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Amazon DSP: Targeting Differences From Sponsored Display
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Inhalt bereitgestellt von Destaney Wishon and Justin Nuckols, Destaney Wishon, and Justin Nuckols. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Destaney Wishon and Justin Nuckols, Destaney Wishon, and Justin Nuckols oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Throwback Episode - Amazon DSP is increasingly becoming a go-to for many brands, and rightly so! With this in mind, we've decided it's the perfect moment to introduce an exclusive Amazon DSP series across all our platforms, starting with a throwback to one of our initial episodes. Tune in to hear Adam Mellott from the BTR Media team share his in-depth knowledge of Amazon DSP. We'll dive into the similarities between Sponsored Display and DSP, highlighting the precise targeting capabilities that elevate DSP above the rest. Discover how small tweaks in utilizing DSP can significantly reduce wasted expenditure for both brands focusing on one-time purchases and those aiming for repeat customers.
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