You’re busy—but are you actually growing? In this episode, Nata Salvatori exposes a trap that’s costing service providers time, money, and sanity: chasing busywork that feels productive but doesn’t move the needle. She walks through a clear, five-step growth path—from clarifying your offer, validating through real sales, delivering sustainably, building repeatable systems, to scaling confidently. You’ll learn: How to spot and ditch “fake work” Why clarity beats complexity every time How to use real feedback to validate your offers Delivery tips that prevent burnout System creation that enables scaling How to honor your current phase of growth 📌 Ready to stop spinning your wheels and make real moves? Map your phase, pick your next action, and don’t be afraid to ask for help: 👉 accidentalceo.co/coaching Support the show…
Join Business Priestess Donna Ashton as she guides conscious entrepreneurs through the evolving business landscape. Traditional marketing isn't working like it used to—because business itself is transforming. Each episode explores Sacred Marketing, seasonal business alignment, and authentic practices that naturally attract ideal clients. As a Human Design Projector with over 15 years of experience, Donna offers unique insights for spiritually-minded entrepreneurs looking to create sustainabl ...
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Sacred Money Flow: Moving Beyond Desperate to Authentic
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17:38Join Donna Ashton for this episode on Sacred Money Flow - a new paradigm for marketing your business that aligns with your spiritual growth and authentic self. If you're tired of pushy, "bro marketing" tactics that feel out of alignment, this episode is your roadmap to attracting clients from a place of abundance rather than desperation. Donna shar…
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Breaking Free from Subconscious Patterns
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30:21
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30:21Join host Donna Ashton as she welcomes pattern breaker and reset specialist Lynn Schuler Williams to Four Day Weekends. Lynn shares her revolutionary "Reset It" process - a simple, neuroscience-based method that helps people identify and release subconscious programs and limiting beliefs that keep them stuck. Donna opens up about her personal trans…
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Navigating Life's Purpose Through Spirit & Human Design
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29:06In this episode of Four Day Weekends, Donna welcomes Linda Eskay, a former risk analyst turned life and family coach. Linda shares her journey from a soul-crushing job to discovering human design and aligning her life purpose. She discusses how she helps parents use human design to better understand their children, break generational patterns, and …
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Attracting Clients in a Shifting Business Landscape
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13:37Donna discusses how to attract ideal clients in the evolving landscape of online business. Reflecting on years of experience selling various online offerings, the she critiques the old methods of using coercion and manipulation in marketing. Then highlights the shift towards authenticity, emphasizing the importance of energetic alignment and clear,…
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High Vibration in Business: Show Up Authentically
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11:38Donna delves into the concept of showing up authentically in business by harnessing high vibrational energy. She discusses her personal approach to work, which includes integrating daily walks along the beach for energy and inspiration, and how these practices can enhance productivity and creativity. Emphasizing the importance of intuition and joy …
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The Dance of Using Energy to Manifest
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31:39In this episode of Four Day Weekends, host Donna welcomes Jennifer Urezzio, founder of Soul Language, to discuss managing energy leaks and manifesting daily. Jennifer shares insights into establishing a conscious connection with the soul for clear decision-making and success. They explore topics including understanding one's soul language, manifest…
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The Death of Hustle Culture and What's Rising in it's Place
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14:31Hustle culture is officially dead, and something way better is taking its place. In this episode, we talk about why the "work harder to earn more" mentality isn't working anymore and what's actually replacing it. Spoiler: it involves way more joy and way less grinding. What We Cover Why hustle culture is finally crumbling (thank goodness!) The shif…
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Business Purpose through Palms
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21:45In this episode of Four Day Weekends, we welcome Leslie Zemenek, a hand reader, past life astrologer, and life purpose guide with three decades of experience. Leslie explains how she decodes life purposes by examining fingerprints, which are formed 16 weeks after conception. She discusses the four types of fingerprints and their relation to various…
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The New Currency: Time and Energy in Business
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16:09In this episode of Four Day Weekends, Donna delves into the shift from traditional, money-focused business paradigms to a more balanced, energy and time-conscious approach. She discusses how time and energy are becoming the new currencies of business success, advocating for a move away from the hustle culture towards a more aligned and spiritual bu…
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Creating Sacred Business Boundaries for Greater Income
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17:54
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17:54In this episode, Donna discusses the importance of setting sacred business boundaries and how they can lead to increased income. Reflecting on personal experiences and lessons learned, Donna explains how clear boundaries protect personal time and energy, prevent burnout, and enhance productivity. She shares stories about the consequences of weak bo…
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From Head to Heart: Redefining Business Decisions with Intuition
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16:32Let's discuss the art of making business decisions that aren't just informed by data but are also aligned with your intuition. We explore the limitations of head-only decision-making, often resulting in analysis paralysis, and introduce the transformative power of blending strategic thinking with gut feelings. Through personal stories and practical…
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Finding Your Creative Flow with Dr. Adrienne Maclain
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26:52I'm excited to welcome our special guest today, Dr. Adrienne Maclain! Dr. Adrienne MacIain, a.k.a. Dr. Odd, is the bestselling author of the Creative Living for All series and creator of the DOER deck, a unique oracle deck designed to realign humans to their natural creative cycle. Her goal is to help creators unleash the power of their authentic c…
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Today I had an unexpected encounter with a fox family in my neighborhood. What started as a different planned topic turned into a reflection on the adaptability and playful nature of foxes, drawing parallels to the traits of manifesting generators in the business world. By observing the foxes, I discuss how they, like manifesting generators, thrive…
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Embracing Your Authentic Self: The Key to Business Success
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17:47
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17:47Ditch the blueprints and start running your business authentically. If you're ready to transform your business, the greatest strength you have is simply being you and embracing your uniqueness. Let's discuss the importance of being authentic in your business. I'll share some personal anecdotes and lessons I've learned from blindly following others,…
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Ditch the Sales Script: Selling Naturally with Kim Frederick
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36:57With our special guest Kim Fredrick, we dive into the art of selling your services without feeling like a used car salesman. She shares valuable insights on how to make sales conversations natural and effective. Learn how to approach selling in a way that aligns with your true self, ensuring a comfortable experience for both you and your clients. K…
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Intuitive Insights: Trusting Your Inner Business Guide
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13:13What if your best business decisions came from your inner voice rather than your data? Think of your intuition as a muscle. The more you use it, the stronger it gets. Let's dive into the power of intuition in making business decisions. Moving away from purely data-driven choices, we explore how listening to that inner voice can lead to more authent…
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Seeds of Renewal: How to Honor the Spring Equinox
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11:06It's time to celebrate the Spring Equinox, also known as Ostara! Learn what the equinox is all about and some fascinating historical tidbits about how ancient cultures celebrated this time of renewal and growth. We’ll explore fun and meaningful ways to mark this vibrant season, like planting seeds, making nature tables, and bringing in the fresh, l…
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Stop fighting the current and learn to flow with the seasons. Let's unveil the forgotten rhythm of business success. Discover how aligning your business with the natural seasons can boost productivity and bring balance. We're channeling the power of spring's renewal, summer's high energy, fall's reflection, and winter's rest. Say goodbye to the rel…
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Unveiling Season Three: Embracing the New Earth Business Model
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16:33It’s clear that the old ways no longer serve us. As our planet and species evolve, so must our business practices. After a long transformative break, I can't wait to dive back in and share the thrilling evolution of my business journey! I had some powerful reflections that sparked an exciting new direction for my teachings and business, transformin…
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Don't let your business get stale and outdated. Our personal and spiritual development are deeply linked to our professional lives. For many of us, our business is a direct reflection of who we are so as we evolve personally, our businesses should evolve too. I want to share some insights on how you can elevate your business consciousness by aligni…
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What are your words of the year? In this final episode of 2024, I share my reflections on the words I chose for the past year - Rebirth and Bloom. Let's discuss my journey with these words and how they influenced my personal growth and business transformations. There are significant changes coming in 2025 Including my business model, the evolution …
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Before the end of the year, let's do this quick powerful exercise that will help you reflect on this past year and plan for an extraordinary 2025. Get ready to transform your mindset and set yourself up for success! I'm guiding you through an exercise I do every year that I call "What Worked, What Didn't Work, and What You'll Do Better". It's a sim…
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Work doesn't have to feel boring and repetitive every single day. Bringing more creativity into our business and everyday life is so important to keep our vibration up and allow work to be exciting again! As someone who runs a flower farming business and loves to do various craft projects, I can't wait to tell you about the joy and energy these cre…
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1212 Gateway: Energy Shifts in Business for 2025
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13:49A huge shift is coming in 2025! Lets jump into the magical energy of the 1212 gateway and how it impacts our lives and businesses. I'll share insights on navigating energy shifts and manifesting your goals! Tune in for practical decluttering tips to prepare your space and mind for the upcoming year. Let’s embrace the changes, ride the energy waves …
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The Power of Open Hands: Embracing Abundance
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16:09Have you ever noticed how we entrepreneurs are awesome at giving but kind of awful at receiving? In this episode, let's explore why your closed hands might be shutting out success. Perfect for this season of giving and gratitude! Are you drowning in tasks but refusing help? You might be blocking abundance. Learn how accepting help can open doors to…
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Rebooting Your Business: How to Make the Big Shift
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17:08Do you ever feel like shutting down your entire business and just starting over? Before you throw everything away, it might simply be time to expand your business or move towards a new direction! Today I'm sharing my journey of knowing when to shift in your business. Here's what's in store: - Why I knew it was time to shift - Signs your energy does…
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Transitioning from Course Creation: A New Chapter
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12:07There's a big shift coming in my business and podcast direction! After a year of reflection, I’m moving beyond courses to something even bigger. While courses have been my focus for years, it's time to pivot to new opportunities. A key conversation with my coach helped me find my real calling: transforming how entrepreneurs do business better. I’m …
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The Guide to Untangling Your Business
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12:40Have things just felt draining and complicated recently? Let me give you the guide to untangling hidden obstacles in your business. We’ll explore how to evaluate your pricing, simplify your processes through automation or delegation, and spot new revenue opportunities. Plus, I’ll give you three powerful techniques: Revenue Radar, Energy Leak, and T…
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The Expensive Myth: Why Being Busy is Costing Your Business
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13:22Did you know that there's hidden costs of being too busy? Discover why the constant hustle isn't just tiring – it's also expensive. Being overly busy can actually lead to missed opportunities and mistakes that drain your energy and profits. Let me show you how to detangle yourself from the chaos of daily tasks and refocus on what truly moves the ne…
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Stop Making Your Business Harder Than It Needs to Be
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14:13You've probably caught yourself thinking "This should just be a lot easier" more times than you'd like to admit. Let's be honest, running a business is no walk in the park but I'm here to show you that it can be easier. I'm going to help you uncover three critical signs that you're making things too hard in your business. We'll explore actionable s…
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Holiday Sales Success: The Secret to Selling Programs and Buyer Psychology
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15:10We're about to crack the code on holiday sales success! Let me reveal the secrets behind holiday buyer psychology and discover why customers are in a frenzy for deals and how to make sure your offers hit the mark. Learn how to make your offers stand out with irresistible deals as I walk you through creating special bundles, adding extra value, and …
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Harnessing Seasonal Energies: Align Your Business with Nature's Cycle
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16:47Ready to ride the waves of seasonal energy in your business? Grab a cup of your favorite warm drink, cozy up, and join us in this episode as we dive into how the natural cycles of the year can supercharge your business. We explore how the natural cycles of the year influence our business activities. From the renewal of spring to the harvest of autu…
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The Evolution of Friendship and Business with Jeannie Spiro
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35:41Today we're celebrating my landmark 200th episode with my amazing friend Jeannie Spiro! Join us as we reminisce about our incredible 12-year friendship, sharing the story of how we met and how our business collaboration has evolved over the years. From personal anecdotes to professional insights, we reflect on our journeys and the importance of eve…
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Harnessing the Power of the Universe: Merging Magic with Business Strategy
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20:24Add a touch of magic to your business and watch your success soar in ways you never imagined! Discover how harnessing the power of the universe can elevate your business to new heights, and enhance your business with these insights on integrating universal laws, vibrations, and intuition into your business strategy. Tune in to learn about the inter…
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Simplify to Expand: Declutter Your Business for Growth
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10:36Let's spice it up today with one of the hottest topics for entrepreneurs—simplifying your business for ultimate growth. If you're feeling overwhelmed, overworked, and just plain exhausted, this episode is for you. We’ll explore how cutting out the noise and focusing on what truly matters can help you work less and achieve more. We'll also be explor…
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Finding Your Voice: A Journey from Stage to Networking with Stephanie Bonte-Lebair
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30:06Are you feeling stuck in your current business model, unable to scale or transition to something more fulfilling? Meet Stephanie Bonte-Lebair, and discover her powerful story of transformation and reinvention. Stephanie Bonte Libert is a classically trained singer and stage performer turned voice and networking coach for creative entrepreneurs. She…
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Price It Right: Mastering the Psychology Behind Effective Pricing
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13:02Often, our purchases are driven by emotions rather than logic. For instance, you might walk into a store with the intention of buying a pair of black shoes but end up drawn to a pair of stunning boots you didn’t plan to buy. It’s not just about numbers—it's about how those numbers play tricks on our minds. In this episode, we delve into the fascina…
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Auto Magic: How Automation Can Revolutionize Your Workflow
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11:58Welcome to the magic of automation where your most tedious tasks are handled effortlessly, giving you more time to focus on what truly matters! Imagine transforming tedious, repetitive tasks into smooth, efficient processes that practically run themselves. From automating your email campaigns and social media posts to streamlining invoicing and pro…
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Client Story: Empowering Women with Kenya Dunn
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22:39
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22:39Get ready for this exciting interview with Kenya Dunn, to reveal her business strategies and the inspiring vision behind the Power Tribe Community! Kenya Dunn is an executive development and strategic leadership expert who empowers high visibility, high impact leaders to achieve exceptional results through visionary leadership, strategic innovation…
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Leveraged Loot: The Secret to Recurring Income
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11:32Ever dreamt of having money flow in while you’re sipping a latte or catching up on your favorite binge-watch? Well, recurring income could be your ticket to making that dream a reality! Let me break down what recurring income is, how it stacks up against other types of income, and how you can get in on the action! Dive with me into the world of lev…
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If you're a coach, consultant, or service provider looking to scale up and reach more clients without multiplying your work hours this episode is for you. The session explores the transition from a one-to-one business model to a one-to-many model, highlighting the scalability and flexibility benefits for business owners. It offers practical example…
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Maximize Your Fall Launch: Formula for Success
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13:32After the summer break, it's a prime opportunity to maximize your impact and profits. Before summer comes to an end, let's dive into the 'Fall Launch Formula', a strategic approach to launching your courses and programs during the fall season. We discuss why fall is an ideal time for launches, how to prepare and plan your launch strategy, the impor…
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Designing Success: An Interview with Kim Russo
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23:23In this episode, we sit down with Kim Russo, founder of On Brand Designs, to talk about her journey from freelancing to building a successful design studio and creating the Profitable Brand Designer course. We delve into her business strategies, creative processes, and how she manages to maintain a work-life balance. Kim Russo is the Founder, CEO, …
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Bridging worlds: Interview with Susan Morrow-Johnson
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35:07Today in this exciting interview we are thrilled to have a very special guest with us Susan "MoJo" Morrow-Johnson, share her extraordinary abilities to connect with the spirit world and how she uses her gifts to create multiple courses and a thriving business. Susan "MoJo" Morrow-Johnson has served as a psychic medium and coach since 2005. After ta…
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Major mistakes Series (Part 2) - Post Launch Letdowns
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10:10Welcome to the third and final part of our series on common course creation mistakes! In this episode, we focus on what happens after you’ve launched your course. Many course creators experience post-launch letdowns due to avoidable mistakes. Today, we’ll explore three critical mistakes and provide strategies to ensure your course remains successfu…
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Major Mistakes Series (Part 2) - Creator Letdowns
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11:51In part 2 of the major mistakes series, we dive deep into the critical phase of course creation, addressing the most common mistakes that hold creators back. Building on the discussion from last week about planning pitfalls, we now focus on the actual creation process where the rubber meets the road. These are the 3 major creator letdowns: Perfecti…
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I'm excited to be starting this three-part series called "Major Mistakes," where we'll dive into the three phases of creating a course and the biggest mistakes that course creators make during those phases. Today's Topic: Planning Pitfalls Mistake #1: Choosing the Wrong Topic Importance of addressing the client's "migraine problem." Example: The st…
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Empowering Woman Through Soulful Courses with Dana Canneto
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29:04In this episode I'm thrilled to welcome and interview Dana Cannetto to discuss her transformative course offerings and how she successfully monetizes her expertise! Dana Canneto is the Founder of The Luminary Woman, helping soul-inspired, mission-driven women unearth and embody the next incarnation of their soul's purpose so they can live and lead …
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Why Summer is the Perfect Time to Finish Your Course
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13:31Summer is here and it's time to finally finish up that course! I've found that summer is an amazing time to polish up your course, revive it if it's been stale, and get it ready to launch in the fall. It's a season that invites creativity and productivity, making it the perfect time to tackle that course you've been thinking about. Over the years, …
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Courses in 2024? Why now is the time.
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11:25Today, we're diving into why selling courses remains a smart move in 2024 and beyond. With over 14 years of experience in creating and selling online courses, I'll be sharing insights on how this business model can bring you leveraged income, time freedom, and global reach. You’ll Learn: The Power of Courses: How creating a course once can lead to …
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