27: How to Make Sure Your Clients Achieve Your Program Promise ... without Completely Re-Working Your Curriculum or Changing Your Offer

Systems Famous: Create Better Client Results in Your Coaching Business Using Airtable & Automations

In this episode, I'm sharing the secret to having triple the amount of success stories, testimonials, and client results on your sales pages without having to revamp your curriculum or constantly chase clients for testimonials. Let's dive into how you can effortlessly showcase the results your clients are achieving.

Key Points:

The Importance of Tracking Client Results:

• My clients are experts at getting results, but they often struggle with tracking those results.
• Without a tracking system, it's easy to doubt your program's effectiveness and miss out on showcasing client successes.
• Most clients won’t voluntarily share their wins unless prompted and incentivized.

Mindset Shift:

• Believe that your clients are getting results, even if they aren't vocal about it.
• The lack of testimonials often stems from not having a system to collect them, not from the program's ineffectiveness.

Steps to Setting Up a Client Results Tracking System:

A. Have a Measurable Program Promise:

• Ensure your program promise is specific and measurable.
• For example, a dating program could promise "helping clients find a relationship" or "getting a boyfriend in 90 days."

B. Reverse Engineer Your Onboarding Form:

• Collect baseline data to measure progress accurately.
• Ask specific questions to capture clients’ starting points, such as their current rates or recent achievements.

C. Create an Engaging Tracking System:

• Develop a tracking form that clients are motivated to fill out.
• Use Airtable to automate data collection and provide immediate feedback to clients.
• For instance, when a client books a wedding package, they receive an automated email summarizing their progress and celebrating their achievements.

The Benefits of a Client Results Tracking System:

• It helps you gather more success stories for your sales pages.
• Clients feel seen and appreciated, enhancing their experience.
• You can identify and celebrate your star students, even the quiet ones.

Actionable Steps for You:

• If you don’t have a client results tracking system, set it up before considering any curriculum overhaul.
• Track data to see how clients are progressing through your program.
• Use the collected data to validate your program's effectiveness and showcase it on your sales pages.

How We Can Help:

• In my group program, Systems Over Stress, we help you set up effective client results tracking systems.
• We also offer a done-for-you service to set up these systems tailored to your needs.
• Learn more about working with us here: https://systemsoverstress.co/work-with-us

Conclusion:

You need a client results tracking system to gather success stories and validate your program's impact. Before making any changes to your curriculum, focus on setting up a system to track and celebrate your clients' progress. If you have any questions or need support, feel free to DM me at @systemsoverstress on Instagram. See you in the next episode!