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The Agile Brand with Greg Kihlström®
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Soma City Church
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Inhalt bereitgestellt von Soma City Church. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Soma City Church oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Talks from our Sunday Gatherings at Soma City Church in Toledo, OH. Join us on Sundays in person at 9am and 11am.
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30 Episoden
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Manage series 1489523
Inhalt bereitgestellt von Soma City Church. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Soma City Church oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Talks from our Sunday Gatherings at Soma City Church in Toledo, OH. Join us on Sundays in person at 9am and 11am.
…
continue reading
30 Episoden
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Pastor Sammy discusses Friendship - Week 3
With Soma City Online, you can join our gatherings every Sunday at 10am! On YouTube or on our Facebook page https:// www.facebook.com/somacitychur.. . — Subscribe to our channel to see more messages from Soma City Church: https://somacitychurch.org/somacitych... . — Looking for content for your Kids? Check out our SC Kids videos: https://somacitychurch.com/sckidspart.. . — Follow Soma City Church: https:// www.instagram.com/somacitychu... . — Soma City Church is located in Toledo, Ohio.…
— With Soma City Online, you can join our gatherings every Sunday at 10am! On YouTube or on our Facebook page https:// www.facebook.com/somacitychur.. . — Subscribe to our channel to see more messages from Soma City Church: https://somacitychurch.org/somacitych... . — Looking for content for your Kids? Check out our SC Kids videos: https://somacitychurch.com/sckidspart.. . — Follow Soma City Church: https:// www.instagram.com/somacitychu... . — Soma City Church is located in Toledo, Ohio.…
We're all waiting for something and there's times when it feels agonizing, but no season of waiting is wasted when you're walking through it with Jesus. Dive into the raw reality of waiting for something that God promised he would deliver and trusting his word.
Dr. Calvin Sweeney joins us from The Tabernacle Church here in Toledo! For more info on Dr. Sweeney, head to www.facebook.com/TheTabernacleToledo/ — With Soma City Online, you can join our gatherings every Sunday at 10am! Here on YouTube or on our Facebook page https:// www.facebook.com/somacitychur... — Subscribe to our channel to see more messages from Soma City Church: https://somacitychurch.org/somacitych ... — Looking for content for your Kids? Check out our SC Kids videos: https://somacitychurch.com/sckidsparty — Follow Soma City Church: https:// www.instagram.com/somacitychu ... — Soma City Church is located in Toledo, Ohio.…
— With Soma City Online, you can join our gatherings every Sunday at 10am! Here on YouTube or on our Facebook page https:// www.facebook.com/somacitychur... — Subscribe to our channel to see more messages from Soma City Church: https://somacitychurch.org/somacitych ... — Looking for content for your Kids? Check out our SC Kids videos: https://somacitychurch.com/sckidsparty — Follow Soma City Church: https:// www.instagram.com/somacitychu ... — Soma City Church is located in Toledo, Ohio.…
We all want to be loved and to be known. But to truly get there, it might look a little different than what you'd expect. Pastor Jeromie Jones kicks off our neighbor series this year. — With Soma City Online, you can join our gatherings every Sunday at 10am! On YouTube or on our Facebook page https:// www.facebook.com/somacitychur... — Subscribe to our channel to see more messages from Soma City Church: https://somacitychurch.org/somacitych ... — Looking for content for your Kids? Check out our SC Kids videos: https://somacitychurch.com/sckidsparty — Follow Soma City Church: https:// www.instagram.com/somacitychu ... — Soma City Church is located in Toledo, Ohio.…
Mission doesn't just happen in villages on the other side of the world. Mission is loving the person right in front of you, pulling up a chair to your dinner table, or intentionally meeting someone where they are at. Mission doesn't have to be complicated, but it is transformational. — With Soma City Online, you can join our gatherings every Sunday at 10am! On YouTube or on our Facebook page https://www.facebook.com/somacitychur.. . — Subscribe to our channel to see more messages from Soma City Church: https://somacitychurch.org/somacitych ... — Looking for content for your Kids? Check out our SC Kids videos: https://somacitychurch.com/sckidsparty — Follow Soma City Church: https://www.instagram.com/somacitychu ... — Soma City Church is located in Toledo, Ohio.…
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