YouTube growth strategies that focus on organic growth and best practises can help you create the finest possible YouTube-optimized content.
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Each week I’ll be joined by industry experts, retailers and product creators to decode the myths, share knowledge and give you a better insight into the retail industry.
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Have you ever wanted to travel back in time? Back to the mediaeval period, to see the earliest printing press or spinning wheel? To the Bronze Age, watching from the sidelines as a blacksmith hammers out a beautiful leaf -shaped blade? How about the early Neolithic, to learn how to knap that perfect stone hand axe? Or even all the way back to the Palaeolithic, to witness the creation of the earliest ever clay object? Well, you’re in luck! My name is Matilda Siebrecht and I will be hosting a ...
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Husband and wife creative freelancers Megan & Dylan Tucker chat about working in creatives industries over a cup of tea.
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Join Lady Tshawe as she talks about what keeps people motivated to wake up each and every day. we also get to know some of our Zimbabwean stars and what gets them going! Let’s have tea, we slurp and we talk!
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Mike Senior & Jon Whitten survey the project-studio world over a cuppa.
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El Tea break show con Jesus Donato es un podcast dirigido hacia el crecimiento personal y profesional de las personas por medio del impacto de su ser. Jesus Donato es un "coach" motivacional especializado en el desarrollo de metas, y desarrollo de organizaciones.
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Hosted by Mark Williams and packed with practical tips and need-to-know information, Tax Tea Break with GoSimpleTax is a brand new podcast series created to help sole traders, private landlords, expats and others to save time, money and hassle when it comes to tax and Self Assessment. Each 20-minute episode features a discussion with a tax expert who provides key facts about such topics as: • Tax expenses you can claim if you’re a sole trader • Tax expenses you can claim when you’re a privat ...
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Game Dev Podcast - The RisingHigh Extended Tea Break - Game Development Advice for Game Developers
RisingHighAcademy.com - Game Dev Studio & Training Resources.
Game Dev Podcast hosted by Team RisingHigh, a 13 Time Apple Featured Indie Game Studio. Kevin & Jilly discuss everything game development and game making topics. Covering all aspects of creating, designing and marketing mobile and indie games. Actionable, practical Game Dev info squirted up your ears every week, you just bring the biscuits.
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Bite sized Tech Tales told by the people who shaped the industry. Video game designers, artists, musicians and more. Grab a cuppa and enjoy a moment of living tech history. Hosted by Neil from the popular YouTube channel RMC.
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In the latest episode of The Retail Tea Break podcast, I’m joined by two guests who really understand shoppers. Vanessa Henry is Research Director (Shopper) and Zoe Smith is a Research Executive, at Walnut Unlimited. They both have vast experience with the retail industry, using a variety of methodologies across projects to uncover true actiona…
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How to SAFELY add VARIETY to your channel without breaking it
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By adding variety to your channel, it can increase growth, aid creativity and keep your mental health bouyant. HOWEVER, you must get your PILLARS right in order to add buckets of content safely. Let me explain.. Sponsor link to Riverside.fmVon Benjamin Bruton-Cox
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The 1999 classic starring Brendan Fraser... - Ep 23
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This year is the 25th anniversary of the 1999 classic starring Brendan Fraser - yes, we’re talking about The Mummy - and to celebrate, Matilda is joined today by object conservator Jessica van Dam to talk all about mummies! How old is the oldest mummy? Why were some mummies wrapped in red bandages? Were there mummies found in the pyramids? And what…
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Retail Trends Transforming Shopping
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This week’s episode of The Retail Tea Break podcast is sponsored by Salesforce, the world’s #1 CRM. I’m joined by an internationally recognised expert in the retail industry, Rob Garf. The Vice President and General Manager of Retail at Salesforce has over 25 years of global retail experience as a practitioner. He was an industry analyst with AMR R…
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The Retail Technology Show
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The latest episode of The Retail Tea Break podcast is a little different. Recorded live at the Olympia in London, I’m joined by a whole host of guests from The Retail Technology Show. The magic of retail could be seen and heard on every stage and at every booth! With key themes of creating meaningful experiences for the retailer, the customer and t…
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Growing the business with Petstop
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In the latest episode of The Retail Tea Break podcast, I’m joined by a guest who has always had an eye on what’s coming next and exciting ambitions for growth. Anthony Gallagher, Founder and Managing Director of Petstop. Having started out as a trainee with Penneys, Anthony has since gone to set up one the first pet superstores in Ireland. This exp…
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In this episode, we discuss the impact of a seminar i gave which is all about who will host your channel for your brand. I have a few rules.... Having someone who is good in front of the camera can certainly be beneficial for a successful YouTube channel, but it is not the only determining factor. Here are a few points to consider: Connection with …
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In the latest episode of The Retail Tea Break podcast, I’m joined by a guest who believes in creating more value & less waste from every purchase through innovation & technology. Kiran Gange is the CEO and Founder of RapidPricer. The author and entrepreneur has over 18 years of experience launching innovative technologies around the world. Kiran ha…
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Designing a Retail Store with BEO
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In the latest episode of The Retail Tea Break podcast, I’m joined by three special guests to explore how working together has brought a well loved brand to life, in its forever home. I’m joined by Aoibhín Garrihy and Sharon Connellan, the founders of BEO. The nationally renowned lifestyle brand blends live events promoting self-care with their prod…
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The Benefits of KNOWING your Target Audience With Callum McIntyre
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This episode is slightly different, I interviewed the amazing YouTube Strategist Callum McIntyre and we talk about his story, our parallel work careers, and how knowing your Target Audience is a BIG deal for understanding your YouTube channel. If you want the BEST interviewing tool Riverside.fm is one of the best options out there, we use it. Pleas…
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How to tell if your video is ANY GOOD
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We make videos, we judge our videos, and so does the public. So how do you judge if its any good? Well, there are a few metrics you can guage to see if its a success or not, and I'll give you a clue, IT'S NOT ALL ABOUT VIEWS We are proudly sponsored by Riverside.fm. Honestly the best interview tool for remote interviewees. Please when you sign up t…
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In the latest episode of The Retail Tea Break podcast, I speak to a retail trailblazer! Linda Johansen-James is the Founder and CEO of International Retail Group. The “Billion Dollar Brand Maker”, specialises in brand launches, in-store design, sales training, franchising, and has a track record of generating $1.7 billion in revenue and attracting …
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The Retail Leader’s Roadmap
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In this week’s episode of The Retail Tea Break podcast, I’m joined by a guest who really understands frontline retail. Brian Librach is author of The Retail Leader’s Roadmap. He followed in the footsteps of his Father and Grandfather having been brought up around retailers and merchants. With a career that saw him climb the corporate ladder (and fa…
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Out of the dark ages and into downward dog - Ep 22
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It’s time to come out of the dark ages this month with one of the most famous British archaeological sites: Sutton Hoo. This episode, Matilda is joined by Natasha Billson, a professional archaeologist and presenter, to chat all about the amazing Sutton Hoo helmet. Why is this object so important to our understanding of the past? What does it have t…
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The Future of Fashion Online
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In this week’s episode of The Retail Tea Break podcast, I’m joined by a guest who is a creative entrepreneur, having spent most of her career as a leading Irish fashion designer. Aideen Bodkin is founder of StylAi . Throughout her successful career Aideen has been an advisor, trainer and mentor to many SME’s and creative individuals. Her expertise …
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Personality vs Production Value
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In this episode, we talk about the importance of "Personality" when it comes to making content for YouTube. We also talk about "Production Value" and how important it is to get the correct aesthetic. But, do the two mix? There's only one way to find out...Von Benjamin Bruton-Cox
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Ecommerce for 2024 and beyond
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In this week’s episode of The Retail Tea Break podcast, I’m joined by a guest who really knows ecommerce. Vinny O’Brien from Vinny & Co works with some of the world's biggest brands in strategy and training roles and has delivered training to over 1000 companies over the last few years. Vinny also has in-depth knowledge of DTC channels thanks to DT…
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Watch time is MORE IMPORTANT than subscribers
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View time, also known as watch time, is considered more important than the number of subscribers for a few reasons: 1. **Algorithm Preference**: YouTube's algorithm prioritizes watch time over the number of subscribers. This means that videos with higher watch times are more likely to be recommended to users, increasing their visibility and potenti…
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My name is Melissa Moore, The Retail Advisor and Rethink Retail Top retail expert for 2024. This season I’ll be joined by industry experts, retailers and brands to dispel the myths, share their knowledge and give you an insight into the retail industry. Coming up on season 6: This season opens with an incredible ecommerce expert; it’s an unbelievab…
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Yes, I know, if you have trolls in your comments, then quite frankly you are doing something right. Know when to engage with them and when to ban them. Either way, they can help you, so let's leverage them to your benefit.Von Benjamin Bruton-Cox
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Start your channel with THIS KEY TIP
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In this episode, I talk about the amazingly boring (YET VITAL) topic of making your business plan. There are options, 6 that I have worked with. Where do you fit?Von Benjamin Bruton-Cox
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Humans like decorating things - Ep 21
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After chatting with Danny all about the tools and techniques used in ancient tattooing, it’s time to talk about the tattoos themselves! For that, Matilda enlisted the help of professional archaeologist Aaron Deter-Wolf, who specialises in the study of ancient tattoos all around the world. But how exactly can you identify tattoos on badly preserved …
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S2 Ep8: Jordan Mechner - Creator of Prince of Persia
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Jordan Mechner is a pioneering game developer, writer, artist, director and more. Today I'm in conversation with the creative force behind Karateka, Prince of Persia, The Last Express and many more projects including his latest book, Replay, Memoirs of an Uprooted Family. Find out more at JordanMechner.com 🏆 Support RMC Time is the most valuable th…
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Lascaux Cave: the original tattoo studio - Ep 20
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There are so many things that don’t survive the thousands of years between the past and present, and so many crafts and skills that are very difficult to identify from a material point of view. Luckily, we have expert artists who can help us out! This month, Matilda is joined by professional tattoo artist Daniel Riday, who will be chatting all abou…
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Turning FAILURE into SUCCESS
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In the world of YouTube, mastering success as a content creator or marketer requires a deep understanding of engagement peaks and troughs. Retention is crucial, and analyzing the engagement graph can provide valuable insights into what resonates with the audience and what falls short. By studying these peaks and troughs, content creators and market…
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It's got pockets! - Ep 19
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You thought that last month was a short trip back in time, but this month is an even shorter trip as we travel to the Edo period of Japan with special guest Tehya Nakamura - otherwise known as TK and host of the podcast “For the Love of History” - to chat all about netsuke. But what are netsuke? How do you wear them? What do they have to do with bi…
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There is NO POINT focussing on SUBSCRIBERS
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No SUBSCRIBERS, don't worry about it??? There is no point in them! In the new YouTube landscape, compelling content reigns supreme. The success of a YouTube channel now hinges more on the quality, uniqueness, and appeal of its content than the number of subscribers. Viewers are drawn to videos that resonate with them, that entertain, inform, or pro…
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Trending content on YouTube is exceptionally important for growth. If you keep these tips in mind, it will help you stay relevant: 1. Stay updated: Regularly check the YouTube trending page to see what videos are currently popular. This will give you an idea of the topics and content that are trending. 2. Analyse trends: Look for patterns in the tr…
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Each week on season 5 of The Retail Tea Break podcast, I’ve be joined by industry experts, retailers and brands to decode the myths, share knowledge and give you a better insight into the retail industry. In this final episode of season 5, I give you a quick recap of key moments from 2023. So grab your cup of tea, sit back, relax and listen in! If …
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Medieval Comic Strips - Ep 18
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In this month’s episode we take a very short trip back in time, because we’re looking at the Bayeux Tapestry. Joining me is professional embroiderer and textile archaeologist Dr Alexandra Makin, and together we chat about the story and context of this intriguing object. Who made the tapestry and why? How does it compare to other embroidery of the t…
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Increasing Cashflow and Profit
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On this week’s episode of The Retail Tea Break Podcast I’m joined by a guest who has a retail framework that boils down to implementing the basics, focusing on cashflow and profit. Alvin Narsey is a business coach and consultant with over 25 years of experience in the retail pharmacy industry. He has bought, grown and sold large pharmacy businesses…
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How to KEEP YOUR VIEWERS
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When viewers stay engaged and watch your videos for longer periods of time, it signals that your content is interesting, valuable, and relevant to them. This, in turn, helps your channel in multiple ways: 1. Visibility and discoverability: YouTube's algorithm takes into account various factors, including audience retention, when recommending videos…
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Customer Centricity from B2B to D2C
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In this week’s episode of The Retail Tea Break podcast, I’m joined by a guest who is passionate about taking a consumer centric approach. Ciara O'Keeffe is Chief Operations Officer at Peachylean. Over the last few years she has ensured brands make the right decision to drive consumer awareness and reduce friction in the shopper journey. Ciara has w…
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Growing the Business with Brown Thomas Arnotts
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This week’s episode of The Retail Tea Break podcast is sponsored by Salesforce, the world’s #1 CRM. I’m joined by two amazing guests to discuss how employee experience together with customer experience supports the growth of incredible brands. Sarah Esler is the Digital Product Lead at Brown Thomas Arnotts and Natasha Beegan is a Principal Solution…
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How to target a NEW AUDIENCE on YouTube?
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Expanding your YouTube audience can be an exciting endeavour. Here are a few tips to help you attract a new audience for your channel: 1. Define your target audience: Identify the specific group of people who would be interested in your content. This will help you tailor your videos and marketing efforts accordingly. 2. Create high-quality and enga…
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500 Million Shopper Insights
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This week’s episode of The Retail Tea Break Podcast is sponsored by TruRating, unlocking the voice of every customer. I’m joined by a former lawyer, who became fascinated with how to measure, understand, and predict human behaviour. Georgina Nelson is the CEO and Co-Founder of TruRating, the award winning, rapidly growing, global tech start-up. Ret…
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Growing the Business with Lidl
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In this week’s episode of The Retail Tea Break podcast, I’m joined by a true retail people expert. Maeve McCleane is Chief People Officer & Board Executive for Lidl Ireland and Northern Ireland. She is a passionate, commercially focused and experienced leader with huge expertise leading and developing a range of teams across operational, technical …
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Promotional content is DEAD
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Editorial video content can certainly play a significant role in the future of promotion. Here are a few reasons why: 1. Engaging storytelling: Editorial video content focuses on storytelling, allowing brands to create compelling narratives that capture the attention of viewers. By presenting information or products in a more narrative-driven forma…
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Entertaining content has the power to become evergreen by capturing the interest and attention of a wide audience over a long period of time. When content is engaging, enjoyable, and creatively presented, it tends to resonate with people on a deeper level. Here are a few reasons why entertaining content can become evergreen: 1. Emotional connection…
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Video resonates with customers for several reasons: 1. Visual and auditory appeal: Videos combine visuals, audio, and sometimes even text to create a multi-sensory experience. This engages customers on multiple levels, making the content more compelling and memorable. The combination of visuals and sound can evoke emotions, capture attention, and c…
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A load of old balls - Ep 17
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In this month’s tea-break, Matilda is joined by Andrew Meirion Jones, Professor of Archaeology at Stockholm University and one of several researchers who have attempted to unravel the mystery of the elusive Scottish Carved Stone Balls. If you’re looking for a definitive answer, then this isn’t the episode for you (or the podcast really!), but tune …
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Growing the Business with Duffy and Porter
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On this week’s episode of The Retail Tea Break Podcast I’m joined by a guest who is a gift-maker and a businesswoman. Maria Porter is one half of Duffy and Porter, an Irish family run business specialising in personalised gifts. Having started her career in a very different field, Maria and her husband Melvin realised that they were not happy with …
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The Future of Retail Stock Management
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Today’s episode of The Retail Tea Break Podcast is sponsored by Salesforce, who bring companies and customers together. I’m joined by an incredibly experienced businessman, who’s company provides the backbone to the retail industry. Niall Rock is Managing Director of Storage Systems Limited, one of Ireland’s largest commercial fit out companies. Fo…
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In this week’s episode of The Retail Tea Break podcast, I’m joined by a guest who is a global eCommerce and digital transformation leader. Dean McElwee is the author of ‘eCommerce for CEOs’. From omnichannel to marketplaces, B2B eCommerce, and Direct to Consumer, Dean has had a varied career covering local, regional and global roles across both eme…
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Buying and Merchandising
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This week’s episode of The Retail Tea Break Podcast has not one, but 4 guests! Sara Allbright, Elaine Hooper, Neil Amer and Anna Berry are Co-Founders of Retail 100 Consulting. Together they have over 100 years of retail experience at senior levels across buying and merchandising. With expertise and knowledge ranging from homeware, gifting, toys, s…
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All things bright and beautiful - Ep 16
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I hope that you have something appropriate to wear, because this month Matilda chats to textile archaeologist Ronja Lau all about that most essential of tools - the mighty sewing needle. Have you ever wondered what the earliest needles would have been made from? How colourful the past really was? The significance of a ring covered in horse hair? Th…
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Bridging the gap between Marketing and Finance
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This week’s episode of The Retail Tea Break Podcast is sponsored by StoreHero, the profit dashboard for ecommerce companies. I speak to Thomas Gleeson, the Co-Founder of StoreHero, who alongside his Co-Founder Karl O’Brien want to empower retailers through their ecommerce analytics platform. Having grown up watching and supporting the family DTC bu…
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Planning for Christmas and the Holiday Season 2023
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This week’s episode of The Retail Tea Break podcast is sponsored by Salesforce, the world’s #1 CRM. I’m joined by an internationally recognised expert in the retail industry, a seasoned researcher who helps global organisations build the future of their business. Michelle Grant is Director of Strategy and Insights for Retail & Consumer Goods at Sal…
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Did someone leave the oven on? - Ep 15
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Make sure your seatbelt is securely tightened, because this month we're travelling back in time our furthest yet! Matilda is joined by fire expert Femke Reidsma, to talk all about how this essential tool was made and used by our ancient human ancestors. How can you recognise an ancient hearth? Why is it so important to study the first use of fire? …
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Same but with a twist - Ep 14
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In this fourteenth episode of Tea-Break Time Travel, Matilda talks all about torcs with expert archaeologist Dr Tess Machling. You might be familiar with these twisted pieces of jewellery, but do you know what they were used for? Who made them? How they developed over time? If the answer is “no”, then don’t worry you’re not alone! But listen in to …
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