YAX.X podcast

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Vor neun Jahren hinzugefügt

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Insights Unlocked

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How Anthropologie gets omnichannel right (and what to learn) 27:29

vor 15 Tagen27:29

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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

YAX.X Podcast

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Being brought up in Amsterdam, YAX.X cut his teeth with vinyl from the age of 14 playing multiple genres. His insatiable desire to spin records saw him play in just about every venue in Amsterdam and learn the art of reading a dance floor and delivering the goods. Nowadays his musical direction evolved and found himself playing House music. In the last couple years, YAX.X has taken his first steps in to the International DJ circuit with debut in Hong Kong, Barcelona, Valencia, Shanghai, Switzerland as well as Ibiza playing at the Pacha, Privilege, Space, Blue Marlin and Booom and performed this year at ID&T – Sensation Amsterdam! YAX.X is also a prolific producer and remixer and has released on Pacha Recordings, Konnekt Music, Hardsoul Pressings, Bad Manor and much more to come! Agency & Management: www.headliner-entertainment.com www.djyaxx.com

Eine Episode

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YAX.X Podcast

updated vor 10 Jahren

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Eine Episode

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YAX.X Podcast

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TAPED 53:05

vor 10 years53:05

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Het Zondagochtend Concert

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Andermans Veren

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Podcasts, die es wert sind, gehört zu werden

1
How Anthropologie gets omnichannel right (and what to learn) 27:29

YAX.X Podcast

YAX.X Podcast

Podcasts, die es wert sind, gehört zu werden

Alle Folgen

1
TAPED 53:05

Willkommen auf Player FM!

1
Mastertrack

Radio 1

1
How Life Works - Gent M

Technologie, mens en maatschappij met Fredo De Smet

1
Het Zondagochtend Concert

NPO Klassiek / AVROTROS

1
Andermans Veren

NPO Radio 5 / AVROTROS

1
Somertijd Podcast

100% NL

Ähnelt YAX.X Podcast

Podcasts, die es wert sind, gehört zu werden

YAX.X Podcast

YAX.X Podcast

Podcasts, die es wert sind, gehört zu werden

Willkommen auf Player FM!

Ähnelt YAX.X Podcast

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