Ep 135: Up and Coming Fashion Brand Owner Emmanuel Gbajobi Talks Authenticity & Organization

BlackNFashion With Lenese Calleea

This week I got to talk authenticity and fashion business organization with fashion creative, and up and coming brand owner Emmanuel Gbajobi. Emmanuel Gbajobi is the founder and creative of ALAFIA. ALAFIA is derived from the Yoruba dialect meaning “peace” and is an up and coming fashion house that focuses on ready to wear fabrics while incorporate a simple but rich design. The purpose for him launching ALAFIA is based on the name “peace”, and what it means to him. He wants to share his story with the world. ALAFIA launches this Spring, so keep an eye out for this new black brand to support. You can follow Emmanuel on his socials: Instagram: @alafia.official Website: a-lafia.com ---------------------------------------------------------------------------------------------------------------------- A word from our Sponsors: Demeanor by Tiara Alexandria® is a black-owned, woman-founded contemporary womenswear brand that provides cocktail attire and elevated capsule pieces to the modern day hyper-feminine alpha woman. We are known for juxtaposing sensuality with sophistication and delivering high-quality fashion pieces at an attainable price point. When you are looking to elevate or refine your personal style and brand, let us provide you with high-quality apparel that is ultra-chic and feminine so that you can command every room and represent yourself with the utmost confidence and sophistication. Use code BNF15 for 15% off your first purchase. ---------------------------------------------------------------------------------------------------------------------- I need to make sure you’ve heard of Charmaine Mischel of CM Design Agency. She’s a startup Fashion Brand consultant with 30+ years of experience in the NY Fashion Industry, and she is helping startup Designers to BRAND and LAUNCH like a pro using the proven pre-selling strategy. Go to bit.ly/presell100 to learn how to “POSITION YOUR BRAND FOR SUCCESS WITH PRE-SELLING,” so you can get working capital to fund your production run. You will not want to miss this training if you want your brand to stand apart from the rest. She’s offering a 20% off promo code exclusively for our listeners: CMDAxBNFP. Plus her Label Launch Checklist is included so you can map out your LAUNCH with clarity from DAY 1. POSITION YOUR BRAND FOR SUCCESS WITH PRE-SELLING: bit.ly/presell100 20% Off Promo Code: CMDAxBNFP Website: cmdesignagency.com Social Media: @cmdesignagency ---------------------------------------------------------------------------------------------------------------------- Check out our new segment "The Black Note" Need advise, tips or just want to vent? Send your notes and we will share perspective. Email: [e-mail] Join "I am BNF Champaign" by submitting your videos and sharing what being black in fashion means to you. Email: [e-mail] Keep up with me on all social sites! @LeneseCalleea @LC_ApparelConsulting @CalleeaVateinInc @BlackGirlzDesignerClub @BlackNFashionPodcast www.lenesecalleea.com Stay Black! Peace Out! #EducateNCreate