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The Agile Brand with Greg Kihlström®


1 #669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52
Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
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Inhalt bereitgestellt von Adam Taylor and Peter and Adam Taylor. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Adam Taylor and Peter and Adam Taylor oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Adam and Peter discuss their thoughts about a movie before seeing it, then give a review about the movie after seeing it. Beware of spoilers beyond this point
…
continue reading
840 Episoden
Alle als (un)gespielt markieren ...
Manage series 1025781
Inhalt bereitgestellt von Adam Taylor and Peter and Adam Taylor. Alle Podcast-Inhalte, einschließlich Episoden, Grafiken und Podcast-Beschreibungen, werden direkt von Adam Taylor and Peter and Adam Taylor oder seinem Podcast-Plattformpartner hochgeladen und bereitgestellt. Wenn Sie glauben, dass jemand Ihr urheberrechtlich geschütztes Werk ohne Ihre Erlaubnis nutzt, können Sie dem hier beschriebenen Verfahren folgen https://de.player.fm/legal.
Adam and Peter discuss their thoughts about a movie before seeing it, then give a review about the movie after seeing it. Beware of spoilers beyond this point
…
continue reading
840 Episoden
Alle Folgen
×Adam discusses the fourth episode of the new season of The Last of Us on HBO and Max. Show your support for the show by donating at ko-fi.com/mwpnews
The final movie of phase 5 is here so Adam discusses whether The Thunderbolts* is really the best movie since Avengers: Endgame. Show your support for the show by donating at ko-fi.com/mwpnews
Adam discusses the third episode of the second season of The Last Of Us on HBO and where the show could go from here (having not played The Last Of Us Part 2). Show your support for the show by donating at ko-fi.com/mwpnews
Adam discusses the third episode of Doctor Who and the return to Midnight. Show your support for the show by donating at ko-fi.com/mwpnews
Adam discusses The Accountant 2 from Amazon-MGM starring Ben Affleck and Jon Bernthal.
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Beware of Spoilers

Adam gives an update about some of the new things coming in 2025 across all four podcasts and at Youtube.com/@MWPNews If you want to support the show and help hit some of our goals for 2025, feel free to donate at ko-fi.com/mwpnews!
Adam discusses the second episode of the second season of The Last of Us on HBO and Max.
Adam discusses the return of the Pantheon in the newest episode of Doctor Who.
Adam discusses Sinners, a new paranormal period piece from Ryan Coogler.
Adam discusses the final episode of the first season of Daredevil: Born Again and where it could fit into the MCU timeline.
The Last of Us is back, so join Adam for a discussion of the premiere!
Adam discusses the first episode of the second season of Ncuti Gatwa's tenure as The Doctor on Doctor Who.
Adam discusses a movie that did very well on last year's festival circuit: Sacramento.
Adam discusses the penultimate episode of Daredevil: Born Again on Disney+.
Adam discusses clapping during movies and the new IFC Films release The Luckiest Man In America.
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