13. Live chat on websites and why it converts with Ben Congleton, CEO of Olark
Manage episode 332178030 series 3290896
In this episode, you’ll hear from Ben Congleton who is the CEO of Olark, which provides live chat for university websites.
You'll hear him talk about:
- the importance of live chat, and what its benefits are over texting
- how different universities have utilized chat and what their successes have been
- how universities can manage live chat, even with a small or understaffed team
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Featured Case Studies ⤵️
1️⃣ Illinois College - private liberal arts college in IL
2️⃣ Wayne State College - small public in NE
3️⃣ Georgia Southern University - large public in GA
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