EXPERIENCE 190 | Where Every Client in a Big Deal - Talking Full-Service Marketing & Events with Christine Forster, CEO and owner of Big Deal Company

The LoCo Experience

I met Christine Forster at a big fun business event of some sort (we both can’t remember!) - circa 2022 - and we had a short but lovely conversation, and she was super interested in what LoCo Think Tank was all about, and gave me her card with encouragement to connect. And then - her card got lost in the shuffle and we didn’t connect proper until this podcast conversation!

As much as I love sharing a conversation with someone I’ve known for years, it’s quite special to me when I get to know someone in the podcast studio. Christine started her business in 2006 as My Big Day company, and their first events were imagined and created as a service to the community - not for clients! Their very first event - The Adult Prom - was for adults of any age who missed out on prom in their high school years - or just wanted a redo - and where participants dressed in the fashion of their high school days. The NOCO Easter Keg Hunt is an annual scavenger hunt that takes place in downtown Fort Collins and Loveland - and will continue in 2025 in its 17th year! These early events were all about community - and grown ups acting how they feel inside!

Christine was full-time employed in marketing and advertising for over a decade while she grew her business, and they did a lot of wedding planning and event execution in the early years. My Big Day has grown steadily and transitioned to become Big Deal Company in recent years, and Christine has built a team of marketers and event planners that now put on over 100 events annually - and do full-service marketing for their events clients - and only do weddings on a very selective basis. Christine left the security of her day job in 2022 for the joy of being a full-time entrepreneur, and hasn’t looked back.

And - all these business facts don’t tell the tale of the person. Christine and I went over 2 and a half hours in this podcast conversation, and we probably could have gone a couple more. We talked business and ideas and chased squirrels and shared laughs and we drank 2 bottles of white wine. I left the conversation more convinced than ever that she is indeed - and considers all of her clients - a big deal - and so I hope you join in and enjoy my conversation with Christine Forster!

The LoCo Experience Podcast is sponsored by: Logistics Co-op | https://logisticscoop.com/

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Music By: A Brother's Fountain