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Crafting Connections: The Power of Storytelling and Consumer Engagement in the Jewelry Industry With Halle Millien
Manage episode 431481257 series 3589607
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In this episode of 'Bling Talks', Halle Millien, the owner and designer of Hearth The Stone, shares her journey from medical research to becoming a jewelry designer. After being introduced to jewelry making by a coworker, Halle pursued silversmithing and metal smithing, as well as design education at the Fashion Institute of Technology in New York. Over the past 17 years, she has explored the field of jewelry and accessories, working for various companies and gaining experience in both design and the business side of the industry. Halle emphasizes the importance of storytelling and connecting with consumers, and she credits the Natural Diamond Council for supporting her in launching her own line. She discusses her marketing strategies, including word of mouth, editorials, and social media, and highlights the value of using AI tools to drive business and create compelling imagery. Halle invites industry professionals to connect with her on LinkedIn and encourages discussions about marketing, design, and collaboration opportunities.
Links And Resources:
- HEARTH THE STONES
- Halle Millien on LinkedIn
- Halle Millien's Email
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