Ep 8: Gillette and How To Capitalize on Their Controversy
Manage episode 311351177 series 3111379
Gillette drew a huge line in the sand with a recent campaign focusing on masculinity in the #metoo era. And now a lot of their customers aren't too happy with them. What could a competitor like Dollar Shave Club do to take advantage of this and grab up some of their disillusioned customers? Listen to today's episode to find out!
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