How to Build a Sales Machine That Increases Conversions Every Other Week
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In today's episode, we dissected the transformative approach of Consistent Performance Optimization (CPO) in sales, advocating for a shift from rare, significant overhauls to frequent, incremental improvements. By adopting this methodology, sales teams can achieve significant gains, with a potential 26% increase in pipeline generation over a year through bi-weekly optimizations. We highlighted the critical need for a clear process, data-driven decisions, and the assembly of a dedicated team to implement these consistent adjustments. This strategy not only enhances efficiency and agility but also aligns sales efforts closely with rapidly changing market demands and buyer behaviors.
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What will it take to innovate your sales organization for the modern buyer and consistently stay at the forefront with technology and AI?
Pre-order the book for access to exclusive content and The Innovative Seller Community:
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210 Episoden