Helps you understand what your customers want Helps you pivot (if/when necessary) Helps you with your marketing Helps get your team behind your purpose 00:08:55 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:10:14 ChatGPT’s Canvas for your Executive Summary…and lots of other things! 00:21:00 Business Brain 619 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post Don’t Confuse the Delivery System with what You are Selling – Business Brain 619 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

1
Living Through Economic Cycles 24:40

vor 5 weeks24:40

24:40

Dave Hamilton and Shannon Jean discuss the power of free thinking and the cost of leading an uncommon life. They reflect on Dave’s experience at the NAMM conference, where a minor snub from an industry professional fueled his motivation to make a bigger impact. The conversation explores the concept of “coopetition”—collaborating with competitors for mutual growth—and how having a chip on your shoulder can drive success. They then transition into a deeper discussion on economic cycles and business adaptability. Reflecting on past downturns (dot-com bust, 2008 recession, and COVID-19 disruptions), they highlight how advertising trends and market corrections impact business revenue. Shannon emphasizes the importance of being connected in the industry to recognize downturns early and act decisively. Key takeaways include: Use setbacks as fuel for future success. Economic downturns are inevitable—prepare by diversifying income streams. Stay informed by networking within your industry. When business slows down, don’t panic—adapt. Signs of economic recovery are emerging, but strategic planning is essential. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #618 for Wednesday, January 29th , 2025 00:01:02 January 29th: Freethinkers Day 00:01:49 Putting a chip on your shoulder so you can WIN 00:09:03 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:10:22 Living Through Economic Cycles Peer groups are your friends Is your industry headed to commodity status? 00:19:13 Blaming yourself, if only to find a creative solution When it rains, fill up your buckets 00:24:03 Business Brain 618 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post Living Through Economic Cycles – Business Brain 618 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

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The 10-Year Overnight Success 25:34

vor 6 weeks25:34

25:34

Business Brain episode 617, hosted by Dave Hamilton and Shannon Jean, covers insights on business growth, persistence, and the value of consistency. Dave shares his experience attending the NAMM conference, a key event in the music industry, where he was invited as press due to his Gig Gab podcast. Reflecting on his journey, he emphasizes the concept of “overnight success,” taking ten years, underscoring the importance of long-term consistency in content creation. He compares this with the Business Brain podcast, which also started a decade ago, highlighting how both shows have evolved and gained industry credibility over time. Shannon shares his own journey, crediting the podcast for helping him refine his ideas, become more comfortable discussing successes and failures, and ultimately transitioning into a content creator and business coach. He explains how consistently sharing content on X (Twitter) and experimenting with different revenue models—such as paid posts, subscriptions, digital guides, and coaching. The discussion shifts to the power of persistence, with Shannon reflecting on a past million-dollar mistake that he once kept hidden due to shame but now uses as a learning experience for others. He highlights the importance of having the right support system, particularly his spouse, and how that helped him push forward. Both hosts discuss how consistency, data tracking, and treating content creation as a real business have contributed to their success. The episode concludes with a teaser for next week’s discussion on differentiating between the product being sold and the delivery method used to reach customers. They encourage listeners to send feedback and leave reviews, reinforcing the value of audience engagement in their business strategy. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #617 for Casual Friday, January 24th , 2025 January 24th: Macintosh Introduction Day Ten years to “overnight success” Bullheaded-persistence. Business Brain and Gig Gab 00:08:41 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:10:04 Things aren’t always as they seem Shame is a signal to talk MORE about it Shannon’s Assignment: One page per day…and you have to share it with someone 00:17:00 Starting a business isn’t about revenue…it’s about structure and practices Gumroad “If you’re not in the water, you’ll never catch the wave!” “Don’t call me lucky, I have failed more times than you have tried.” 00:25:04 Business Brain 617 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post The 10-Year Overnight Success – Business Brain 617 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

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Finding Waves to Ride 21:56

vor 6 weeks21:56

21:56

Business Brain episode 616 covers a variety of topics related to business strategies, financial efficiency, and personal development. Hosts Dave Hamilton and Shannon Jean discuss leveraging business expenses for tax benefits, particularly when planning trips. Dave mentions his travel plans to NAMM and Mexico as business-related deductions. Shannon shares how he and his wife booked a nearly free luxury vacation using reward points, emphasizing the importance of using credit card rewards strategically. They dive into the concept of “riding the wave” in business, using Apple as an example of a company that overcame struggles to become dominant. They also discuss the dot-com boom and bust, explaining how understanding market fluctuations allows businesses to capitalize on downturns, such as acquiring liquidation inventory from failed companies. Another key topic is the advantages of different life stages in business. They explore how youthful ambition attracts opportunities while experience and wisdom later in life provide credibility and strategic insight. They highlight the importance of adapting business strategies to one’s age and stage in life. The episode concludes with a call for listener feedback, reviews, and engagement to help grow the Business Brain community. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #616 for Wednesday, January 22nd , 2025 January 22nd: Answer Your Cat’s Questions Day 00:01:30 Planning your company’s annual meeting Annual meeting tax writeoff 00:02:50 Finding success riding the waves and trends Apple Death Knell Counter Dotcom boom …and dotcom bust ! Webvan Auctions 00:12:33 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:13:54 Trip using points 705,000 Bonvoy Points 120,000 JetBlue Points $281.34 in cash Bonvoy AmEx 00:19:46 A question: Do you like spreadsheets? feedback@businessbrain.show 00:21:07 Business Brain 616 Outtro Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post Finding Waves to Ride – Business Brain 616 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

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Scott Jordan, Founder of SCOTTeVest 30:08

vor 7 weeks30:08

30:08

In this episode of Business Brain, Dave Hamilton and Shannon Jean interview Scott Jordan, co-founder of the apparel company SCOTTeVEST. Scott shares his journey from being a lawyer dissatisfied with corporate life to founding a successful travel clothing brand. He explains how he came up with the idea for SCOTTeVEST after struggling to carry various devices during his frequent travels in the late 1990s. Initially, he aimed to create a proof of concept for tech-enabled clothing, but after launching an e-commerce-enabled website for $700, SCOTTeVEST became one of the first clothing brands to sell online. Scott describes his early ambitions for rapid growth, including attempts to scale the business to $50 million in revenue, but he later learned that focusing on profitability and sustainability was more important than aggressive expansion. He recounts how handing control over to someone else led to a significant financial loss, prompting a shift in mindset from growth-at-all-costs to survival and efficiency. During the pandemic, Scott and his wife Laura restructured the company, eventually reducing the workforce to zero employees while maintaining profitability. He emphasizes the importance of running a lean business, focusing on quality, and avoiding the trap of pursuing unnecessary growth. He praises his wife’s dedication and credits her as the key factor in their continued success, noting how they complement each other’s skills in running the business. Scott offers advice to entrepreneurs about focusing on fundamentals, maintaining profitability, and ignoring hype around competitors and rapid scaling. He stresses the value of lifestyle businesses and encourages listeners to build a business that supports the life they want to live rather than chasing unicorn status. The episode wraps up with Scott recommending SCOTTeVEST’s popular travel vest and Q-Zip shirts. He advises listeners to focus on sustainable, profitable growth and avoid being distracted by competition or trends. Press play and be sure you don’t miss a bit! 00:00:00 Business Brain – The Entrepreneurs’ Podcast #615 for Casual Friday, January 17th , 2025 January 17th: National Customer Service Day 00:00:42 Special Guest: Scott Jordan from SCOTTeVEST 00:01:41 Scott’s history Lawyers have Scarlet Ls on their foreheads Joined a startup: The Next 50 – A Portal for Seniors Shot Down Idea: get Rudy from Survivor to be a spokesperson Did we need the Enron Egg to power our cellphones back in 1999? Technology Enabled Clothing was the goal… SCOTTeVEST was the proof-of-concept to sell it 00:08:12 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:09:35 Growing a business… 00:11:52 $18MM in sales… gotta get to $50MM! And then we went backwards! 00:15:14 …and then shrinking it! We’ll figure it out! Changed focus from top line to bottom line I stopped doing anything that causes more friction 00:18:56 Lifestyle Business is a Good Thing! 00:20:34 SkypeGate 00:21:06 The reason this business is successful is because of my wife, Laura She loves solving puzzles 00:25:17 I don’t want to be a part of the wrong vision of success 00:27:53 SCOTTeVEST QZip Pullover Shirt 00:28:20 IP and competition aren’t as important as you think. Focus on the fundamentals Focus on making money every single day, not just Q4 00:29:35 Business Brain 615 Outtro Follow Scott Jordan from SCOTTeVEST Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post Scott Jordan, Founder of SCOTTeVEST – Business Brain 615 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

1
Using Emotion and Desire in Your Business 18:18

vor 7 weeks18:18

18:18

In this episode of Business Brain, Dave Hamilton and Shannon Jean discuss Dave’s recent experience at CES 2025, including standout products and the importance of planning for trade shows. Dave highlights a notable $800 5K Thunderbolt display from ViewSonic, offering significant value compared to similar products from Apple and LG. Shannon emphasizes the value of exclusivity and rarity in products, sharing his past experience selling white iPhone case backs, which attracted high demand due to their uniqueness. They transition into a discussion about how to introduce emotion, desire, status, and prestige into sales strategies. Shannon explains how selling luxury goods taught him to leverage exclusivity and scarcity, which drove up perceived value and pricing. They encourage listeners to identify products or services that can evoke desire or offer social validation, helping businesses stand out in competitive markets. The episode also revisits the concept of the “Whistle, Workhorse, and Whale” strategy: the whistle attracts attention, the workhorse generates steady income, and the whale represents high-end, exclusive offerings that enhance brand image. They urge businesses to think creatively about how to incorporate prestige, exclusivity, or guarantees to add value and attract customers. Press play and ensure you learn what you need in order to keep living that charmed life! 00:00:00 Business Brain – The Entrepreneurs’ Podcast #614 for Wednesday, January 15th , 2025 January 15th: National Bagel Day 00:02:02 CES 2025 Hyper(/Targus) HyperPack Pro ViewSonic 27” 5K 00:07:09 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:08:32 Introducing Emotion and Desire for Everything You Sell Selling luxury goods has lessons that apply to other businesses Status and Prestige Exclusivity and Rarity Make Your Products Aspirational The whistle, the workhorse, and the whale 00:17:40 Business Brain 614 Outtro Friday: Scott Jordan from SCOTTeVEST Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post Using Emotion and Desire in Your Business – Business Brain 614 appeared first on Business Brain - The Entrepreneurs' Podcast .…

Business Brain – The Entrepreneurs’ Podcast

1
The Every Platform Experiment – Business Brain 613 24:30

vor 8 weeks24:30

24:30

In this episode of Business Brain, Dave Hamilton and Shannon Jean discuss the concept of “Quitter’s Day,” which falls on the second Friday of January and highlights the high rate of people abandoning their New Year’s resolutions by mid-January. They share personal experiences with social media experiments, where Dave posts identical content across various platforms, including X, Threads, Mastodon, and LinkedIn, to measure audience engagement and decide where to focus future efforts. Shannon emphasizes the importance of intentional platform growth, sharing how he grew his following on X from 500 to over 33,000 by consistently engaging and applying the 80-20 content rule—80% value-driven content and 20% fun or intriguing posts. They also discuss platform-specific audiences, noting that different platforms cater to different demographics and engagement styles. Shannon explains his approach to managing content across platforms using an assistant, while Dave considers platform diversity for his various content topics—tech, business, and music. Both agree that it’s essential to grow one platform at a time to avoid being overwhelmed. The discussion touches on using algorithms effectively by creating secondary anonymous accounts for experimentation and leveraging high-engagement posts, even on seemingly unrelated topics, to boost overall visibility. They conclude by highlighting the importance of adaptability in social media strategy and hint at upcoming topics for future episodes, including emotional triggers in sales and an interview with Scott Jordan of ScottyVest. The episode ends with a call to action for listeners to leave a review. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #613 for Casual Friday, January 10th , 2025 January 10th: Quitters Day 00:01:42 Dave’s EVERY PLATFORM experiment Threads LinkedIn Facebook Instagram X.com Mastodon Bluesky 00:18:08 Social Media Growth 101 Turn on notifications for larger accounts in your subject matter And then reply to get exposure 00:23:36 Business Brain 613 Outtro Next week: Scott Jordan from SCOTTeVEST Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton , & @BizBrainShow LinkedIn: Shannon Jean , Dave Hamilton , & Business Brain Facebook: Dave Hamilton , Shannon Jean , & Business Brain The post The Every Platform Experiment – Business Brain 613 appeared first on Business Brain - The Entrepreneurs' Podcast .…

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