Exploring the world’s greatest startup stories. Get a behind the scenes look into the founding stories of your favorite companies. Learn how the industries they operate in actually work, and learn playbooks and tactics you can use to launch and scale your own business.
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How the World’s Most Active Angel Investor Operates | Ed Lando, Founder of Pareto Holdings
1:44:42
1:44:42
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1:44:42Ed Lando is the Co-founder of Pareto, where he’s been an early investor in over 25 unicorns, started and incubated over 10 companies, and was recently named the most active angel investor in the world according to Crunchbase. We get into how Ed first got started angel investing, how he first started building up deal flow, why he’s historically kept…
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Alloy’s Unconventional Path to $1.5B with Tommy Nicholas, Co-founder and CEO
1:29:54
1:29:54
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1:29:54Tommy Nicholas is the Co-founder and CEO of Alloy, the identity and fraud prevention platform trusted by over 700 financial service companies. Our conversation explores the early days of fintech, why more consumer financial protections actually lead to more fraud, and gets into the weeds of various tactics he’s learned building a technical platform…
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The $750 Billion AI Opportunity in Customer Service | Mike Murchison, Co-founder and CEO of Ada
1:32:45
1:32:45
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1:32:45Mike Murchison is the Co-founder and CEO of Ada, the AI-powered customer service automation platform. Ada’s product and scale puts Mike at the forefront at how AI is changing software and labor markets, and this conversation felt like both a glimpse into the future, and a look into the past, at a story of pure grit and determination, working seven …
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Why Founders are Moving to Chattanooga, Tennessee to Lock-in | Cam Doody at Brickyard
1:45:47
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1:45:47Cam Doody is the Co-founder and General Partner of Brickyard, the venture capital firm moving founders to Chattanooga, Tennessee to lock-in with no distractions until they find product market fit. Brickyard is one of the most unique venture firms you’ll ever come across, and we get into how it how it was inspired by a 16x fund based in Chattanooga,…
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Zero to $20m ARR in Two Months: Inside Bolt’s 7-Year Journey to Overnight Success | Eric Simons, Co-founder & CEO
1:52:57
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1:52:57Eric Simons is the Co-founder and CEO of StackBlitz, best known for its breakout product Bolt, letting anyone build full stack apps from text, in the browser. Bolt launched in October of 2024, quickly growing from zero to a $20 million revenue run rate in two months, making it one of the fastest growing products ever. But Eric will be the first to …
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Rick Zullo on Building Equal Ventures, Why Traction is Overrated, Advice for Emerging Managers
1:39:31
1:39:31
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1:39:31Rick Zullo is the Founder of Equal Ventures. Our conversation gets into Equal’s unique approach to venture capital, thinking more like public market and private equity investors, and why they also think traction is overrated at Seed. We talk through Equal’s thesis-driven model, employing a team of product owners, only investing in only 3 to 5 theme…
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Illegal Immigrant to $160m Fund 1: Inside Villi Iltchev’s Journey Building Category Ventures
1:49:19
1:49:19
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1:49:19Villi Iltchev is the founder of Category Ventures, where he invests early in enterprise software startups. And he’s done it longer than almost anyone, building Salesforce’s corporate venture arm and investing early in companies like Airtable, Zapier, GitLab, Remote, Hubspot, Gusto, and Box. Fresh off raising his $160m Fund 1, we get into the opport…
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Lessons Selling Two Startups, Crash Course on Govtech and Drones | Rahul Sidhu
1:28:52
1:28:52
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1:28:52Rahul Sidhu is the co-founder of SPIDRTech and Aerodome, two companies in the public safety space. He’s sold both of them, and our conversation unpacks all the lessons he learned, what he did differently with his second company Aerodome, and why he sold only 17 months after starting it. If you tuned into last week’s episode, Paul told us to never t…
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Infrastructure for AI Browsers with Paul Klein, Founder + CEO of 🅱️ Browserbase
1:53:13
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1:53:13Paul Klein is the Founder and CEO of Browserbase, building infrastructure for AI browsers. Our conversation gets into the future of software and AI agents, why authentication is a huge problem in AI, how the best infrastructure companies become product companies, and the memo he wrote that convinced him to start Browserbase despite not wanting to b…
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Robinhood Co-founder Baiju Bhatt on the Journey to $40B, Building Space Solar Power with Lasers
1:17:59
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1:17:59You’re probably familiar with Baiju Bhatt’s work as the co-founder of Robinhood. But he’s also obsessed with space, and recently started Aetherflux, a space solar power company. We get into the physics of using lasers to beam solar power to the Earth, Aetherflux’s early roadmap, and how he went from zero to one going from building software to physi…
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Sheel Mohnot on All Things Fintech, Starting Better Tomorrow Ventures
1:32:10
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1:32:10Sheel Mohnot is the Co-founder of Better Tomorrow Ventures, an early stage fintech focused fund leading rounds in pre-seed and seed-stage companies. Our conversation weaves through Sheel’s two decades of building and investing in fintech, starting BTV, and why they started a fintech-focused accelerator, The Mint. Fun facts on Sheel, he was a contes…
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Life360's 17-Year Journey to $3B | Chris Hulls, Founder and CEO
1:21:21
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1:21:21Chris Hulls is the co-founder and CEO of Life360, the social network for families. At the time of recording, its the 15th largest app in the US, with over $330 million in annual revenue, and valued at over $3 billion in the public markets. We go inside the two decade journey building Life360, competing against Sam Altman and Woz, almost getting can…
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Unlocking AGI With Visual AI Agents | Joseph Nelson, Roboflow
1:57:42
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1:57:42Joseph Nelson is the Co-founder and CEO of Roboflow, making the world programmable by building computer vision tools for developers and enterprises. We talk about how computer vision creates a new paradigm to program the world, and how visual AI is the missing piece of AGI. Joseph also shares multiple live product examples, how computer vision unlo…
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How Morning Brew Grew to 6 Million Subscribers and $70 Million Revenue in Six Years | Austin Rief, Co-founder & CEO
1:13:03
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1:13:03Austin Rief is the Co-founder & CEO of Morning Brew, building the Wall Street Journal for the next generation. They started the company in 2017, and grew it to 6 million subscribers and $70 million in revenue in six years. We talk through the journey starting Morning Brew with Co-founder Alex Lieberman while students at the University of Michigan, …
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The Startup Teaching 2-Year Olds to Read | Niels Hoven, Mentava
1:45:58
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1:45:58Niels Hoven is the founder of Mentava, building software to accelerate kids’ education, starting with teaching two year old’s to read. We talk about how public education isn’t designed for ambitious kids, the power of hater marketing, product design from zero to one, how too much data leads to Frankenstein products, Seed stage fundraising advice, p…
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How Nextdoor Grew to 100M Neighbors + Why Founding CEO Nirav Tolia Returned Six Years Later
1:20:19
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1:20:19Nirav Tolia is the co-founder and two-time CEO of Nextdoor. He started the company in 2011, stepped down as CEO in 2018, watched the company go public in 2021, and re-joined as CEO the summer of 2024. He also founded Epinions which IPO’d in 2004, and before that was an early employee at Yahoo. We go inside the decision to re-join the company after …
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Recruiting From Zero to One with Nakul Mandan, Co-founder of Audacious Ventures
1:46:21
1:46:21
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1:46:21Nakul Mandan is the founder of Audacious Ventures. Prior to Audacious, he was a partner at Lightspeed, joining from Battery, which he joined in ‘09 in the middle of the financial crisis while living in India. This conversation explores his journey immigrating to Silicon Valley and building an early stage venture firm from the ground up. We get into…
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Inside Rent the Runway’s Early Days and the Future of Commerce with Co-founder Jenny Fleiss
1:04:45
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1:04:45Jenny Fleiss is the Co-founder of Rent the Runway, and more recently started Roll Rider with her three kids. We get into the early insights that led to Rent the Runway, building the company with no fashion or tech background, fundraising advice, what she’s thinking about the future of AI and commerce, and the latest company she’s building with her …
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Startup Marketing Masterclass: How OpenPhone Grew to 100k Customers | Daryna Kulya
1:36:58
1:36:58
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1:36:58Daryna Kulya is the Co-founder of OpenPhone, the world’s best business phone This episode is a masterclass on startup marketing, chronicling the first six years of OpenPhone, how they acquired their first customers, and inside all the different channels they used to scale the business to over 100k customers, including FB Groups, Reddit, SEO, and co…
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Beating the Market 15 Years in a Row, Lessons from Jeff Bezos | Lisa Rapuano
1:53:06
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1:53:06Lisa Rapuano outperformed the market 15 years in a row in the 90’s and 2000’s. We go deep on how she did it, including early investments in AOL, Dell, and owning 24% of Amazon in 2002. She shares what she learned from Jeff Bezos and Michael Dell, what makes a good investor, plus her experience as a startup CFO and how it influenced how she thinks a…
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Gokul Rajaram | Lessons from Zuck, Jack Dorsey, Sergey Brin + Defining your ICP, Evolution of Seed Investing
46:48
46:48
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46:48Gokul Rajaram is an early stage technology investor. As a product leader, operator and board member, he’s helped build seven generational technology companies, including Alphabet, Block, Coinbase, DoorDash, Meta, Pinterest, and The Trade Desk. We talk about lessons learned from Zuck, Sergey Brin, and Jack Dorsey, when big acquisitions can go well, …
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How to Build in AI, Lessons From Early Days of Snyk with Founder Guy Podjarny
1:12:51
1:12:51
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1:12:51Guy Podjarny is the founder of Blaze, Snyk, and now Tessl. He’s spent decades building at the center of developers and security. His newest company Tessl is reimagining software development, helping shape a new paradigm he calls AI Native Development. We talk through his four quadrant framework for building and investing in AI, plus go into the ear…
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The Rise of AI-Powered Services + Ultimate Sales Crash Course for Founders | Chris Hladczuk, Hanover
1:20:54
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1:20:54Chris Hladczuk is the Co-founder and CEO of Hanover, where he’s building 1-click migration and 1-minute time to value fund administration for the $8 trillion in private market assets. Chris takes us through his story of building an audience online at nights while working at Goldman, breaking into tech and going from an IC to Chief Revenue Officer a…
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Lessons Building Five Unicorns + Building Pathlight Ventures | Charley Ma & Mahdi Raza
2:23:17
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2:23:17Charley Ma and Mahdi Raza are the Co-founders of Pathlight Ventures, and were early employees at five unicorns, Plaid, Ramp, Alloy, Robinhood, and Stytch. They share tactical advice for early stage startup employees, lessons getting Plaid and Ramp their first customers, and deciding to build Pathlight together. Timestamps (00:00) Intro (02:30) Grow…
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How ClickUp Bootstrapped to $10m ARR and Scaled to 9-figures in Revenue with Zeb Evans
1:43:51
1:43:51
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1:43:51Building an enterprise-ready SaaS app? WorkOS has got you covered with easy-to-integrate APIs for SAML, SCIM, and more. Start now at https://bit.ly/WorkOS-Turpentine-Network. He’s had six near death experiences, and we talk about how those influenced him throughout life. We also talk about some of his early businesses, including one that had the FB…
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Teen Hacker to Founder, Building an Open Source Security Company | Bobby DeSimone, CEO of Pomerium
1:15:07
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1:15:07Bobby DeSimone is the Founder and CEO of Pomerium, the best way to authenticate, authorize, monitor, and secure user access to any application without a VPN. Bobby explains why access control is so important, how it led to the biggest corporate hack ever, how its related to the day CrowdStrike took down the global economy, and how AI will change se…
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Inside the beehiiv Playbook with Tyler Denk, Co-founder and CEO
1:46:36
1:46:36
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1:46:36Tyler Denk is the Co-founder and CEO of beehiiv, the newsletter platform built for growth. We go inside beehiiv’s early days, including joining MorningBrew as the second employee, lessons scaling to 3.5 million subscribers, the $75 million sale to Business Insider, and why I didn’t invest in beehiiv despite being an early customer. Tyler takes us i…
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The Future of Software, AI, and Tax, Lessons Scaling Zero to One | Michelle Valentine, CEO of Anrok
1:10:49
1:10:49
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1:10:49Michelle Valentine is the Co-founder and CEO of Anrok, the sales tax platform for software companies. We talked trends in software consolidation, lessons working with Anrok’s first customers, advice on fundraising, scaling a sales team, and early tricks for founders to avoid future tax-related headaches. Timestamps (00:00) Intro(02:19) The trend of…
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ShipHero’s Journey to $12B | Aaron Rubin, Founder and CEO
1:16:52
1:16:52
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1:16:52Building an enterprise-ready SaaS app? WorkOS has got you covered with easy-to-integrate APIs for SAML, SCIM, and more. Start now at https://bit.ly/WorkOS-Turpentine-Network.Aaron Rubin is the Founder and CEO of ShipHero, a warehouse management system for brands and 3PL providers.We talk through Aaron’s journey building ShipHero, starting with what…
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Inside the Logan Bartlett Show, Investing Through Market Cycles + Bubbles, Dissecting VC Frameworks
1:32:06
1:32:06
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1:32:06Logan Bartlett is a Managing Director at Redpoint. If you like startups and you listen to podcasts, you’re probably familiar with his podcast, the Logan Bartlett Show. We talk about how it first got started, plus all his tricks for growing the podcast, including his canonical episodes in 2022 that helped pop the web3 bubble. We also talk market cyc…
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Lessons From Two Exits + Building Electric to Automate IT Management | Ryan Denehy
1:33:53
1:33:53
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1:33:53Ryan Denehy is the founder and CEO of Electric, software that helps businesses manage their IT and IT support. We talk through his first two startups from founding to exit, the early days of getting Electric off the ground, and Ryan’s frameworks for fundraising, recruiting, and sales. Timestamps:(00:00) Intro(03:05) Building an ad network for extre…
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Frank Rotman | Building Capital One ($58B) and QED Investors ($4B AUM)
1:48:55
1:48:55
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1:48:55Get first-party targeting with Brave's private ad platform: cookieless and future proof ad formats for all your business needs. Performance meets privacy. Head to https://brave.com/ads/ and mention “Turpentine” when signing up for a 25% discount on your first campaign.Warp: Don’t let payroll and compliance hold your startup back: visit https://join…
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Car Dealership Guy: From Anonymous VC-Backed CEO to B2B Media with Yossi Levi
1:31:35
1:31:35
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1:31:35Warp: Don’t let payroll and compliance hold your startup back: visit https://www.joinwarp.com/peel to get started and receive a $1,000 gift card when you first run payroll. Get first-party targeting with Brave's private ad platform: cookieless and future proof ad formats for all your business needs. Performance meets privacy. Head to brave.com/brav…
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The 26-Year Old Exposing $10B Public Companies | Edwin Dorsey, The Bear Cave
1:53:27
1:53:27
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1:53:27Warp: Don’t let payroll and compliance hold your startup back: visit https://joinwarp.com/peel to get started and receive a $1,000 gift card when you first run payroll. Get first-party targeting with Brave's private ad platform: cookieless and future proof ad formats for all your business needs. Performance meets privacy. Head to https://brave.com/…
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Silicon Valley's Secret 4-Week Visa with Lisa Wehden at Plymouth Street
1:10:53
1:10:53
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1:10:53Warp: Don’t let payroll and compliance hold your startup back: visit https://joinwarp.com/peel to get started and receive a $1,000 gift card when you first run payroll. Get first-party targeting with Brave's private ad platform: cookieless and future proof ad formats for all your business needs. Performance meets privacy. Head to https://brave.com/…
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Building Non-Addictive Apps for Kids | Melissa Cash, Pok Pok
1:35:37
1:35:37
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1:35:37Get Attio, the next generation of CRM: https://bit.ly/AttioThePeelWarp: Don’t let payroll and compliance hold your startup back: visit https://joinwarp.com/peel to get started and receive a $1,000 gift card when you first run payroll.Melissa Cash is the Co-founder and CEO of Pok Pok, a montessori-inspired collection of digital toys that spark creat…
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Building boldstart ventures from $1M to $850M with Ed Sim
1:45:15
1:45:15
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1:45:15Get Attio, the next generation of CRM: https://bit.ly/AttioThePeel Ed Sim is the Founder of boldstart ventures, which partners with bold founders reinventing the enterprise stack at the inception stage. Ed takes us inside the journey building boldstart, from its first $1m fund in 2010 up to $850m in AUM today. Timestamps:(00:00) Intro(03:48) Evolut…
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Scaling Instacart to $10+ Billion with ex-President Nilam Ganenthiran
1:16:41
1:16:41
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1:16:41Get Attio, the next generation of CRM: https://bit.ly/AttioThePeel Nilam Ganenthiran is the founder and CEO of Beacon Software. Previously, he was the 12th employee and President at Instacart. We talk tactics for customer research, building customer relationships, balancing strategy and execution, how to serve on and manage a board, what happened w…
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How the Smartest Companies Use AI | Ankur Goyal, Braintrust
1:27:03
1:27:03
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1:27:03Get Attio, the next generation of CRM: https://bit.ly/AttioThePeel Ankur Goyal is the Founder and CEO of Braintrust, the end to end developer platform for building the world's best AI products. Their customers include companies like Instacart, Zapier, Notion, Airtable, Replit, and more. We hit on the importance of LLM evals, advice for building AI …
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Lessons From 21 Years of VC Fund Investing | Alan Feld, Vintage Investment Partners
1:03:44
1:03:44
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1:03:44Get Attio, the next generation of CRM: https://bit.ly/AttioThePeelAlan Feld is the Founder and Managing Partner of Vintage Investment Partners. Vintage is one of the largest fund of funds in the world, managing over $4 billion across what is mostly investments into other venture funds, plus some secondary and direct startup investments at the growt…
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Fixing The Maternal Health Crisis with Anu Sharma at Millie
58:37
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58:37Get Attio, the next generation of CRM: https://bit.ly/AttioThePeel Anu Sharma is the Co-founder and CEO of Millie, building a better care system from the inside out. Our conversation covers the existing maternal health system, how Millie is reinventing it, and how to succeed building a healthcare company. Timestamps:(00:00) Intro(03:16) Problems in…
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Aaron Levie | The $1 Trillion AI Opportunity, Stories From Early Days of Box
58:59
58:59
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58:59Get Attio, the next generation of CRM: https://bit.ly/AttioThePeel Aaron Levie is a co-founder and the CEO of Box. This conversation covers opportunities in AI, the early days of Box, and lessons Aaron's learned on his founder journey. Timestamps(00:00) Intro(03:11) Why ChatGPT was an iPhone moment(04:37) Advice for large companies incorporating AI…
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Elad Gil on Conviction, AI, Biotech, Ambition, Speed of Execution, and Non-Obvious Startup Advice
1:17:15
1:17:15
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1:17:15Warp: Don’t let payroll and compliance hold your startup back: visit https://joinwarp.com/peel to get started and receive a $1,000 gift card when you first run payroll.Get Attio, the next generation of CRM: https://bit.ly/AttioThePeelElad Gil is the founder of Color Genomics and Mixer Labs, which he sold to Twitter, and an early investor in iconic …
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How to Build a Biotech with Celine Halioua at Loyal
1:06:25
1:06:25
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1:06:25This episode is brought to you by Warp. Don’t let payroll and compliance hold your startup back: visit https://joinwarp.com/peel to get started and receive a $1000 gift card when you first run payroll. Celine Halioua is the founder and CEO of Loyal, a biotech company developing medicine to help dogs live longer and healthier lives. And dogs are jus…
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Giving an AI a Computer with Rahul Sonwalkar, Founder and CEO of Julius AI
1:36:53
1:36:53
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1:36:53Get Attio, the next generation of CRM: https://bit.ly/AttioThePeelRahul Sonwalkar is the founder and CEO of Julius, an AI data scientist.He takes us inside his epic “Ligma Johnson” prank where he pretended to be fired from Twitter the day Elon acquired the company. He then goes inside his journey of building Julius, sharing lessons learned along th…
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Zero to $90M Revenue in Five Years, How Athletic Brewing Created the Non-Alcoholic Beer Category with CEO Bill Shufelt
1:18:14
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1:18:14Brought to you by Attio, the next generation of CRM: https://bit.ly/AttioThePeelBill Shufelt is the Founder and CEO of Athletic Brewing, the craft brewer that created the non-alcohol beer market in the US.Bill takes us inside the early days of starting the company, including realizing there was an opportunity to make non-alcoholic beer, finding a c…
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SMB Masterclass: Zero to $150M Revenue in Two Years with Dane Atkinson, Founder and CEO of Odeko
1:23:44
1:23:44
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1:23:44Dane Atkinson is the Founder and CEO of Odeko, the all-in-one operations partner for local businesses.Dane has spent his entire career helping small businesses. This episode is a masterclass on selling to SMBs. He shares all his lessons learned as a founder, and how Odeko survived zero revenue during COVID and hit $150 million in revenue two years …
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Josh Miller on How The Browser Company Started, How to Hire, Arc Search, and Building in Public
1:15:39
1:15:39
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1:15:39Josh Miller is CEO and co-founder of The Browser Company, which is building a new internet browser. He explains why effective hiring requires caring a lot and trusting your taste and why Arc Search, a default mobile browser, could be The Browser Company’s next act. TIMESTAMPS: (00:00:00) Intro (00:02:35) Working for Obama (00:03:55) Giving up 8-fig…
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Market Update: Peter Walker on 2023 VC Valuation Trends, Dry Powder, New Bubbles, Employee Trends
1:26:58
1:26:58
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1:26:58Subscribe to my newsletter The Split for new episodes emailed every week: https://www.thespl.it/ Brought to you by Attio, the next generation of CRM: https://bit.ly/AttioThePeelPeter Walker is Head of Insights at Carta and writes a newsletter called “The Data Minute”, a weekly newsletter highlighting data from over 43,000 private tech companies tha…
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Chris Bakke on Selling to Elon, Small Exits, and Using Memes for Marketing
1:08:55
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1:08:55Subscribe to my newsletter The Split for new episodes emailed every week: https://www.thespl.it/ Chris Bakke has founded and sold three companies for between $25-100 million to Zillow, Indeed, and most recently Twitter / X. He shares how he convinced Elon to buy his company, what it's like working for Elon, exactly how the Twitter algorithm works, …
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