86: The Success Number: Calculating What You Really Need to Earn with Ella Glasgow

Take Back Retirement

“I first ask this question: What is the number to make you feel successful? You and no one else. It might be a scary number. There’s nothing wrong with fear.” -Ella Glasgow

Ever felt the anxiety-inducing pressure of pinning a price tag on your brainchild? Our hosts Stephanie McCullough and Kevin Gaines break that down with guest Ella Glasgow, who's not only a virtual event maestro and vocalist but also a sage when it comes to the alchemy of pricing your services.

Our hosts and Ella steer into the heart of the matter, unveiling the concept of a financial success number—a personalized number that varies wildly between individuals. The journey here is not just about the figures; it's a deep dive into the psyche, untangling the knotted threads of fear that often sway our financial direction. This episode guides you through the practical steps, almost like a financial recipe, to define, calculate, and strategize your way from your present financial landscape to your very own vision of success.

The episode crescendos with an exploration into the intersection of self-assurance and the daunting task of pricing one's worth. Charging for services can often feel like a tightrope walk over a chasm of self-doubt. Yet, this chat reveals how to transform that trepidation into tenacity by pricing based on value and not the whispers of fear. With Ella's insights and personal stories of triumph, this episode isn't just a conversation—it's a confidence booster shot for entrepreneurs (current and potential!) ready to stand tall and claim their worth in the marketplace.

Key Topics:

• Welcome, Ella Glasgow! (02:12)
• How Ella Arrived to this Work (05:00)
• Understanding Money and Business for Creatives (09:02)
• Success and Financial Goals through Personalized Equation (13:39)
• Budgeting and Financial Success (18:07)
• Personal Growth through Financial Literacy (22:10)
• Pricing Your Worth and Confidence in Business (27:48)
• Using AI Tools for Market Research and Understanding Audience Needs (38:25)
• Retirement Planning and Financial Goals (43:36)
• Stephanie and Kevin’s Takeaways (44:30)

Resources:

• Ella Glasgow on LinkedIn
• BeyondVirtualEvents.com
• Dream Ignition Bootcamp: Ella’s Course she’s offering for $97 for listeners of Take Back Retirement

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You can find the transcript and more information about this episode at www.takebackretirement.com.

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