BCG Platinion On Digital podcast

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The Agile Brand with Greg Kihlström®

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#651: AI and in-house creative teams with Jen Rapp, Superside 29:27

vor 5 Tagen29:27

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29:27

With AI’s ability to augment in-house creative teams, how does that change the way organizations should approach both their creative strategies and how they evaluate the value of creative as a business function? Today, we’re joined by Jen Rapp, Chief Marketing Officer at Superside. Jen has had key roles at iconic brands like Patagonia, Arc’teryx, DoorDash, Owlet Baby, and Klaviyo. Now, she’s leading Superside’s rebrand with a focus on AI-powered creative services that augment in-house teams. RESOURCES Superside website: https://www.superside.com Wix Studio is the ultimate web platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. https://www.wix.com/studio Don't miss Medallia Experience 2025, March 24-26 in Las Vegas: Registration is now available: https://cvent.me/AmO1k0 Use code MEDEXP25 for $200 off registration Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

BCG Platinion On Digital

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The BCG Platinion on Digital Podcast brings you expert discussions on how winning organisations are harnessing new technologies and digital ways of working. Every episode features a topic at the core of BCG Platinion; adoption of emerging technologies, digital design, IT engineering and architecture, Agile and cybersecurity. Subscribe now for the latest perspectives from knowledge leaders in technology and digital transformation.

8 Episoden

#Tech #MBA #Business #BCG Platinion #Digital #Management Consulting #Tech Consulting #Technology #Platinion #BCG

BCG Platinion On Digital

updated vor 4 Jahren

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8 Episoden

#Tech #MBA #Business #BCG Platinion #Digital #Management Consulting #Tech Consulting #Technology #Platinion #BCG

Alle Folgen

BCG Platinion On Digital

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Karalee, Neveen, and Darshana on Women In Tech 21:00

vor 4 years21:00

21:00

In a special episode, Karalee Close , Global Leader of BCG’s Technology Advantage Practice, discusses BCG’s latest research – How Women Make It to the Top in Technology – with Neveen Awad , Managing Director & Partner, and Darshana Thakker , PLA Principal IT Architect. --- Led by experts around the world, the BCG Platinion on Digital Podcast tackles the strategies that companies are using to push the edge of possibility in digital innovation, with learnings that can be applied to any business, for any industry. As we gear up for our second season, enjoy a special episode on the people behind tech transformation. Follow the show on your podcast platform of choice and keep an eye out for another season of deep-dive conversations in tech and innovation. . Learn more about BCG Platinion on our Website and LinkedIn…

BCG Platinion On Digital

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Phil Gerrard on Design 23:21

vor 4 years23:21

23:21

Phil Gerrard – BCG Platinion Associate Director based in London – joins host Tim Lum to discuss the value that design has to offer in an increasingly bionic world. --- The BCG Platinion on Digital Podcast brings you expert discussions on how winning organisations are harnessing new technologies and digital ways of working. Every episode features a topic at the core of BCG Platinion; adoption of emerging technologies, digital design, IT engineering and architecture, Agile and cybersecurity. Subscribe now for the latest perspectives from knowledge leaders in technology and digital transformation . Learn more about BCG Platinion on our Website and LinkedIn…

BCG Platinion On Digital

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Julian Herman on Corporate VC and Startups 25:57

vor 4 years25:57

25:57

Julian Herman, BCG Managing Director in our Santiago office, joins Tim Lum to discuss the world of start-ups and how they can empower innovation in a corporate setting. --- The BCG Platinion on Digital Podcast brings you expert discussions on how winning organisations are harnessing new technologies and digital ways of working. Every episode features a topic at the core of BCG Platinion; adoption of emerging technologies, digital design, IT engineering and architecture, Agile and cybersecurity. Subscribe now for the latest perspectives from knowledge leaders in technology and digital transformation . Learn more about BCG Platinion on our Website or LinkedIn…

BCG Platinion On Digital

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Jose Luis Martin on Data Centre Migration 23:28

vor 4 years23:28

23:28

Do you know what components and technology sit behind all the data you use? In this episode, we chat with Jose Luis, BCG Platinion Managing Director in our Madrid office, to explore the topic of Data Centres and the value that they provide. --- The BCG Platinion on Digital Podcast brings you expert discussions on how winning organisations are harnessing new technologies and digital ways of working. Every episode features a topic at the core of BCG Platinion; adoption of emerging technologies, digital design, IT engineering and architecture, Agile and cybersecurity. Subscribe now for the latest perspectives from knowledge leaders in technology and digital transformation . Learn more about BCG Platinion on our Website or LinkedIn…

BCG Platinion On Digital

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Louis Debatte-Monroy & Gregory De Jans on TomTom and APIs 39:03

vor 4 years39:03

39:03

In a special guest episode, we are joined by TomTom’s Head of Developer Portal, Gregory De Jans, and Head of Product Marketing, Louis Debatte-Monroy. We chat about how API’s can create new business models for enterprises and what you might need to consider when marketing to a new community of users and consumers. --- The BCG Platinion on Digital Podcast brings you expert discussions on how winning organisations are harnessing new technologies and digital ways of working. Every episode features a topic at the core of BCG Platinion; adoption of emerging technologies, digital design, IT engineering and architecture, Agile and cybersecurity. Subscribe now for the latest perspectives from knowledge leaders in technology and digital transformation . Learn more about BCG Platinion on our Website or LinkedIn…

BCG Platinion On Digital

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Jilco Schuurmans on Data in Energy 23:15

vor 4 years23:15

23:15

In this episode, host Tim Lum meets with Jilco Schuurmans, BCG Platinion Managing Director based out of Amsterdam. Jilco discusses how data has evolved and has taken off over the last few years. We also hear what steps companies can take to simplify access, leverage and use their data. --- The BCG Platinion on Digital Podcast brings you expert discussions on how winning organisations are harnessing new technologies and digital ways of working. Every episode features a topic at the core of BCG Platinion; adoption of emerging technologies, digital design, IT engineering and architecture, Agile and cybersecurity. Subscribe now for the latest perspectives from knowledge leaders in technology and digital transformation . Learn more about BCG Platinion on our Website or LinkedIn…

BCG Platinion On Digital

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Assaf Tayar on the Insurance Industry 28:08

vor 4 years28:08

28:08

Assaf Tayar, BCG Platinion Managing Director, discusses what traditional insurance businesses are doing to digitally transform themselves and what the insurance tech firms are doing to disrupt the industry. We also explore the idea of the bionic company and how it is the next frontier of digital transformation. --- The BCG Platinion on Digital Podcast brings you expert discussions on how winning organisations are harnessing new technologies and digital ways of working. Every episode features a topic at the core of BCG Platinion; adoption of emerging technologies, digital design, IT engineering and architecture, Agile and cybersecurity. Subscribe now for the latest perspectives from knowledge leaders in technology and digital transformation . Learn more about BCG Platinion on our Website or LinkedIn…

BCG Platinion On Digital

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BCG Platinion on Digital Trailer 1:31

vor 5 years1:31

1:31

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